LeadStack Inc.
LeadStack Inc. is hiring: Media Coordinator/Specialist in New York
LeadStack Inc., New York, NY, US, 10261
Title: Media Coordinator
Location: Hybrid in New York, NY 10003
Duration: 3 Monts Contract
Payrate: $24.00 per hr on W2
The Media Coordinator/Specialist supports the Owned & Operated Media team in the planning and execution of promotional content across USN linear and digital platforms for the full *** portfolio. This role is critical to the flawless execution of strategic media plans and requires a high level of precision, organization, and cross-functional collaboration.
We are seeking candidates with prior experience in strategic implementation of broadcast logs and digital placements. This is not a creative or product development role, but rather one focused on leveraging analytics to inform media planning (communication) and execution.
Job Responsibilities / Typical Day in the Role
Must Have Skills / Requirements
Location: Hybrid in New York, NY 10003
Duration: 3 Monts Contract
Payrate: $24.00 per hr on W2
The Media Coordinator/Specialist supports the Owned & Operated Media team in the planning and execution of promotional content across USN linear and digital platforms for the full *** portfolio. This role is critical to the flawless execution of strategic media plans and requires a high level of precision, organization, and cross-functional collaboration.
We are seeking candidates with prior experience in strategic implementation of broadcast logs and digital placements. This is not a creative or product development role, but rather one focused on leveraging analytics to inform media planning (communication) and execution.
Job Responsibilities / Typical Day in the Role
- Serve as a primary point of contact for implementation across WBD USN O&O media inventory.
- Execute daily and weekly promotional priorities with a focus on accurate log scheduling and timely delivery.
- Set up campaigns in linear and digital scheduling systems, ensuring alignment with strategic goals.
- Traffic digital video and display creatives using platforms such as Google Ad Manager, Freewheel, and Campaign Manager, ensuring proper placement across inventory.
- Monitor campaign performance and conduct data analysis for both linear and digital media efforts.
- Assist in building custom audience targets using data sources such as Nielsen and 1st/3rd party analytics.
- Resolve discrepancy reports from the Broadcast Center regarding promos, including during off-hours as part of an on-call rotation.
- Collaborate with Marketing, Media Logistics, Digital Agencies, and Commercial Operations to ensure network strategies are followed and troubleshoot technical issues as needed.
- Produce ad hoc reports and support additional duties as assigned.
Must Have Skills / Requirements
- Broadcast Log Scheduling & Media Operations Interest or Experience
a. This role is deeply rooted in the execution of promos across linear/digital platforms, which requires solid time management skills, prioritization, detail oriented. - Digital Trafficking & Platform Experience
a. Candidates manage placements across WBD's digital platforms. - Data Analysis & Audience Targeting
a. The role involves monitoring campaign performance and building audience targets using proprietary programs.
- Strong relationship with numbers
- Interest in media
- Fearlessness to ask questions
- Familiarity with building custom audiences.
- Understanding how linear and digital media complement each other in a cross-platform promotional strategy.
- Prior work in a TV network, or media agency environment, especially with promotional scheduling.
- Highly motivated individual who takes initiative and has a positive demeanor.
- Exceptional attention to detail and accuracy in scheduling and trafficking tasks.
- Proven ability to prioritize and manage multiple tasks in a fast-paced, deadline-driven environment.
- Strong written and verbal communication skills, with the ability to interface effectively across various departments and levels of the organization.
- Comfortable working independently and collaboratively, with a proactive approach to problem-solving.
- Familiarity with media systems and platforms such as Google Ad Manager, Freewheel, and Nielsen tools. Also excellent working knowledge of Outlook, Excel, PowerPoint.