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LeadStack Inc.

LeadStack Inc. is hiring: Media Coordinator/Specialist in New York

LeadStack Inc., New York, NY, US, 10261

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Title: Media Coordinator
Location: Hybrid in New York, NY 10003
Duration: 3 Monts Contract
Payrate: $24.00 per hr on W2

The Media Coordinator/Specialist supports the Owned & Operated Media team in the planning and execution of promotional content across USN linear and digital platforms for the full *** portfolio. This role is critical to the flawless execution of strategic media plans and requires a high level of precision, organization, and cross-functional collaboration.

We are seeking candidates with prior experience in strategic implementation of broadcast logs and digital placements. This is not a creative or product development role, but rather one focused on leveraging analytics to inform media planning (communication) and execution.

Job Responsibilities / Typical Day in the Role
  • Serve as a primary point of contact for implementation across WBD USN O&O media inventory.
  • Execute daily and weekly promotional priorities with a focus on accurate log scheduling and timely delivery.
  • Set up campaigns in linear and digital scheduling systems, ensuring alignment with strategic goals.
  • Traffic digital video and display creatives using platforms such as Google Ad Manager, Freewheel, and Campaign Manager, ensuring proper placement across inventory.
  • Monitor campaign performance and conduct data analysis for both linear and digital media efforts.
  • Assist in building custom audience targets using data sources such as Nielsen and 1st/3rd party analytics.
  • Resolve discrepancy reports from the Broadcast Center regarding promos, including during off-hours as part of an on-call rotation.
  • Collaborate with Marketing, Media Logistics, Digital Agencies, and Commercial Operations to ensure network strategies are followed and troubleshoot technical issues as needed.
  • Produce ad hoc reports and support additional duties as assigned.

Must Have Skills / Requirements
  1. Broadcast Log Scheduling & Media Operations Interest or Experience
    a. This role is deeply rooted in the execution of promos across linear/digital platforms, which requires solid time management skills, prioritization, detail oriented.
  2. Digital Trafficking & Platform Experience
    a. Candidates manage placements across WBD's digital platforms.
  3. Data Analysis & Audience Targeting
    a. The role involves monitoring campaign performance and building audience targets using proprietary programs.
Screening Must Haves:
  1. Strong relationship with numbers
  2. Interest in media
  3. Fearlessness to ask questions
Nice to Have Skills / Preferred Requirements
  1. Familiarity with building custom audiences.
  2. Understanding how linear and digital media complement each other in a cross-platform promotional strategy.
  3. Prior work in a TV network, or media agency environment, especially with promotional scheduling.
Soft Skills:
  1. Highly motivated individual who takes initiative and has a positive demeanor.
  2. Exceptional attention to detail and accuracy in scheduling and trafficking tasks.
  3. Proven ability to prioritize and manage multiple tasks in a fast-paced, deadline-driven environment.
  4. Strong written and verbal communication skills, with the ability to interface effectively across various departments and levels of the organization.
  5. Comfortable working independently and collaboratively, with a proactive approach to problem-solving.
Technology Requirements:
  1. Familiarity with media systems and platforms such as Google Ad Manager, Freewheel, and Nielsen tools. Also excellent working knowledge of Outlook, Excel, PowerPoint.