TruGuard
Social Media Manager - Video Content Specialist
TruGuard, Charlotte, North Carolina, United States, 28245
About the Role
We're seeking a creative and technically skilled Social Media Manager to join our growing marketing team. This role focuses primarily on video content creation while managing our broader social media presence and content strategy across multiple home improvement and retail industry brands.
Key Responsibilities Video Content Creation
Plan, shoot, and edit engaging short-form videos for Facebook, Instagram, TikTok, and LinkedIn
Develop storyboards and shot lists for planned content
Maintain consistent brand voice and visual identity across video content
Operate professional video equipment and editing software
Collaborate with team members to capture behind-the-scenes content and company culture
Social Media Management
Plan and publish across all platforms
Monitor and optimize content performance
Stay current with social media trends and platform updates
Analyze metrics and adjust strategy based on performance data
Engage with audience comments and messages
Outreach and build affiliate and influencer relationships via social
Maintain content calendar across all social channels
Content Support
Assist in writing and editing blog posts
Draft email newsletter content
Adapt existing content for social media use
Collaborate with marketing team on content strategy
Qualifications
1-3 years of experience in social media management or digital content creation
Proven track record of creating successful video content for social platforms
Strong portfolio demonstrating videography and editing skills
Proficiency in video editing software (e.g., Adobe Premiere Pro, Final Cut Pro)
Experience with social media management tools
Understanding of social media algorithms and best practices
Excellent written and verbal communication skills
Technical Skills
Video production equipment operation
Video editing and post-production
Social media management platforms
Basic graphic design skills
Content Management Systems (CMS)
Analytics tools
Preferred Qualifications
Bachelor's degree in Marketing, Communications, Film, or related field
Experience with email marketing platforms
Photography skills
Experience with SEO best practices
Personal Qualities
Creative storyteller with an eye for trends
Self‑motivated and able to work independently
Adaptable to platform changes and emerging technologies
Strong project management and organizational skills
Detail‑oriented with ability to maintain brand consistency
Collaborative team player
Physical Requirements
Ability to operate video equipment
May require occasional lifting of equipment up to 25 lbs
Travel to job sites to capture content
Perks & Benefits
Competitive salary
Medical benefits
Flexible work environment
Fun, creative team culture
Sound like you? Drop your resume and portfolio to jplassman@truguardconstruction.com. Let’s create something amazing together.
#J-18808-Ljbffr
Key Responsibilities Video Content Creation
Plan, shoot, and edit engaging short-form videos for Facebook, Instagram, TikTok, and LinkedIn
Develop storyboards and shot lists for planned content
Maintain consistent brand voice and visual identity across video content
Operate professional video equipment and editing software
Collaborate with team members to capture behind-the-scenes content and company culture
Social Media Management
Plan and publish across all platforms
Monitor and optimize content performance
Stay current with social media trends and platform updates
Analyze metrics and adjust strategy based on performance data
Engage with audience comments and messages
Outreach and build affiliate and influencer relationships via social
Maintain content calendar across all social channels
Content Support
Assist in writing and editing blog posts
Draft email newsletter content
Adapt existing content for social media use
Collaborate with marketing team on content strategy
Qualifications
1-3 years of experience in social media management or digital content creation
Proven track record of creating successful video content for social platforms
Strong portfolio demonstrating videography and editing skills
Proficiency in video editing software (e.g., Adobe Premiere Pro, Final Cut Pro)
Experience with social media management tools
Understanding of social media algorithms and best practices
Excellent written and verbal communication skills
Technical Skills
Video production equipment operation
Video editing and post-production
Social media management platforms
Basic graphic design skills
Content Management Systems (CMS)
Analytics tools
Preferred Qualifications
Bachelor's degree in Marketing, Communications, Film, or related field
Experience with email marketing platforms
Photography skills
Experience with SEO best practices
Personal Qualities
Creative storyteller with an eye for trends
Self‑motivated and able to work independently
Adaptable to platform changes and emerging technologies
Strong project management and organizational skills
Detail‑oriented with ability to maintain brand consistency
Collaborative team player
Physical Requirements
Ability to operate video equipment
May require occasional lifting of equipment up to 25 lbs
Travel to job sites to capture content
Perks & Benefits
Competitive salary
Medical benefits
Flexible work environment
Fun, creative team culture
Sound like you? Drop your resume and portfolio to jplassman@truguardconstruction.com. Let’s create something amazing together.
#J-18808-Ljbffr