Events Marketing Coordinator
Carlson Wagonlit Travel (Hauptsitz Deutschland) / CWT Beheermaatschappij B.V. Deutschland, Minneapolis, MN, United States
Overview
Plan, produce, and oversee execution of marketing and communications plan activities including digital media, promotions, website, social media and collateral materials. Develop materials to deliver the organization's messages to target audience. Oversee and assist with organization and coordination of conferences, meetings, seminars, and other events.
Job Expectations Marketing Communication
Work in partnership with CX area to research and analyze customers’ behavior (e.g. purchasing habits, trends and preferences)
Support the design and successful implementation of marketing campaigns (offline and online)
Track progress, budgets and performance with Marketing Managers and Events Managers of activities, through reporting and data.
Identify and analyze competitors
Prepare (monthly, quarterly and annual) forecasts, record and share learnings
Events
Conduct research, make site visits, and find resources to help staff make decisions about event possibilities.
Coordinate on-site arrangements for all meetings and events
Serve as liaison with activation agencies
Assist with managing on-site production for events as necessary
Control budgets and provide periodic progress reports to keep track of event finances including invoicing
Support on lead generation – attendee lists, lead capture technologies
Propose new ideas to improve the event planning and implementation process
Qualifications
Ability to create excellent collaboration between areas and within the marketing organization
Good communication and presentation skills – Ability to communicate and listen effectively and understand feedback from these audiences.
Project management experience in a multicultural environment
Excellent time management skills to plan and prioritize multiple activities
Analytical and problem‑solving skills and an ability to use data to gain insights and drive decisions.
Computer knowledge: Microsoft Office, Smartsheet – Plus: Indesign, Illustrator and/or Photoshop
Average of 3 years of experience in a corporate environment as part of marketing organization
Bachelor’s degree in Marketing
Additional Information
Primary Location: Minneapolis
Employment type: Standard
Job Family: Marketing
Scope: Regional
Travel: Yes, 10 % of the Time
Shift: Day Job
Organization: S&C_Marketing
Experience Level: 3 to 5 years
Job Posting: Apr 19, 2018
Equal Opportunity Employer As an Equal Opportunity Employer/Affirmative Action employer, the organization will not discriminate in its employment practices due to an applicant’s race, color, religion, sex, national origin, veteran status, disability status, sexual orientation, gender identity or any other federal, state or local protected class.
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Job Expectations Marketing Communication
Work in partnership with CX area to research and analyze customers’ behavior (e.g. purchasing habits, trends and preferences)
Support the design and successful implementation of marketing campaigns (offline and online)
Track progress, budgets and performance with Marketing Managers and Events Managers of activities, through reporting and data.
Identify and analyze competitors
Prepare (monthly, quarterly and annual) forecasts, record and share learnings
Events
Conduct research, make site visits, and find resources to help staff make decisions about event possibilities.
Coordinate on-site arrangements for all meetings and events
Serve as liaison with activation agencies
Assist with managing on-site production for events as necessary
Control budgets and provide periodic progress reports to keep track of event finances including invoicing
Support on lead generation – attendee lists, lead capture technologies
Propose new ideas to improve the event planning and implementation process
Qualifications
Ability to create excellent collaboration between areas and within the marketing organization
Good communication and presentation skills – Ability to communicate and listen effectively and understand feedback from these audiences.
Project management experience in a multicultural environment
Excellent time management skills to plan and prioritize multiple activities
Analytical and problem‑solving skills and an ability to use data to gain insights and drive decisions.
Computer knowledge: Microsoft Office, Smartsheet – Plus: Indesign, Illustrator and/or Photoshop
Average of 3 years of experience in a corporate environment as part of marketing organization
Bachelor’s degree in Marketing
Additional Information
Primary Location: Minneapolis
Employment type: Standard
Job Family: Marketing
Scope: Regional
Travel: Yes, 10 % of the Time
Shift: Day Job
Organization: S&C_Marketing
Experience Level: 3 to 5 years
Job Posting: Apr 19, 2018
Equal Opportunity Employer As an Equal Opportunity Employer/Affirmative Action employer, the organization will not discriminate in its employment practices due to an applicant’s race, color, religion, sex, national origin, veteran status, disability status, sexual orientation, gender identity or any other federal, state or local protected class.
#J-18808-Ljbffr