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Stanton & Company

Media Relations Specialist

Stanton & Company, Los Angeles, California, United States, 90079

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This range is provided by Stanton & Company. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range $75,000.00/yr - $90,000.00/yr

S&Co is seeking a

PR Media Specialist

who is sharp, strategic, tenacious, and deeply tapped into today’s media landscape. This person must have strong relationships across broadcast, print, digital, and podcasts, and experience securing high-impact coverage across a range of verticals, including health & wellness, lifestyle, beauty, hospitality, food & beverage, and business.

The ideal candidate is a creative storyteller and strategic thinker who knows how to craft compelling angles, identify timely opportunities, and deliver meaningful visibility for brands, experts, founders, and consumer products. They must thrive in a fast-paced environment and serve as the central media relations engine of our dynamic agency, driving features, product spotlights, interviews, op-eds, and thought leadership. Candidates must bring proven results, a strong media network, and an authentic passion for philosophy-driven brands in the health, wellness, and active living space.

Responsibilities

Serve as the media relations lead, responsible for securing meaningful press across top-tier and relevant outlets (broadcast, print, digital, podcasts)

Develop creative angles, pitch strategies, and media narratives that break through the noise and position clients as leaders in their categories

Build and maintain strong relationships with journalists, editors, producers, and podcast hosts across multiple verticals

Draft pitches, press releases, op-eds, and media materials that reflect sharp thinking and compelling storytelling

Proactively identify timely news hooks, trends, seasonal opportunities, and cultural conversations to drive consistent coverage

Secure features, expert commentary, profiles, op-eds, product placements, gift guide inclusions, and interviews

Work closely with account leads to develop and execute media strategies that support and leverage client campaigns

Lead media outreach for launches, product mailers, events, desksides, media days, and brand activations

Help shape media lists, outreach calendars, and reporting documents

Collaborate internally to develop smart, unexpected ideas that strengthen visibility and impact

Manage and mentor junior team members to guide and support their growth

Serve as a trusted partner to clients—confident, prepared, and clear on media strategy and expectations

Attributes

Deep understanding of today’s media ecosystem - what works, why it works, and how to break through

Thoughtful, resourceful, and tenacious, who proactively creates opportunities

Creative with an innate ability to craft fresh, relevant, and newsworthy angles

Strong written and verbal communication skills

Proven track record of real media relationships and results

Ability to manage multiple projects with clarity, organization, and attention to detail

Confident, high-energy, and collaborative with a positive, solutions-oriented mindset

Passionate about wellness, culture, consumer brands, and storytelling

Pulse on trends across wellness, lifestyle, food, beauty, business, and culture

Comfortable with influencers, digital strategy, and how PR integrates with social media and affiliate/commerce ecosystems

Experience

5-7+ years of PR experience (agency) with a strong focus on media relations

Demonstrated ability to secure top-tier results across platforms and categories

Strong existing media relationships across at least three+ of these verticals: health & wellness, lifestyle, beauty, hospitality, business, food & beverage

Seniority level Mid-Senior level

Employment type Full-time

Job function Public Relations and Writing/Editing

Industry Public Relations and Communications Services and Writing and Editing

Benefits

Medical insurance

Vision insurance

401(k)

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