VaynerMedia is hiring: Manager, Media - Video Investment (TV 3.0) in New York

Manager, Media - Video Investment (TV 3.0)

About VaynerMedia: VaynerMedia is a contemporary global creative and media agency with expertise in driving relevance for clients and delivering impactful business results. Founded in 2009, the independently‑owned agency operates offices in New York, Los Angeles, Miami, London, APAC and LATAM. The agency has been recognized for its work at Cannes Lions, the Clio Awards and The Webby Awards.

In A Nutshell

The Manager, Media Buying/Planning in Video Activation (TV 3.0) is the tactical heartbeat of our team. While our VPs & Directors set high-level strategy, you are the one aiding the plan, owning negotiation, executing buys, assisting in reporting/stewardship, and ensuring every dollar works as hard as possible.

You will focus evenly (~50%) on Linear TV (Scatter/Upfront) while also playing a fusion role (~50%) in our growing programmatic and direct‑IO CTV/OTT investment practice, impacting our ad tech ecosystem.

Reporting to an Associate Director and Director team, you will manage the day‑to‑day stewardship of client campaigns, ensuring flawless execution from plan to IO to invoice. You are a "doer" who loves the art of the deal and the nuances of the marketplace plus understands the math behind the media – and isn't afraid to get into the weeds of a Mediaocean/Prisma/NMI or a leading DSP to make a campaign succeed.

What You'd Do

• Planning: support the team's annual quarterly and ad hoc client planning plus thought leadership exercises on modern video for modern living rooms
• Tactical Buying & Negotiation: help lead the execution of Linear TV and CTV buys, negotiate rates/CPMs, secure inventory, access ad tech/data/platforms, and manage insertion orders (IOs) across broadcast, cable, and streaming partners.
• Campaign Stewardship: actively monitor live campaigns, track pacing, manage under‑delivery, negotiate ADUs, and ensure all spots run as planned. Assist in post‑buy development.
• Linear Mastery (~50%): manage the nuts and bolts of linear TV buying & planning, stewardship of Upfront allocations and executing Scatter buys within Mediaocean and Nielsen NMI.
• CTV/OTT Mastery (~50%): assist in setting up and optimizing programmatic streaming video campaigns (PMP/PG, D‑IO) within DSPs and managing direct CTV partner deal relationships.
• Discrepancy Resolution: clear billing discrepancies and handle monthly reconciliations to ensure vendors are paid on time and clients are billed correctly.
• Reporting & Analysis: compile weekly or monthly buy reports, post‑log analysis, and MSA data to provide the team with clear visibility into campaign performance against guarantees or plan goals.
• Vendor Relations: maintain day‑to‑day relationships with sales & marketing representatives from major networks and publishers and platforms (Disney, NBCU, Paramount, Roku, Amazon, Trade Desk, Tubi, etc.), keep a pulse on product pipelines, and identify opportunistic inventory.
• Mentorship: provide guidance, training and QA support to Senior Media Analysts and Analysts, helping them learn fundamentals of planning, buying and video media platform management.

What You've Got

• Experience: 3‑5 years of hands‑on media buying and or planning experience. Strong foundation in Linear TV buying with growing competency in bidable CTV/Digital Video.
• Balanced skillset: expert in traditional TV mechanics (GRPs, CPMs, Dayparts, Posting) and comfortable navigating the premium digital video landscape (Impressions, Cohorts, VCR, Programmatic, Sponsorships and Full‑Funnel measurement tiers).
• Tool Proficiency:
  • Must Haves: Solid experience with Mediaocean (Spectra/OX) and Prisma.
  • Strongly Preferred: Experience with Excel (Pivot tables, VLookups) and familiarity with DSPs (Trade Desk, DV360) and or SSPs. Seasonal‑oriented client exposure is a plus!
• Financial Acumen: hawk‑eye for detail regarding budgets, flighting, and billing.
• Negotiation Skills: push back on vendors to get better rates, added value, or better slotting.
• Agility: pivot quickly to adjust buys and flighting on the fly based on client needs.
• Vayner Culture: embody the "Honey Empire" attitude – kind, collaborative, and team‑focused.

Unsure if you meet the qualifications? We encourage those who are passionate about what we do to apply!

Compensation & Benefits

Base Salary: $80,000–$110,000 USD (exact compensation may vary based on skills, experience, and location).

Benefits: Employer‑sponsored 401k with match, medical/dental/vision coverage, unlimited PTO, caregiver (parental) leave, health and wellness benefits. Location: NYC (Hudson Yards) with hybrid schedule.

Position Details

Seniority level: Mid‑Senior level

Employment type: Full‑time

Job function: Marketing and Sales

Industry: Advertising Services

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