Public Relations Manager Job at Expedia Group in Austin

Public Relations Manager

We create and deliver an aligned, dedicated marketing strategy to fuel each Expedia Group brand's success. As a Public Relations Manager in the U.S., you will be responsible for consumer PR strategy and execution. You’ll develop and carry out creative, highly engaging PR campaigns and activities that resonate strongly with travelers and top‑tier consumer media.

Base Pay Range: $110,500.00/yr – $177,000.00/yr

Responsibilities

• Develop and execute strategic PR campaigns and initiatives that result in standout coverage aligned with key business objectives.
• Drive integrated communications plans that support brand objectives, working closely with U.S. and global PR colleagues and stakeholders from the broader marketing and communications teams.
• Maintain a deep understanding of the business and stay up to date on trends and developments in the travel industry, including monitoring industry and competitor media coverage.
• Work closely with the U.S. media relations team on activities across earned, owned and paid channels within PR’s remit.
• Partner with the global crisis communications team to advise on and help manage reactive PR issues that influence perceptions of the brand and impact the greater Expedia Group business.
• Manage campaign and project timelines, develop content including press materials and messaging, and create and deliver presentations that drive influence and build support across the business.
• Analyze and use data and insights to inform storytelling, ensuring a steady drumbeat of always‑on media coverage.
• Support operational needs, including vendor and agency management, budget management, and development of coverage and status reports.

Experience and Qualifications

• 7+ years’ experience in PR, Media Relations or Marketing Communications roles in a consumer agency or in‑house environment.
• Proven record of working successfully in highly matrixed organizations to align PR efforts with broader business objectives, including working across cross‑functional teams such as marketing, social media and creative teams.
• Bias towards action: you like to get things done, can analyze and use insights to inform decisions, provide clarity back to the business and take ownership of outcomes.
• Successfully able to manage stakeholders effectively and handle fast‑paced environments with quick‑turn timelines and changing requirements.
• Strong experience in media relations, possessing excellent understanding of media landscape with key consumer media contacts across print, online and broadcast media outlets.
• Excellent written and verbal communication skills.
• Outstanding project management and organizational skills.
• Ability to synthesize data into logical conclusions and recommendations to uncover unique storytelling opportunities.
• Ability to think creatively and adapt quickly to match the travel landscape.
• Strong background in the travel, hospitality, lodging, vacation rental or e‑commerce industry. Experience working with well‑known brands is a plus.
• Issues/crisis management experience is a plus.

Benefits

We provide a full benefits package, including medical, dental and vision coverage, paid time off, an Employee Assistance Program, wellness and travel reimbursement, travel discounts, and an International Airlines Travel Agent (IATAN) membership.

Accommodation Requests

If you need assistance with any part of the application or recruiting process due to a disability or other physical or mental health conditions, please reach out to our Recruiting Accommodations Team through the Accommodation Request.

Equal Employment Opportunity

Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. This employer participates in E‑Verify. The employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee's I‑9 to confirm work authorization.

Seniority Level

Mid‑Senior level

Employment Type

Full‑time

Job Function

Marketing, Public Relations, and Writing/Editing