Synthesia
Join Synthesia as an
Account Based Marketing Manager
and help drive engagement and pipeline growth across target accounts in our AI-powered video communications platform.
Position Overview Reporting to the Head of Field Marketing, you will align marketing and sales efforts for our most important prospects, partnering with sales, regional field marketing managers, digital, email, and broader marketing teams to activate account-based campaigns in key markets.
Responsibilities
Design and execute multi-channel ABM campaigns and playbooks focused on acquiring net new strategic accounts.
Partner with Sales to identify, prioritize, and target accounts with the highest revenue potential.
Collaborate closely with Head of Field Marketing and Regional Field Marketing Managers to align ABM initiatives with regional priorities and global strategy.
Work cross-functionally with Digital, Product Marketing, Email, and Content teams to create personalized campaigns.
Track and report performance metrics including engagement, pipeline creation, and ROI.
Build and maintain a scalable ABM playbook to share best practices across regions.
Essential Skills and Experience
4–6 years of B2B marketing experience, with at least 2 years in account-based marketing.
Proven ability to drive pipeline growth from net new strategic accounts.
Strong collaboration skills and experience working with Sales and Field Marketing teams.
Analytical and data‑driven mindset with a track record of measuring and optimizing campaign performance.
Proficient in CRM and marketing automation tools (Salesforce, HubSpot, or similar).
Excellent communication and project management skills.
Experience in SaaS or AI technology environments.
Familiarity with enterprise-level sales cycles and buying processes.
Benefits
A competitive salary + stock options in our fast‑growing Series D startup.
Hybrid working environment for NY‑based employees.
100 % Medical, Dental & Vision coverage.
401(k) plan.
Paid parental leave.
25 days of annual leave + public holidays + paid sick leave.
Fun culture with regular socials.
A generous referral scheme.
A brand new computer + monitor.
Location New York City, NY
Salary $115,000 – $130,000 (final compensation determined by experience, qualifications, and location)
Employment Type Full‑time
Seniority Level Mid‑Senior level
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Account Based Marketing Manager
and help drive engagement and pipeline growth across target accounts in our AI-powered video communications platform.
Position Overview Reporting to the Head of Field Marketing, you will align marketing and sales efforts for our most important prospects, partnering with sales, regional field marketing managers, digital, email, and broader marketing teams to activate account-based campaigns in key markets.
Responsibilities
Design and execute multi-channel ABM campaigns and playbooks focused on acquiring net new strategic accounts.
Partner with Sales to identify, prioritize, and target accounts with the highest revenue potential.
Collaborate closely with Head of Field Marketing and Regional Field Marketing Managers to align ABM initiatives with regional priorities and global strategy.
Work cross-functionally with Digital, Product Marketing, Email, and Content teams to create personalized campaigns.
Track and report performance metrics including engagement, pipeline creation, and ROI.
Build and maintain a scalable ABM playbook to share best practices across regions.
Essential Skills and Experience
4–6 years of B2B marketing experience, with at least 2 years in account-based marketing.
Proven ability to drive pipeline growth from net new strategic accounts.
Strong collaboration skills and experience working with Sales and Field Marketing teams.
Analytical and data‑driven mindset with a track record of measuring and optimizing campaign performance.
Proficient in CRM and marketing automation tools (Salesforce, HubSpot, or similar).
Excellent communication and project management skills.
Experience in SaaS or AI technology environments.
Familiarity with enterprise-level sales cycles and buying processes.
Benefits
A competitive salary + stock options in our fast‑growing Series D startup.
Hybrid working environment for NY‑based employees.
100 % Medical, Dental & Vision coverage.
401(k) plan.
Paid parental leave.
25 days of annual leave + public holidays + paid sick leave.
Fun culture with regular socials.
A generous referral scheme.
A brand new computer + monitor.
Location New York City, NY
Salary $115,000 – $130,000 (final compensation determined by experience, qualifications, and location)
Employment Type Full‑time
Seniority Level Mid‑Senior level
#J-18808-Ljbffr