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Dice

Product Marketing Specialist

Dice, Los Angeles, California, United States, 90079

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DICE is partnering with a technology and services provider focused on simplifying operations and eliminating manual work. We’re looking for a Product Marketing Specialist. This role blends a strong background in CMS, web design, blogging, and copywriting to help lead the transformation of data operations. The role will shape how to communicate to various niche audiences through compelling storytelling and content. You will craft and execute product marketing strategies that help deliver product positioning. You will focus on building content and marketing campaigns. This is initially a 6‑month contract that will potentially go long‑term and includes an option to go direct. Be able to come on site in downtown LA 2‑4 times per month.

Key Responsibilities

Develop targeted marketing strategies for internal audiences to support data transformation.

Use research and employee insights to inform messaging, positioning, and engagement plans.

Own product messaging and content creation; manage internal platforms (blogs, websites, newsletters, SharePoint).

Translate technical concepts into clear, compelling narratives.

Collaborate with product, engineering, and marketing teams to align messaging.

Support product launches and go‑to‑market initiatives.

Use data analytics to measure and optimize marketing performance.

Conduct market research.

Support product launches and GTM strategies with focus on driving customer adoption.

Required Skills & Experience

7+ years of experience with strong storytelling skills and ability to influence behavior through targeted messaging.

Experience driving adoption of new tools, processes, or cultural shifts.

Familiarity with data governance, data management, or IT infrastructure.

Experience in SaaS product marketing or product management.

Strong communication, project management, and stakeholder engagement skills.

Preferred Qualifications

Bachelor’s degree in Marketing, Communications, Psychology, Business, Computer Science, IT, or related field.

FinTech or Financial Services industry experience.

Seniority Level Mid‑Senior level

Employment Type Contract

Job Function Marketing

Industries Technology, Information and Internet

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