IBM
Senior Marketing Data Analyst - HashiCorp
Join us to apply for the Senior Marketing Data Analyst role at IBM’s HashiCorp team.
Introduction A career in IBM Software means you’ll be part of a team that transforms our customer’s challenges into industry‑leading solutions. We are an infinitely curious team, always seeking new possibilities, and dedicated to creating the world’s leading AI‑powered, cloud‑native software solutions. Our renowned legacy creates endless global opportunities for our network of IBMers. We are a team of deep product experts, ensuring exceptional client experiences, with a focus on delivery, excellence, and obsession over customer outcomes. This position involves contributing to HashiCorp’s offerings, now part of IBM, which empower organizations to automate and secure multi‑cloud and hybrid environments.
Your Role And Responsibilities This opportunity is ideal for someone with a strong attention to detail, a general analytics background, and concrete understanding of the marketing function of a SaaS company, including Salesforce, Marketo, SQL, and Tableau experience.
General support for various marketing domains
Pulling existing reporting
Making adjustments to meet changing business needs
Support Demand Gen with ad‑hoc campaign cleanup/backfill requests (e.g., backfills on ‘Acquisition Program’).
Utilize SQL to make changes to Snowflake data tables and views, and add new fields using SQL logic.
Compile analytics for external reporting into visually appealing slides, dashboards, or PDFs.
Complete QA for Tableau instance, dashboards, reporting, and more.
Support stakeholders with attribution reporting to inform ROI recommendations.
Help drive operations behind the pipeline attribution project
Campaign/membership backfills
Lead source attribution reporting
Campaign data synthesis
Preferred Education Master’s Degree.
Required Technical And Professional Expertise
BI Tool knowledge – Tableau (creating dashboards, QA).
Snowflake – basic understanding and comfort writing queries for BI tools.
SQL – basic queries and strong working knowledge of view development to support Tableau builds.
Salesforce – general knowledge and understanding of back‑end objects.
Marketo – understanding of alignment with Salesforce and Marketo reporting.
Pipeline attribution knowledge.
Process and detail oriented.
Analytical/systems thinking.
Problem solving/strategic thinking.
Preferred Technical And Professional Experience
Familiarity with HashiCorp & IBM products and services.
Location and Salary Norwalk, CT | $75,000 – $100,000 per year.
Seniority Level Mid‑Senior level.
Employment Type Full‑time.
Job Function Information Technology.
Industry IT Services and IT Consulting.
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Introduction A career in IBM Software means you’ll be part of a team that transforms our customer’s challenges into industry‑leading solutions. We are an infinitely curious team, always seeking new possibilities, and dedicated to creating the world’s leading AI‑powered, cloud‑native software solutions. Our renowned legacy creates endless global opportunities for our network of IBMers. We are a team of deep product experts, ensuring exceptional client experiences, with a focus on delivery, excellence, and obsession over customer outcomes. This position involves contributing to HashiCorp’s offerings, now part of IBM, which empower organizations to automate and secure multi‑cloud and hybrid environments.
Your Role And Responsibilities This opportunity is ideal for someone with a strong attention to detail, a general analytics background, and concrete understanding of the marketing function of a SaaS company, including Salesforce, Marketo, SQL, and Tableau experience.
General support for various marketing domains
Pulling existing reporting
Making adjustments to meet changing business needs
Support Demand Gen with ad‑hoc campaign cleanup/backfill requests (e.g., backfills on ‘Acquisition Program’).
Utilize SQL to make changes to Snowflake data tables and views, and add new fields using SQL logic.
Compile analytics for external reporting into visually appealing slides, dashboards, or PDFs.
Complete QA for Tableau instance, dashboards, reporting, and more.
Support stakeholders with attribution reporting to inform ROI recommendations.
Help drive operations behind the pipeline attribution project
Campaign/membership backfills
Lead source attribution reporting
Campaign data synthesis
Preferred Education Master’s Degree.
Required Technical And Professional Expertise
BI Tool knowledge – Tableau (creating dashboards, QA).
Snowflake – basic understanding and comfort writing queries for BI tools.
SQL – basic queries and strong working knowledge of view development to support Tableau builds.
Salesforce – general knowledge and understanding of back‑end objects.
Marketo – understanding of alignment with Salesforce and Marketo reporting.
Pipeline attribution knowledge.
Process and detail oriented.
Analytical/systems thinking.
Problem solving/strategic thinking.
Preferred Technical And Professional Experience
Familiarity with HashiCorp & IBM products and services.
Location and Salary Norwalk, CT | $75,000 – $100,000 per year.
Seniority Level Mid‑Senior level.
Employment Type Full‑time.
Job Function Information Technology.
Industry IT Services and IT Consulting.
#J-18808-Ljbffr