Navion Senior Solutions
Director of Sales and Marketing - Colonial Gardens
Navion Senior Solutions, West Columbia, South Carolina, United States, 29172
Director of Sales and Marketing - Colonial Gardens
Colonial Gardens is seeking a high‑performing Senior Living Sales & Marketing Director. You will lead all sales and marketing activities, including community engagement, referral source outreach, lead generation, fielding inquiries, leading tours, and closing. The objective is to support prospective residents and their families as they evaluate senior care options and to help them understand that Navion is the best senior housing option for them. Sales director duties include hitting annual targets, building relationships, and understanding customer trends.
This position receives sales commission in addition to a base salary!
Colonial Gardens has partnered with Tapcheck, revolutionizing the way team members get paid. Join our amazing team and be part of a groundbreaking mobile app that allows team members to access their earned wages instantly.
Responsibilities
Develop and implement comprehensive sales strategies to drive occupancy success
Establish a method of monitoring expected outcomes and effectiveness of marketing and sales programs
Plan and implement marketing activities and events
Monitor and maintain budget
Collaborate with ED and RSDM to determine advertising needs and implement
Meet all monthly sales activity standards including follow up calls, professional sales calls, event planning and monthly lead bank mailings
Meet the community's move‑in and census goals each month or identify barriers for meeting the goals
Respond and follow‑up to inquiries in a positive and timely manner
Develop a strong network of professional and agency referral sources
Host and attend community events and develop positive community relations
Research and maintain information on local competition including rates, specials, services, etc.
Implement and monitor a move‑in system to ensure all resident records are complete prior to admission
Maintain new residents and inquiries in the Move‑In database
Prepare and distribute mailings to prospective and current residents
Provide required information and communicate effectively with other team members about move‑in activity and resident/family needs
Complete weekly and quarterly census reports
Select and order promotional supplies while staying within the budget
Schedule presentations with prospective residents and families, ensuring that presentations are effective and accurate
Support DCS/RCC or designee in the assessment process to determine eligibility for resident occupancy
Requirements
Proven sales executive experience, meeting or exceeding target
Proven ability to drive the sales process from inquiry to close
Proven ability to articulate the distinct aspects of Navion Senior Solutions offerings
Ability to position Navion against competitors
Ability to work well with others and promote a team environment
Excellent listening, negotiation and presentation skills
Excellent verbal and written communication skills
Benefits
Health Care Plan (Medical, Dental & Vision)
Retirement Plan (401(k))
PTO for full‑time positions
Short & Long Term Disability Insurance
Life Insurance
Career Advancement Opportunities
#J-18808-Ljbffr
This position receives sales commission in addition to a base salary!
Colonial Gardens has partnered with Tapcheck, revolutionizing the way team members get paid. Join our amazing team and be part of a groundbreaking mobile app that allows team members to access their earned wages instantly.
Responsibilities
Develop and implement comprehensive sales strategies to drive occupancy success
Establish a method of monitoring expected outcomes and effectiveness of marketing and sales programs
Plan and implement marketing activities and events
Monitor and maintain budget
Collaborate with ED and RSDM to determine advertising needs and implement
Meet all monthly sales activity standards including follow up calls, professional sales calls, event planning and monthly lead bank mailings
Meet the community's move‑in and census goals each month or identify barriers for meeting the goals
Respond and follow‑up to inquiries in a positive and timely manner
Develop a strong network of professional and agency referral sources
Host and attend community events and develop positive community relations
Research and maintain information on local competition including rates, specials, services, etc.
Implement and monitor a move‑in system to ensure all resident records are complete prior to admission
Maintain new residents and inquiries in the Move‑In database
Prepare and distribute mailings to prospective and current residents
Provide required information and communicate effectively with other team members about move‑in activity and resident/family needs
Complete weekly and quarterly census reports
Select and order promotional supplies while staying within the budget
Schedule presentations with prospective residents and families, ensuring that presentations are effective and accurate
Support DCS/RCC or designee in the assessment process to determine eligibility for resident occupancy
Requirements
Proven sales executive experience, meeting or exceeding target
Proven ability to drive the sales process from inquiry to close
Proven ability to articulate the distinct aspects of Navion Senior Solutions offerings
Ability to position Navion against competitors
Ability to work well with others and promote a team environment
Excellent listening, negotiation and presentation skills
Excellent verbal and written communication skills
Benefits
Health Care Plan (Medical, Dental & Vision)
Retirement Plan (401(k))
PTO for full‑time positions
Short & Long Term Disability Insurance
Life Insurance
Career Advancement Opportunities
#J-18808-Ljbffr