arrivia
Marketing Automation Specialist
Join to apply for the
Marketing Automation Specialist
role at
arrivia .
The role is focused on maximizing the power of a premier platform like Marketo to drive global marketing efforts.
Description Do you live and breathe Marketing Automation? Are you excited by the chance to maximize the power of a premier platform like Marketo? At
arrivia , we specialize in making brands better through the unparalleled power of travel. We're a global company on a mission to help people travel better and experience more.
What You'll Be Doing You will report to the SVP of Marketing Operations, working closely with the broader team to build, maintain, and optimize our Marketo ecosystem. This hands‑on role expands beyond the basics and dives into enterprise‑level operations.
Marketo Architect: Assist with building, testing, deploying, and optimizing sophisticated program logic and smart lists.
System Integrator: Set up Marketo to support new brands and partners, ensuring smooth integration and operation following best practices.
Go‑Between: Serve as a key liaison between Marketing and IT, specifically assisting with the setup of crucial email security settings.
Data Detective: Pull campaign insights, ensuring data accuracy for precise targeting and segmentation using Excel (including Pivot Tables).
Email Expert: Improve our email templates using HTML/CSS skills for responsive design, troubleshoot functionality issues, and apply arrivia’s proven email marketing methodology.
Technical Problem Solver: Help resolve technical issues assigned via our ticketing system.
What You'll Bring To The Journey
2+ Years of Hands‑On Marketing Automation Experience – 2+ years with Marketo highly preferred; 2‑3 years with other enterprise platforms (Hubspot, Eloqua, etc.) is acceptable.
Automation Builder: Proven experience building and setting up complex automation programs.
Code Comfort: Solid HTML/CSS skills for responsive email design and troubleshooting.
Growth Mindset: Desire to expand technical skills into APIs, Webhooks, and advanced Marketo functionality.
Communication Pro: Excellent written, verbal, and interpersonal skills.
Organized and Driven: Highly organized, detail‑oriented, self‑motivated.
Education: Bachelor’s degree or 4+ years of relevant professional experience.
Bonus Skills That Will Make You Shine
Marketo Certification
Experience with JavaScript and/or Apache Velocity scripting
Understanding of query parameters in URLs across websites
Experience presenting technical concepts to non‑technical audiences
Why arrivia? We're a merger of three travel industry powerhouses (ICE, SOR Technology, and WMPH Vacations), bringing over 55 years of combined experience. We value diversity and a passion for travel across our global staff.
Our Core Values
Stay Curious: Explore new challenges and make space to learn, grow, and improve.
Keep it Real: Earn trust through open, honest, and clear communication.
Own it: Seek ways to make an impact and take action.
Win Together: Create a culture of connection and inclusion where everyone can be their best.
Ready to use your Marketo mastery to power a global travel company? Apply now!
Seniority level Entry level
Employment type Full‑time
Job function Information Technology
Industries Travel Arrangements
#J-18808-Ljbffr
Marketing Automation Specialist
role at
arrivia .
The role is focused on maximizing the power of a premier platform like Marketo to drive global marketing efforts.
Description Do you live and breathe Marketing Automation? Are you excited by the chance to maximize the power of a premier platform like Marketo? At
arrivia , we specialize in making brands better through the unparalleled power of travel. We're a global company on a mission to help people travel better and experience more.
What You'll Be Doing You will report to the SVP of Marketing Operations, working closely with the broader team to build, maintain, and optimize our Marketo ecosystem. This hands‑on role expands beyond the basics and dives into enterprise‑level operations.
Marketo Architect: Assist with building, testing, deploying, and optimizing sophisticated program logic and smart lists.
System Integrator: Set up Marketo to support new brands and partners, ensuring smooth integration and operation following best practices.
Go‑Between: Serve as a key liaison between Marketing and IT, specifically assisting with the setup of crucial email security settings.
Data Detective: Pull campaign insights, ensuring data accuracy for precise targeting and segmentation using Excel (including Pivot Tables).
Email Expert: Improve our email templates using HTML/CSS skills for responsive design, troubleshoot functionality issues, and apply arrivia’s proven email marketing methodology.
Technical Problem Solver: Help resolve technical issues assigned via our ticketing system.
What You'll Bring To The Journey
2+ Years of Hands‑On Marketing Automation Experience – 2+ years with Marketo highly preferred; 2‑3 years with other enterprise platforms (Hubspot, Eloqua, etc.) is acceptable.
Automation Builder: Proven experience building and setting up complex automation programs.
Code Comfort: Solid HTML/CSS skills for responsive email design and troubleshooting.
Growth Mindset: Desire to expand technical skills into APIs, Webhooks, and advanced Marketo functionality.
Communication Pro: Excellent written, verbal, and interpersonal skills.
Organized and Driven: Highly organized, detail‑oriented, self‑motivated.
Education: Bachelor’s degree or 4+ years of relevant professional experience.
Bonus Skills That Will Make You Shine
Marketo Certification
Experience with JavaScript and/or Apache Velocity scripting
Understanding of query parameters in URLs across websites
Experience presenting technical concepts to non‑technical audiences
Why arrivia? We're a merger of three travel industry powerhouses (ICE, SOR Technology, and WMPH Vacations), bringing over 55 years of combined experience. We value diversity and a passion for travel across our global staff.
Our Core Values
Stay Curious: Explore new challenges and make space to learn, grow, and improve.
Keep it Real: Earn trust through open, honest, and clear communication.
Own it: Seek ways to make an impact and take action.
Win Together: Create a culture of connection and inclusion where everyone can be their best.
Ready to use your Marketo mastery to power a global travel company? Apply now!
Seniority level Entry level
Employment type Full‑time
Job function Information Technology
Industries Travel Arrangements
#J-18808-Ljbffr