Litera
Senior Manager, Marketing Operations
Litera
Job Description Join the Legal Tech Revolution at Litera. We’re on a mission to Raise The Bar™️ for the legal profession by delivering transformational and globally‑trusted solutions to law firms and corporate legal teams worldwide. We’ve been a leader in legal tech innovation for 30 years and are leading the legal AI revolution to this day with most of the world’s largest law firms as our clients.
As part of our strategic growth, we are transitioning to a hybrid working model. This position is based in any of our offices in the US and Canada, and candidates should reside within reasonable commuting distance, as this role requires on‑site presence at least three days per week. Available office locations: Austin, Boston, Chicago, Denver, New Jersey, New York City, Philadelphia, Raleigh, Toronto.
Position Overview The Senior Manager, Marketing Operations is a strategic and highly analytical leader responsible for optimizing marketing performance, enabling operational excellence, and driving scalable growth across the marketing organization. This role oversees the set up and maintenance of Litera’s marketing technology stack, data infrastructure, process design, campaign operations, and performance reporting.
Key Responsibilities
Marketing Technology & Systems Management – Own the marketing technology stack (e.g., Marketo, Salesforce, attribution tools, ABM platforms) and continuously improve existing integrations and workflows between systems.
Evaluate, implement, and optimize tools that increase marketing efficiency and effectiveness.
Ensure data integrity, governance, and system integrations that support end‑to‑end funnel visibility.
Campaign & Lead Operations – Oversee the execution and QA of marketing campaigns, workflows, nurture programs, and automation and suggest improvements based on industry best practices.
Collaborate with Revenue Ops, marketing, and sales leadership to manage lead scoring, routing, and lifecycle processes to ensure fast and accurate handoff to Sales.
Define funnel stages and operational SLAs in partnership with Sales and Revenue Operations.
Data, Analytics & Performance Reporting – Build and maintain dashboards for pipeline, attribution, campaign ROI, and performance analytics; provide insights on conversion rates, targeting, segmentation, and channel performance; own the accuracy and alignment of marketing KPIs across the organization.
Process Optimization & Governance – Develop scalable processes for execution, QA, compliance, and reporting; implement documentation, standards, and workflows that strengthen campaign production across global teams; drive continuous improvement through experimentation and operational best practices such as AI and automation.
Cross‑Functional Leadership – Collaborate closely with Demand Generation, Sales, Product Marketing, and Revenue Operations; mentor, coach, and develop members of the marketing operations team.
Qualifications Required
7–10+ years of experience in marketing operations, revenue operations, or digital marketing.
Deep expertise with marketing automation platforms (Marketo), Salesforce CRM, intent‑based platforms such as 6Sense, and analytics tools.
Strong understanding of B2B demand generation, lead lifecycle, attribution methodologies, and pipeline reporting.
Analytical mindset with the ability to translate data into actionable insights.
Experience managing and developing teams.
Preferred
Experience in SaaS, technology, or other B2B environments.
Familiarity with additional ABM platforms (Demandbase), BI tools (Tableau, Looker), or CDPs.
SQL literacy or experience working with data teams.
Why Join Litera?
Company culture: We emphasize helping each other grow, doing the right thing always, and being part of a journey to amplify impact, creating an exciting and fulfilling work environment.
Commitment to employees: Our people commitment focuses on tools that matter to the difference‑makers in the legal world.
Global, dynamic, and diverse team: We are a global company with ambitious goals and unlimited opportunities, offering a dynamic and diverse work environment.
Comprehensive benefits package: Health insurance, retirement savings plans, generous paid time off, and a supportive work‑life balance.
Career growth and development: We provide career paths and opportunities for professional development.
Pay Transparency Notice for Location(s) Applicants The annual salary range for this position is $60,000 to $75,000. Actual compensation is determined by factors including education, work experience, certifications, and other relevant qualifications. Litera offers a comprehensive benefits package including health, dental, and vision insurance, 401(k) with company contribution, and incentive and recognition programs. All benefits are subject to eligibility requirements.
Equal Opportunity Employer Notice Litera is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
#J-18808-Ljbffr
Job Description Join the Legal Tech Revolution at Litera. We’re on a mission to Raise The Bar™️ for the legal profession by delivering transformational and globally‑trusted solutions to law firms and corporate legal teams worldwide. We’ve been a leader in legal tech innovation for 30 years and are leading the legal AI revolution to this day with most of the world’s largest law firms as our clients.
As part of our strategic growth, we are transitioning to a hybrid working model. This position is based in any of our offices in the US and Canada, and candidates should reside within reasonable commuting distance, as this role requires on‑site presence at least three days per week. Available office locations: Austin, Boston, Chicago, Denver, New Jersey, New York City, Philadelphia, Raleigh, Toronto.
Position Overview The Senior Manager, Marketing Operations is a strategic and highly analytical leader responsible for optimizing marketing performance, enabling operational excellence, and driving scalable growth across the marketing organization. This role oversees the set up and maintenance of Litera’s marketing technology stack, data infrastructure, process design, campaign operations, and performance reporting.
Key Responsibilities
Marketing Technology & Systems Management – Own the marketing technology stack (e.g., Marketo, Salesforce, attribution tools, ABM platforms) and continuously improve existing integrations and workflows between systems.
Evaluate, implement, and optimize tools that increase marketing efficiency and effectiveness.
Ensure data integrity, governance, and system integrations that support end‑to‑end funnel visibility.
Campaign & Lead Operations – Oversee the execution and QA of marketing campaigns, workflows, nurture programs, and automation and suggest improvements based on industry best practices.
Collaborate with Revenue Ops, marketing, and sales leadership to manage lead scoring, routing, and lifecycle processes to ensure fast and accurate handoff to Sales.
Define funnel stages and operational SLAs in partnership with Sales and Revenue Operations.
Data, Analytics & Performance Reporting – Build and maintain dashboards for pipeline, attribution, campaign ROI, and performance analytics; provide insights on conversion rates, targeting, segmentation, and channel performance; own the accuracy and alignment of marketing KPIs across the organization.
Process Optimization & Governance – Develop scalable processes for execution, QA, compliance, and reporting; implement documentation, standards, and workflows that strengthen campaign production across global teams; drive continuous improvement through experimentation and operational best practices such as AI and automation.
Cross‑Functional Leadership – Collaborate closely with Demand Generation, Sales, Product Marketing, and Revenue Operations; mentor, coach, and develop members of the marketing operations team.
Qualifications Required
7–10+ years of experience in marketing operations, revenue operations, or digital marketing.
Deep expertise with marketing automation platforms (Marketo), Salesforce CRM, intent‑based platforms such as 6Sense, and analytics tools.
Strong understanding of B2B demand generation, lead lifecycle, attribution methodologies, and pipeline reporting.
Analytical mindset with the ability to translate data into actionable insights.
Experience managing and developing teams.
Preferred
Experience in SaaS, technology, or other B2B environments.
Familiarity with additional ABM platforms (Demandbase), BI tools (Tableau, Looker), or CDPs.
SQL literacy or experience working with data teams.
Why Join Litera?
Company culture: We emphasize helping each other grow, doing the right thing always, and being part of a journey to amplify impact, creating an exciting and fulfilling work environment.
Commitment to employees: Our people commitment focuses on tools that matter to the difference‑makers in the legal world.
Global, dynamic, and diverse team: We are a global company with ambitious goals and unlimited opportunities, offering a dynamic and diverse work environment.
Comprehensive benefits package: Health insurance, retirement savings plans, generous paid time off, and a supportive work‑life balance.
Career growth and development: We provide career paths and opportunities for professional development.
Pay Transparency Notice for Location(s) Applicants The annual salary range for this position is $60,000 to $75,000. Actual compensation is determined by factors including education, work experience, certifications, and other relevant qualifications. Litera offers a comprehensive benefits package including health, dental, and vision insurance, 401(k) with company contribution, and incentive and recognition programs. All benefits are subject to eligibility requirements.
Equal Opportunity Employer Notice Litera is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
#J-18808-Ljbffr