TCWGlobal
Regional Marketing Coordinator – NA & LATAM
TCWGlobal, Palo Alto, California, United States, 94306
Regional Marketing Coordinator – NA & LATAM
This role is provided by TCWGlobal. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range $35.00/hr - $45.00/hr
Location & Assignment Location: Palo Alto, CA (Onsite) Assignment Length: 12 months
Role Overview Join a fast-growing global cloud technology leader as a Marketing Contractor focused on North America and LATAM. In this role, you’ll be at the center of high-impact B2B marketing activities—owning the execution of webinars, events, and exhibitions that build brand presence, generate leads, and empower sales teams across two key regions.
Key Responsibilities
Execute B2B marketing activities that drive growth across North America and LATAM.
Support the development and implementation of event marketing plans aligned to business objectives.
Plan and execute local webinars, in-person events, and large-scale exhibitions.
Identify, coordinate, and support partnership and sponsorship opportunities, community engagement, and relevant award submissions.
Assist with lead‑generation campaigns and ensure timely, high‑quality handoff and follow‑up with sales.
Manage and update local social media channels to support brand awareness and audience engagement.
Collaborate with sales to develop and refine sales enablement materials, ensuring consistent messaging across regions.
Work closely with global, cross‑functional teams to leverage shared content and maintain alignment on positioning and key messages.
Requirements
Proficiency in English required; Mandarin/Chinese language skills strongly preferred.
3–5 years of B2B event marketing experience, ideally within the cloud, SaaS, or broader technology industry.
Familiarity with North American and/or LATAM markets is a plus.
Proven track record executing B2B marketing programs across ATL, BTL, digital, and performance channels.
Strong project management skills with hands‑on experience planning and delivering events and large‑scale exhibitions.
Highly motivated, proactive, and comfortable working independently in a fast‑paced, start‑up‑like environment.
Exceptional organizational skills and the ability to manage multiple projects and deadlines simultaneously.
Ideal Candidate You’re a detail‑oriented event marketer who loves seeing a plan come to life—from initial concept through post‑event follow‑up. You’re equally comfortable in front of a project tracker as you are collaborating with sales, agencies, and global stakeholders, and you bring a global mindset to everything you do.
Equal Opportunity Employment TCWGlobal is an equal opportunity employer. We do not discriminate based on age, ethnicity, gender, nationality, religious belief, or sexual orientation.
Seniority level: Not Applicable
Employment type: Contract
Job function: Marketing and Sales
Industries: Human Resources Services
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Base pay range $35.00/hr - $45.00/hr
Location & Assignment Location: Palo Alto, CA (Onsite) Assignment Length: 12 months
Role Overview Join a fast-growing global cloud technology leader as a Marketing Contractor focused on North America and LATAM. In this role, you’ll be at the center of high-impact B2B marketing activities—owning the execution of webinars, events, and exhibitions that build brand presence, generate leads, and empower sales teams across two key regions.
Key Responsibilities
Execute B2B marketing activities that drive growth across North America and LATAM.
Support the development and implementation of event marketing plans aligned to business objectives.
Plan and execute local webinars, in-person events, and large-scale exhibitions.
Identify, coordinate, and support partnership and sponsorship opportunities, community engagement, and relevant award submissions.
Assist with lead‑generation campaigns and ensure timely, high‑quality handoff and follow‑up with sales.
Manage and update local social media channels to support brand awareness and audience engagement.
Collaborate with sales to develop and refine sales enablement materials, ensuring consistent messaging across regions.
Work closely with global, cross‑functional teams to leverage shared content and maintain alignment on positioning and key messages.
Requirements
Proficiency in English required; Mandarin/Chinese language skills strongly preferred.
3–5 years of B2B event marketing experience, ideally within the cloud, SaaS, or broader technology industry.
Familiarity with North American and/or LATAM markets is a plus.
Proven track record executing B2B marketing programs across ATL, BTL, digital, and performance channels.
Strong project management skills with hands‑on experience planning and delivering events and large‑scale exhibitions.
Highly motivated, proactive, and comfortable working independently in a fast‑paced, start‑up‑like environment.
Exceptional organizational skills and the ability to manage multiple projects and deadlines simultaneously.
Ideal Candidate You’re a detail‑oriented event marketer who loves seeing a plan come to life—from initial concept through post‑event follow‑up. You’re equally comfortable in front of a project tracker as you are collaborating with sales, agencies, and global stakeholders, and you bring a global mindset to everything you do.
Equal Opportunity Employment TCWGlobal is an equal opportunity employer. We do not discriminate based on age, ethnicity, gender, nationality, religious belief, or sexual orientation.
Seniority level: Not Applicable
Employment type: Contract
Job function: Marketing and Sales
Industries: Human Resources Services
#J-18808-Ljbffr