VP, Social Content Strategist Job at Circa - IPG DXTRA in Dallas

Please note: This is a hybrid role located in Dallas, TX. You will have an opportunity to collaborate in-person three days a week at our Dallas office while maintaining flexibility for remote work. Golin Dallas, our global headquarters, is seeking a VP, Social Strategist who excels at building brands online to drive offline impact. Are you the person in your friend group who’s always the first to share new social content or talk about a new influencer before they go viral? The one people come to when they want to know what the new trends or emerging voices are? Then let’s talk! Golin has been on a winning streak of recognition: PRWeek’s Best Place to Work, Provoke Media’s Global Agency of the Year, PRWeek’s Large Agency of the Year, and two Grand Prix at Cannes. Riding this wave of award‑winning work, the VP, Social Strategist will craft forward‑thinking, community‑first social strategies that integrate paid, earned, and owned media to drive brand relevance and keep Golin on top in Dallas. We go all in. Does that fire you up? Read on. It’s an exciting time for the agency to continue to deliver impactful earned work that builds brands and reputations, and we know other brands can benefit from the award‑winning work we create. What You’ll Do: Partner closely with the SVP, Executive Director, Digital Strategy to lead four major social accounts in the Dallas office. Drive day‑to‑day execution of social content with a community‑first approach. Lead social strategy development across paid, owned, and earned channels. Provide senior‑level brand counsel and client support, especially on new business efforts. Orchestrate and direct a team to deliver best‑in‑class social work. Oversee content creation, community engagement, and reactive social strategy. Collaborate with cross‑functional teams (paid, influencer, creative, analytics) to deliver integrated storytelling. Serve as a go‑to expert on social media trends, platform updates, and cultural moments. Support new business development and help scale social offerings. Provide client counsel and jump in where needed to support strategic initiatives. Manage and mentor junior team members; expected to have 2–3 direct reports. Help shape team structure and workflow alongside the SVP, Executive Director, Digital Strategy. Contribute to thought leadership and internal innovation efforts. What You Have: 10+ years of experience in digital/social media, preferably with large, complex brands. Strong leadership and team orchestration skills. Deep understanding of major and emerging social platforms, including best practices and user dynamics. Experience in social content strategy, community management, and brand storytelling. Ability to translate insights from analytics into actionable recommendations. Comfortable working in a fast‑paced, evolving environment with multiple stakeholders. Excellent communication and presentation skills. Experience managing paid social campaigns is a plus. Familiarity with tools like Sprinklr, HootSuite, Slack, SharePoint, and AirTable. Strategic thinker with a passion for innovation and growth. Ability to mentor and develop talent, fostering a collaborative and high‑performing team culture. About Us: Golin is a global, award‑winning public relations agency with 1,700 employees across 50+ offices worldwide. We help companies create meaningful change by discovering powerful human truths, daring to create with bravery, and collaborating inclusively. Our work spans brand building, cutting‑edge digital content, corporate reputation, healthcare advocacy, and measurement. Golin aligns earned‑first, data‑driven creative with the customer journey through our G4 Model to deliver maximum impact. Salary Range: $120,000 – $165,000 Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status or any other characteristic protected by law. Any request to schedule an interview and any legitimate offer of employment will only come from an authorized representative of Golin. We will never require an applicant to provide sensitive personally identifiable information to conduct an interview. #J-18808-Ljbffr