Itential Careers
Own the AI Powered Marketing Pipeline Engine That Fuels Our Revenue
Are you a data driven AI native marketer who gets excited about conversion rates pipeline attribution and running sophisticated growth experiments with real revenue stakes? As our Head of Growth & AI Marketing you will own the marketing pipeline engine that powers Itentials growth using AI to optimize everything from targeting and sequencing to creative experimentation and measurement. You will orchestrate programs across ABM, digital acquisition, outbound and field aligned motions combining human insight with AI driven intelligence to build a faster, smarter and more predictable pipeline machine. This is a leadership-level individual contributor role designed for a highly senior operator who leads through influence rather than headcount.
Your Impact at Itential As our Head of Growth & AI Marketing you will build and run the marketing engine responsible for generating and accelerating pipeline across segments. You'll orchestrate ABM programs targeted digital acquisition, outbound coordination and field aligned efforts while using AI to enhance every step of the process - from identifying in-market accounts to personalizing outreach, predicting pipeline coverage gaps and optimizing program performance in real time.
You’ll apply AI native workflows to enrich buying committee data, prioritize accounts, automate repetitive execution and accelerate experimentation across channels. This includes using AI to improve segmentation, message testing, channel mix decisions and multi-touch attribution models ensuring that every investment ladders back to measurable pipeline impact.
Working in close partnership with Sales, Business Development, Product, Marketing, RevOps and Marketing, you’ll align programs to revenue goals and ensure every signal, campaign and touchpoint supports pipeline momentum. Your ability to lead through influence while staying hands on will allow you to unify cross‑functional teams around account strategy while your AI driven optimization will reshape how we attract, engage and convert enterprise buyers in the network automation space.
Technologies You’ll Master Growth Stack
Paid platforms: Google Ads, LinkedIn Campaign Manager, Reddit, YouTube programmatic / retargeting
Analytics & SEO / GEO: GA4, GSC, Ahrefs, Screaming Frog, schema optimization
MarTech ecosystem: Pardot, Salesforce, 6sense, Calendly, Outreach, Gong, Quicksite
Data enrichment: Clay, ZoomInfo, Vector
AI tools: Custom GPTs, Claude, MCPs, monitoring agents, N8N, etc.
What Makes You Our Ideal Growth Leader Core Skills We Need
Senior level expertise in B2B demand generation, ABM and enterprise pipeline strategy, ideally within SaaS or infrastructure technology
Proven ability to design and run high impact programs that tie directly to marketing sourced and marketing influenced pipeline
Hands on digital and web experience: you can execute campaigns, optimize journeys and ship updates without dependency on large teams
Strong analytics fluency comfortable building insights from GA4, Looker Studio, Salesforce and multi‑touch attribution models
AI native mindset already using GPTs, automation enrichment tools and experimentation frameworks to scale your impact
Bachelor’s degree in Marketing, Business, Computer Science or related field
Bonus Points For
Infrastructure, Network or IT automation or enterprise software marketing experience
Google Ads / Analytics certifications
Experience with ABM at scale
Marketing ops, web ops or RevOps background
Why Growth Marketers Thrive at Itential At Itential you will own the marketing pipeline engine—the upstream demand, ABM and digital programs that fuel Sales with qualified opportunities. You’ll have the autonomy to design strategy and get hands‑on with execution, running experiments, testing AI‑driven workflows and refining programs that directly shape pipeline coverage and velocity.
We operate as an AI native marketing organization giving you access to modern tools and automation that help you move faster and smarter while partnering closely with Sales, Business Development and Marketing. You’ll join a revenue team that values data collaboration accountability and pipeline wins. Most importantly your leadership will influence how enterprise buyers discover, understand and engage with Itential’s AI‑powered infrastructure products.
Whats In It For You
Competitive compensation package
Comprehensive health, dental and vision coverage
401(k) retirement planning
PTO and hybrid work flexibility
Direct impact on company growth metrics
Budget to experiment with new tools and channels
Who We Are Itential is redefining Infrastructure operations for the AI era. Trusted by leading global enterprises across finance, healthcare, service provider, utilities and government sectors, Itentials orchestration platform unifies network and infrastructure lifecycle operations into one secure, cloud‑native automation ecosystem. Our platform brings together configuration management, compliance, service orchestration and agentic automation through a powerful combination of low‑code workflows, high‑code extensibility and intelligent MCP‑driven integrations. With deep support for multi‑vendor networks, public cloud, ITSM systems, CI/CD pipelines and modern AI‑powered operations, Itential enables teams to design, deploy and scale automation at enterprise velocity. Headquartered in Atlanta with a global customer footprint, Itential accelerates the shift to fully automated secure and AI‑ready infrastructure operations. Learn more at https://www.itential.com and follow us on LinkedIn.
Ready to Drive AI-Powered Growth If you’re passionate about building growth engines that transform pipeline generation and want to work with a team that values experimentation, measurable impact and AI innovation—let's talk.
We believe diverse perspectives drive the best growth strategies. If you’re excited about this role but don’t check every box we still want to hear from you!
This is a direct hire position. No third‑party recruiters or staffing firms accepted.
Equal Employment Opportunity We provide equal employment opportunities to all employees and applicants without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression or any other characteristic protected by federal, state or local laws.
Required Qualifications Education
Bachelor’s degree in Marketing, Business, Computer Science or related field (required)
Experience
5-7 years of experience in digital demand generation (SEO, paid media, CRO) for B2B, ideally SaaS or infrastructure tech (required)
Proven ability to run paid and organic campaigns directly (Google Ads, LinkedIn) and tie results to pipeline in SFDC (required)
Hands‑on experience with WordPress (front/back end), HTML/CSS/JS (required)
Skills & Competencies
Familiar with marketing platforms: Pardot, Salesforce, GA4, GSC, 6sense, Gong, Qualified Outreach, Clay, ZoomInfo
Data‑driven, fluent in dashboards (GA4, Looker Studio) and able to translate numbers into pipeline impact
AI-native: comfortable using GPTs, agents and automation frameworks to move faster and smarter
Strong communicator who can collaborate with RevOps and Sales but doesn’t need hand‑holding
Comfortable in a senior IC role where you’re both strategist and doer capable of working in fast‑moving cross‑functional environments where adaptability is key
Relentlessly curious – you proactively explore new tools, signals and experiments to unlock growth
Certifications / Licenses
None required
Preferred Qualifications Education
Advanced degree in Marketing, Data Analytics or related field
Google Ads, Google Analytics or HubSpot certifications
Experience
Experience in network automation, infrastructure or enterprise software marketing
Previous experience with ABM/ABX programs at scale
Background in marketing operations or RevOps
Skills
Experience with marketing attribution models and multi‑touch analytics
Familiarity with network infrastructure and automation concepts
Additional Required Experience Director level experience (required)
Key Skills Digital Marketing, Performance Marketing, B2B Sales, Marketing, SaaS, Growing Experience, Customer Acquisition, Multichannel Marketing, Affiliate Marketing, Team Management, Public Speaking, Lead Generation.
Employment Type: Full Time
Experience: years
Vacancy: 1
#J-18808-Ljbffr
Your Impact at Itential As our Head of Growth & AI Marketing you will build and run the marketing engine responsible for generating and accelerating pipeline across segments. You'll orchestrate ABM programs targeted digital acquisition, outbound coordination and field aligned efforts while using AI to enhance every step of the process - from identifying in-market accounts to personalizing outreach, predicting pipeline coverage gaps and optimizing program performance in real time.
You’ll apply AI native workflows to enrich buying committee data, prioritize accounts, automate repetitive execution and accelerate experimentation across channels. This includes using AI to improve segmentation, message testing, channel mix decisions and multi-touch attribution models ensuring that every investment ladders back to measurable pipeline impact.
Working in close partnership with Sales, Business Development, Product, Marketing, RevOps and Marketing, you’ll align programs to revenue goals and ensure every signal, campaign and touchpoint supports pipeline momentum. Your ability to lead through influence while staying hands on will allow you to unify cross‑functional teams around account strategy while your AI driven optimization will reshape how we attract, engage and convert enterprise buyers in the network automation space.
Technologies You’ll Master Growth Stack
Paid platforms: Google Ads, LinkedIn Campaign Manager, Reddit, YouTube programmatic / retargeting
Analytics & SEO / GEO: GA4, GSC, Ahrefs, Screaming Frog, schema optimization
MarTech ecosystem: Pardot, Salesforce, 6sense, Calendly, Outreach, Gong, Quicksite
Data enrichment: Clay, ZoomInfo, Vector
AI tools: Custom GPTs, Claude, MCPs, monitoring agents, N8N, etc.
What Makes You Our Ideal Growth Leader Core Skills We Need
Senior level expertise in B2B demand generation, ABM and enterprise pipeline strategy, ideally within SaaS or infrastructure technology
Proven ability to design and run high impact programs that tie directly to marketing sourced and marketing influenced pipeline
Hands on digital and web experience: you can execute campaigns, optimize journeys and ship updates without dependency on large teams
Strong analytics fluency comfortable building insights from GA4, Looker Studio, Salesforce and multi‑touch attribution models
AI native mindset already using GPTs, automation enrichment tools and experimentation frameworks to scale your impact
Bachelor’s degree in Marketing, Business, Computer Science or related field
Bonus Points For
Infrastructure, Network or IT automation or enterprise software marketing experience
Google Ads / Analytics certifications
Experience with ABM at scale
Marketing ops, web ops or RevOps background
Why Growth Marketers Thrive at Itential At Itential you will own the marketing pipeline engine—the upstream demand, ABM and digital programs that fuel Sales with qualified opportunities. You’ll have the autonomy to design strategy and get hands‑on with execution, running experiments, testing AI‑driven workflows and refining programs that directly shape pipeline coverage and velocity.
We operate as an AI native marketing organization giving you access to modern tools and automation that help you move faster and smarter while partnering closely with Sales, Business Development and Marketing. You’ll join a revenue team that values data collaboration accountability and pipeline wins. Most importantly your leadership will influence how enterprise buyers discover, understand and engage with Itential’s AI‑powered infrastructure products.
Whats In It For You
Competitive compensation package
Comprehensive health, dental and vision coverage
401(k) retirement planning
PTO and hybrid work flexibility
Direct impact on company growth metrics
Budget to experiment with new tools and channels
Who We Are Itential is redefining Infrastructure operations for the AI era. Trusted by leading global enterprises across finance, healthcare, service provider, utilities and government sectors, Itentials orchestration platform unifies network and infrastructure lifecycle operations into one secure, cloud‑native automation ecosystem. Our platform brings together configuration management, compliance, service orchestration and agentic automation through a powerful combination of low‑code workflows, high‑code extensibility and intelligent MCP‑driven integrations. With deep support for multi‑vendor networks, public cloud, ITSM systems, CI/CD pipelines and modern AI‑powered operations, Itential enables teams to design, deploy and scale automation at enterprise velocity. Headquartered in Atlanta with a global customer footprint, Itential accelerates the shift to fully automated secure and AI‑ready infrastructure operations. Learn more at https://www.itential.com and follow us on LinkedIn.
Ready to Drive AI-Powered Growth If you’re passionate about building growth engines that transform pipeline generation and want to work with a team that values experimentation, measurable impact and AI innovation—let's talk.
We believe diverse perspectives drive the best growth strategies. If you’re excited about this role but don’t check every box we still want to hear from you!
This is a direct hire position. No third‑party recruiters or staffing firms accepted.
Equal Employment Opportunity We provide equal employment opportunities to all employees and applicants without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression or any other characteristic protected by federal, state or local laws.
Required Qualifications Education
Bachelor’s degree in Marketing, Business, Computer Science or related field (required)
Experience
5-7 years of experience in digital demand generation (SEO, paid media, CRO) for B2B, ideally SaaS or infrastructure tech (required)
Proven ability to run paid and organic campaigns directly (Google Ads, LinkedIn) and tie results to pipeline in SFDC (required)
Hands‑on experience with WordPress (front/back end), HTML/CSS/JS (required)
Skills & Competencies
Familiar with marketing platforms: Pardot, Salesforce, GA4, GSC, 6sense, Gong, Qualified Outreach, Clay, ZoomInfo
Data‑driven, fluent in dashboards (GA4, Looker Studio) and able to translate numbers into pipeline impact
AI-native: comfortable using GPTs, agents and automation frameworks to move faster and smarter
Strong communicator who can collaborate with RevOps and Sales but doesn’t need hand‑holding
Comfortable in a senior IC role where you’re both strategist and doer capable of working in fast‑moving cross‑functional environments where adaptability is key
Relentlessly curious – you proactively explore new tools, signals and experiments to unlock growth
Certifications / Licenses
None required
Preferred Qualifications Education
Advanced degree in Marketing, Data Analytics or related field
Google Ads, Google Analytics or HubSpot certifications
Experience
Experience in network automation, infrastructure or enterprise software marketing
Previous experience with ABM/ABX programs at scale
Background in marketing operations or RevOps
Skills
Experience with marketing attribution models and multi‑touch analytics
Familiarity with network infrastructure and automation concepts
Additional Required Experience Director level experience (required)
Key Skills Digital Marketing, Performance Marketing, B2B Sales, Marketing, SaaS, Growing Experience, Customer Acquisition, Multichannel Marketing, Affiliate Marketing, Team Management, Public Speaking, Lead Generation.
Employment Type: Full Time
Experience: years
Vacancy: 1
#J-18808-Ljbffr