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Sodexo

Vice President, Campus Marketing

Sodexo, Dallas, Texas, United States, 75215

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Sodexo

is searching for a

Vice President, Marketing

(Campus & Government). This is a remote position, and the successful candidate may reside anywhere in the US. This position will require 50% travel.

Sodexo seeks the highest caliber executives who embody the finest leadership skills to move our business forward. Sodexo’s executive leaders have a vision for the future and develop strategies that provide direct support to other leaders and teams in our varied operational areas while embodying our core values of Spirit of Progress, Team Spirit, and Spirit of Service.

Ideal candidate will have a strong restaurant and retail background.

Responsibilities

Retail Offer Development & Strategy

Lead the development and adaptation of offers based on segment strategy and targeted sub-segments, ensuring alignment with regional client and consumer needs.

Manage deals with large retail brands

Build and maintain a comprehensive Offer portfolio and playbook to support operational and sales teams.

Drive innovation and digital initiatives, as well as segment-specific products (e.g., resident dining), in partnership with the central product marketing team to ensure consistency and resource optimization.

Support the design and mobilization of both offer-based and non-offer-based solutions, playing a critical role in deployment across operations and sales.

Consumer Insight Leadership

Oversee the collection, analysis, and dissemination of client and consumer data to inform strategic decisions.

Act as the voice of the consumer within the organization, ensuring products and services meet evolving needs.

Utilize proprietary and external analytics to guide product development, improve end-user experiences, and create competitive differentiation.

Lead the development and validation of business cases and product/service briefs.

Deployment & Activation

Manage and activate key initiatives to drive market capture, growth, and consumer engagement.

Direct field marketing teams to deliver short-term growth and engagement strategies

Comprehensive Communications

Develop and execute communication strategies targeting both B2B and B2C audiences.

Educate segment teams on strategic priorities, value creation, and positioning to ensure alignment and impact.

What We Offer Compensation is fair and equitable, partially determined by a candidate's education level or years of relevant experience. Salary offers are based on a candidate's specific criteria, like experience, skills, education, and training. Sodexo offers a comprehensive benefits package that may include:

Medical, Dental, Vision Care and Wellness Programs

401(k) Plan with Matching Contributions

Paid Time Off and Company Holidays

Career Growth Opportunities and Tuition Reimbursement

What You Bring Education: Bachelor’s degree in Marketing, Business, or related field; MBA preferred.

Experience

10+ years in product marketing, offer development, or consumer insights roles.

Proven track record in leading cross-functional teams and driving strategic initiatives.

Experience in digital marketing and innovation strategies.

Strong restaurants, Food retail brand background.

Skills

Strong analytical and strategic thinking abilities.

Excellent communication and stakeholder management skills.

Ability to translate consumer insights into actionable strategies.

Who We Are At Sodexo, our purpose is to create a better everyday for everyone and build a better life for all. We believe in improving the quality of life for those we serve and contributing to the economic, social, and environmental progress in the communities where we operate. Sodexo partners with clients to provide a truly memorable experience for both customers and employees alike. We do this by providing food service, catering, facilities management, and other integrated solutions worldwide.

We are committed to providing equal employment opportunities to individuals regardless of race, color, religion, national origin, age, sex, gender identity, pregnancy, disability, sexual orientation, military status, protected veteran status, or any other characteristic protected by applicable federal, state, or local law. If you need assistance with the application process, please complete this form.

Qualifications & Requirements Minimum Education Requirement - Bachelor’s Degree or equivalent experience

Minimum Management Experience – 10 Years

Minimum Functional Experience – 10 years

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