Lifecycle Marketing Lead: Onboarding & Activation

A leading mental healthcare provider is seeking a Lifecycle Marketing Lead to optimize member engagement from onboarding to activation. The ideal candidate will have 6-10+ years of lifecycle marketing experience in B2B2C environments and a strong analytical focus. Responsibilities include designing multi-channel onboarding programs and working collaboratively with various teams to drive early engagement metrics. This hybrid role is based in New York City, offering a competitive salary and benefits package. #J-18808-Ljbffr