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Shown Media

Shown Media is hiring: Creative Director in New York

Shown Media, New York, NY, US, 10261

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Join to apply for the Creative Director role at Shown Media We partner with category‑defining SaaS and tech brands to engineer product launch campaigns that dominate socials (Twitter X and LinkedIn) – consistently reaching 10M+ views per campaign . About The Role We’re hiring a Creative Director to lead our department and architect the strategy behind some of the most talked‑about product launch campaigns on X and LinkedIn. This is not a “make us some content” role. It is a creative leadership role where you shape the entire narrative arc of a campaign from the ground up. You will be responsible for turning raw products, data, and ideas into cultural moments…the kind that make founders DMs explode, investors take notice, and entire niches start talking. Responsibilities Own the Big‑Picture Launch Strategy Build the full creative and distribution plan for each campaign Identify the dominant narrative, angle, and emotional triggers that will drive virality Turn clients’ complex product value props into simple, viral storylines Lead the Creation of the Launch Video Run client onboardings and deep product immersions Review assets (sales calls, testimonials, customer insights) to identify “aha” moments Direct visual and narrative direction for our filmmaking team Ensure the flagship launch video becomes the central “event” piece of the campaign Oversee Influencer Strategy, Distribution & The Post Guide Collaborate with content writers to build a bulletproof Virality & Post Guide for influencers Craft clear guidelines, examples, and narrative frameworks that creators can easily execute Define the target audience and identify creators who hold influence within those circles Guide the influencer team on ideal partnerships, angles, messaging, and deliverables Ensure all influencer posts fuel the overarching narrative arc and align perfectly with the creative strategy and distribution plan Who You Are A storyteller with a deep understanding of how virality works on X and LinkedIn Someone who thrives in fast‑paced, high‑accountability environments A strategic thinker who can zoom out to see the big picture and zoom in to refine details A leader who can inspire, direct, and collaborate with filmmakers, editors, writers You have experience producing or directing content that has reached millions You understand narrative psychology, platform‑native communication, and the mechanics of attention Location On‑site, New York, United States Compensation Shown Media provides the wage ranges it reasonably and in good faith expects to pay for all remote roles and as otherwise required by applicable law. The expected range of starting pay for this role is $70,000 – $105,000 annually. PTO Paid US holidays Internal Education & Training Creative and innovative work environment #J-18808-Ljbffr