Sr. Director, Creative Job at Zenni Optical in Los Angeles

Join to apply for the Sr. Director, Creative role at Zenni Optical Get AI-powered advice on this job and more exclusive features. Who We Are Born from a mission to make prescription eyewear affordable and accessible to everyone, Zenni Optical has been changing the way people see the world since 2003. With complete prescription pairs for adults and kids starting at under $10, we’ve grown into a global brand with over 51 million pairs of glasses sold — and counting! Based in the San Francisco Bay Area, we’re proud to be the Official Eyewear of the San Francisco 49ers, Boston Celtics, Monster Jam, Ghost Gaming, TSM, Major League Pickleball, and more. We partner with tastemakers and designers to bring our brand to life in bold, meaningful ways. Innovation is at the core of everything we do—from our revolutionary EyeQLenz™ with Zenni ID Guard™ glasses to our cutting‑edge VR Vision Screener. For more information, visit zenni.com/press. About the Role We’re seeking a visionary Senior Director, Creative to lead Zenni’s creative organization through its next chapter of brand evolution and growth. This senior role requires a transformative, highly strategic leader who can shape, elevate, and scale our brand across every touchpoint—while building a world‑class internal creative function. Reporting to the VP, Engagement Marketing, you will oversee creative strategy, brand identity, cross‑channel execution, and the operational systems that enable breakthrough, high‑velocity creative. You’ll lead a multidisciplinary team and partner closely with product marketing, multimedia, performance, product, UX, and e‑commerce to deliver work that is beautiful, on‑brand, and drives measurable business impact. While we are open to remote candidates, we have a strong preference for Los Angeles‑based folks who can work in a hybrid schedule out of our studio in downtown LA. Responsibilities Creative Vision & Brand Leadership: Set and lead the end‑to‑end creative vision, ensuring all brand expressions ladder up to a unified, future‑forward brand strategy. Serve as a key partner to executive leadership in defining how Zenni shows up across categories, audiences, and brand moments. Drive the evolution of visual identity, voice, and brand systems. Multi‑channel Creative Leadership: Oversee and innovate creative across web, digital, organic social, paid media, video, packaging, retail, IRL experiences, partnerships, and brand campaigns. Team Leadership & Organizational Design: Lead and mentor a high‑performing creative team. Define the organizational blueprint for a best‑in‑class internal creative. Creative Operations & Process Excellence: Architect operational foundations for speed, quality, and scale. Standardize workflows and ensure cross‑functional cohesion. Campaign & Content Leadership: Lead integrated campaigns, product launches, and content storytelling that drive brand and business impact. Cross‑Functional Partnership: Collaborate closely with Product Marketing, Performance Marketing, E‑commerce, UX, and CRM. Creative Integrity & Output Oversight: Ensure Zenni shows up with a cohesive brand look and feel across all outputs. Innovation & Culture: Champion new creative technologies, AI‑driven processes, and test‑and‑learn approaches. Basic Qualifications 10+ years of progressive creative leadership experience Proven track record leading multidisciplinary creative teams Deep expertise in digital design, brand systems, UX/UI, and storytelling Portfolio showcasing innovative, cross‑channel work Strong executive communication skills Preferred Qualifications Experience in fast‑paced agency or high‑growth DTC brand environments is strongly preferred Background in fashion, lifestyle, retail, or consumer goods is a plus Experience scaling a creative team during brand transformation Experience collaborating with in‑house production teams U.S. Perks & Benefits Annual Bonus Program Healthcare: 100 % premiums covered for medical, dental, and vision for employees (50 % for dependents) Basic Life and AD&D with option for additional voluntary coverage Short and long term disability coverage 401k with up to 4 % match EAP and Spring Health that gives you and dependents access to free therapy and coaching Free access for you and your family to our digital wellness platform – Wellness Coach Generous PTO in addition to our Week of Zen – the time between Christmas and New Year’s to relax and recuperate Fully Paid Parental Leave – 16 weeks for birthing and non‑birthing parents Family‑forming & fertility support and services through Maven Annual Zenni Gift Card – to use towards our products! Compensation Estimated base salary range for this role is $210,000 – $263,000 USD (for California‑based candidates) + annual at‑target bonus. The final offer will be determined based on permissible, non‑discriminatory factors such as skill set, experience, geographical location, market conditions, and other organizational needs. The Company reserves the right to change, modify, or revisit the salary range for various reasons, including business needs. Equal Opportunity & Hiring Practices We strive to build a diverse team of individuals with a broad range of experience and perspectives. We encourage you to apply even if you don’t feel you meet all the qualifications. Zenni Optical is an equal‑opportunity workplace and considers applications without regard to race, color, national origin, gender identity, sexual orientation, age, citizenship, marital status, disability, or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. #J-18808-Ljbffr