SalaryGuide
Responsibilities
Support the execution and management of paid media campaigns across numerous clients on the Paid Media team Support lead planners on complex advertising campaigns across all planning, launching, management and reporting aspects Work closely with internal media buying, marketing analytics teams and client service teams to bring media programs to life Participate in all phases of advertising campaign planning and execution, including: Research audience insights, develop media mix, budget allocations and integrated media strategies to align with client objectives Lead media plan launches including relevant paperwork, ad trafficking, proof of performance, creative delivery and internal communication Identify media KPIs that align with client objectives and monitor and optimize to achieve client goals Develop report templates that show campaign performance and deliver reports to internal stakeholders Manage monthly billing between external vendors and internal finance teams Requirements
2-4 year(s) relevant work experience; exposure to digital media planning from internships, fellowships or coursework ideal Experience running campaigns for political, public affairs, and/or corporate clients Enthusiasm for Democratic and progressive politics, and excitement to work with our non-profit and corporate clients Analytical thinking skills, with knowledge of media consumption tools like Comscore and Global Web Index (GWI), and business intelligence dashboard software such as Google Analytics, Datorama or Tableau Strong Microsoft Excel or Google Sheets skills Strong organization skills and attention to detail A readiness to work independently, grow quickly, learn new skills, think big, and get the job done Preferred
Benefits
100% company-paid medical, dental, and vision insurance 401(k) program with employer match up to 4% generous time off for vacation $50 monthly phone reimbursement unlimited sick time 16 weeks of paid leave for new parents BPI’s benefits prioritize employee wellness and progressive support to our diverse workforce.
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Support the execution and management of paid media campaigns across numerous clients on the Paid Media team Support lead planners on complex advertising campaigns across all planning, launching, management and reporting aspects Work closely with internal media buying, marketing analytics teams and client service teams to bring media programs to life Participate in all phases of advertising campaign planning and execution, including: Research audience insights, develop media mix, budget allocations and integrated media strategies to align with client objectives Lead media plan launches including relevant paperwork, ad trafficking, proof of performance, creative delivery and internal communication Identify media KPIs that align with client objectives and monitor and optimize to achieve client goals Develop report templates that show campaign performance and deliver reports to internal stakeholders Manage monthly billing between external vendors and internal finance teams Requirements
2-4 year(s) relevant work experience; exposure to digital media planning from internships, fellowships or coursework ideal Experience running campaigns for political, public affairs, and/or corporate clients Enthusiasm for Democratic and progressive politics, and excitement to work with our non-profit and corporate clients Analytical thinking skills, with knowledge of media consumption tools like Comscore and Global Web Index (GWI), and business intelligence dashboard software such as Google Analytics, Datorama or Tableau Strong Microsoft Excel or Google Sheets skills Strong organization skills and attention to detail A readiness to work independently, grow quickly, learn new skills, think big, and get the job done Preferred
Benefits
100% company-paid medical, dental, and vision insurance 401(k) program with employer match up to 4% generous time off for vacation $50 monthly phone reimbursement unlimited sick time 16 weeks of paid leave for new parents BPI’s benefits prioritize employee wellness and progressive support to our diverse workforce.
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