Qualtrics
Facilitation & Enablement Lead, Customer Marketing - Seattle
Qualtrics, Seattle, Washington, us, 98127
Facilitation & Enablement Lead, Customer Marketing - Seattle
At Qualtrics, we create software the world’s best brands use to deliver exceptional frontline experiences, build high-performing teams, and design products people love. We are the creators and stewards of the Experience Management category serving over 18K clients globally.
Why We Have This Role Qualtrics Labs is the backbone of how we teach customers—and the field—how to deploy Experience Management in the real world. We’ve proven the power of immersive, hands‑on, applied learning—now we need to scale it. This role exists to operationalize and standardize Labs facilitation as a repeatable, high‑quality motion that accelerates deployment readiness, maturity progression, and value realization across customer, partner, and field audiences.
How You’ll Find Success
Exceptional facilitator who enjoys teaching complex concepts simply and energetically
Set the bar for delivery quality and coach others to meet it
Obsessed with scale, repeatability, and codifying what works into systems
Thrives working cross‑functionally – Product, PXE, Services, Digital CS, PMM
How You’ll Grow
Architect and scale the “Labs in a Box” model to enable exponential reach
Influence how XM is deployed at scale across the field + customer base
Define a facilitator certification system that becomes a competitive differentiator for Qualtrics
Things You’ll Do
Serve as lead facilitator for the Labs program
Work with technical leads to ensure every Lab delivered is grounded in product truth, aligned to validated XM platform reference patterns, and repeatable across facilitators and contexts
Model facilitation best practices and set the quality bar for all Labs delivery
Build and manage the “Labs in a Box” enablement system to train and certify TSMs, partners, and champions to deliver labs at scale
Develop facilitator onboarding, training, coaching, and certification pathways
Partner with the Methodology Design Lead to evolve Labs content, materials, and participant interaction models
Collaborate across PXE, Services, and Digital CS to embed Labs methodology into field enablement
Track facilitator readiness, participant satisfaction, and deployment velocity signals – continuously improving both delivery and scale
What We’re Looking For On Your Resume
6+ years in facilitation, customer education, enablement, solution deployment, or services roles in complex SaaS environments
Demonstrated experience teaching technical / conceptual frameworks to diverse audiences
Proven ability to build facilitator coaching, training, certification, or enablement systems
Excellent group facilitation, storytelling, simplification, and workshop control skills
Thrives in high‑ambiguity, high‑growth, multidimensional build environments
The Qualtrics Hybrid Work Model Our hybrid work model is elegantly simple: we all gather in the office three days a week—Mondays and Thursdays, plus one day selected by your organizational leader. These purposeful in‑person days help us do our best work. For the rest of the week, work where you want.
Equal Opportunity Employer Qualtrics is an equal opportunity employer meaning that all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other protected characteristic.
Pay Transparency Washington State Annual Pay Transparency Range: $152,000 – $218,000 USD
Seniority level Mid-Senior level
Employment type Full-time
Job function Marketing and Sales
Industry Software Development
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Why We Have This Role Qualtrics Labs is the backbone of how we teach customers—and the field—how to deploy Experience Management in the real world. We’ve proven the power of immersive, hands‑on, applied learning—now we need to scale it. This role exists to operationalize and standardize Labs facilitation as a repeatable, high‑quality motion that accelerates deployment readiness, maturity progression, and value realization across customer, partner, and field audiences.
How You’ll Find Success
Exceptional facilitator who enjoys teaching complex concepts simply and energetically
Set the bar for delivery quality and coach others to meet it
Obsessed with scale, repeatability, and codifying what works into systems
Thrives working cross‑functionally – Product, PXE, Services, Digital CS, PMM
How You’ll Grow
Architect and scale the “Labs in a Box” model to enable exponential reach
Influence how XM is deployed at scale across the field + customer base
Define a facilitator certification system that becomes a competitive differentiator for Qualtrics
Things You’ll Do
Serve as lead facilitator for the Labs program
Work with technical leads to ensure every Lab delivered is grounded in product truth, aligned to validated XM platform reference patterns, and repeatable across facilitators and contexts
Model facilitation best practices and set the quality bar for all Labs delivery
Build and manage the “Labs in a Box” enablement system to train and certify TSMs, partners, and champions to deliver labs at scale
Develop facilitator onboarding, training, coaching, and certification pathways
Partner with the Methodology Design Lead to evolve Labs content, materials, and participant interaction models
Collaborate across PXE, Services, and Digital CS to embed Labs methodology into field enablement
Track facilitator readiness, participant satisfaction, and deployment velocity signals – continuously improving both delivery and scale
What We’re Looking For On Your Resume
6+ years in facilitation, customer education, enablement, solution deployment, or services roles in complex SaaS environments
Demonstrated experience teaching technical / conceptual frameworks to diverse audiences
Proven ability to build facilitator coaching, training, certification, or enablement systems
Excellent group facilitation, storytelling, simplification, and workshop control skills
Thrives in high‑ambiguity, high‑growth, multidimensional build environments
The Qualtrics Hybrid Work Model Our hybrid work model is elegantly simple: we all gather in the office three days a week—Mondays and Thursdays, plus one day selected by your organizational leader. These purposeful in‑person days help us do our best work. For the rest of the week, work where you want.
Equal Opportunity Employer Qualtrics is an equal opportunity employer meaning that all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other protected characteristic.
Pay Transparency Washington State Annual Pay Transparency Range: $152,000 – $218,000 USD
Seniority level Mid-Senior level
Employment type Full-time
Job function Marketing and Sales
Industry Software Development
#J-18808-Ljbffr