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Mintlify

Content Strategist Job at Mintlify in San Francisco

Mintlify, San Francisco, CA, US, 94199

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$180,000.00/yr - $220,000.00/yr Why Mintlify? We're on a mission to empower builders. Massive reach: Our docs platform serves 100M+ developers every year and powers documentation for 18k+ companies, including Anthropic, Cursor, PayPal, Coinbase, X, and over 20% of the last YC batch. Small team, huge impact: We’re only 35 people today, backed by $22M in funding, each new hire shapes the company’s trajectory. Culture of slope over y-intercept: We value learning velocity, grit, and unapologetically unique personalities. What you'll work on here Supporting product adoption by improving awareness of technical features built by publishing content that generates high impression counts. Creating engaging content people actually want to consume through innovative positioning and strategies. Increasing organic traffic to key landing and documentation pages. Publishing technical and product stories supported by research, interviews, and data. Improving content planning, review systems, and collaboration processes. Building a content calendar tracking cadence. Positioning Mintlify as a trusted authority in developer experience and documentation quality. Shaping messaging that drives awareness among engineers, technical writers, and product teams. What you bring to the table Prior experience writing content people actually read; popular pieces with more than 1K+ visitors in the first 48 hours distributed via X, LinkedIn, Substack. Terminally online, able to keep your finger on the pulse and understand what is trending. Can‑do attitude; mindset of \"I haven’t figured it out yet,\" not \"This won’t work for us.\" Willing to fail often & fast. Experience driving organic traffic. History of owning— or contributing to — a content program at an early‑stage company. Experience translating product features into clear narratives. Technical skills: deep understanding of Mintlify’s product, familiarity with developer tools & AI themes, understanding of documentation systems, SEO fundamentals, and proficiency with analytical tools. Behavioral competencies: direct communication, prioritization based on impact, willingness to interview users & internal teams, operating with autonomy. Bonus: familiarity with competitive landscapes in developer tooling or technical background in SaaS, dev‑tools, technical writing. Company Benefits Competitive compensation & equity. Free Ubers. 20 days paid time off annually. Health, dental, vision. 401(k) or RRSP. Free lunch & dinners. $420/mo wellness stipend. Annual team off‑site. Location: San Francisco, CA #J-18808-Ljbffr