Georgia Pacific
Senior Designer – Retail Tissue, Towel & Napkin
Georgia Pacific, Atlanta, Georgia, United States, 30383
Senior Designer – Retail Tissue, Towel & Napkin
Join the team at Georgia Pacific as a Senior Designer for our Retail Tissue, Towel & Napkin business, supporting Angel Soft®, Brawny®, Quilted Northern®, Sparkle®, and Vanity Fair®.
Your Job We’re looking for a Senior Designer to create high-quality, strategically grounded creative for our Retail Tissue, Towel & Napkin business, translating business objectives and consumer insights into compelling design, upholding brand consistency across multiple brands, and contributing to AI-enabled ways of working that enhance quality and efficiency.
What You Will Do
Concept and design creative across digital, print, social, retail, experiential and eCommerce channels.
Translate business goals and consumer insights into creative that drives results.
Ensure brand consistency and strong visual identity across multiple brands and workstreams.
Present clear design rationale that connects creative decisions to strategy and objectives.
Proactively manage multiple projects and meeting deadlines and anticipating needs.
Explore and use AI tools (e.g., ChatGPT, Neurons, Runway, Adobe Firefly) to ideate, prototype, or streamline lower-effort tasks.
Collaborate daily with Art Directors, Copywriters, Strategists, Stakeholders and other cross-functional partners.
Manage tasks and proofs in Workfront with strong organizational discipline and attention to detail.
Flex across multiple brand personalities, adapting design styles while maintaining each brand’s unique identity.
Incorporate feedback effectively and iterate with speed and clarity while maintaining high standards.
Who You Are (Basic Qualifications)
5 years of design experience
Experience in Adobe Creative Cloud (Photoshop, Illustrator, InDesign, XD) and Figma
Familiarity with AI-enabled creative tools and a willingness to experiment
Portfolio showcasing conceptual thinking and execution across channels
Experience articulating design decisions and connect them to business impact
Experience with Typography, layout, and composition skills
Understanding of brand guidelines, governance, and multi-brand systems
What Will Put You Ahead
Motion/3D experience, eCommerce design knowledge, shopper/retail experience, Workfront familiarity, or experience using data/insights to refine creative
CPG or retail experience
Equal Opportunities Equal Opportunity Employer, including disability and protected veteran status. Except where prohibited by state law, some offers of employment are conditioned upon successfully passing a drug test. This employer uses E-Verify.
Seniority Level Mid-Senior level
Employment Type Full-time
Job Function Design, Art/Creative, and Information Technology
Industries Paper and Forest Product Manufacturing
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Your Job We’re looking for a Senior Designer to create high-quality, strategically grounded creative for our Retail Tissue, Towel & Napkin business, translating business objectives and consumer insights into compelling design, upholding brand consistency across multiple brands, and contributing to AI-enabled ways of working that enhance quality and efficiency.
What You Will Do
Concept and design creative across digital, print, social, retail, experiential and eCommerce channels.
Translate business goals and consumer insights into creative that drives results.
Ensure brand consistency and strong visual identity across multiple brands and workstreams.
Present clear design rationale that connects creative decisions to strategy and objectives.
Proactively manage multiple projects and meeting deadlines and anticipating needs.
Explore and use AI tools (e.g., ChatGPT, Neurons, Runway, Adobe Firefly) to ideate, prototype, or streamline lower-effort tasks.
Collaborate daily with Art Directors, Copywriters, Strategists, Stakeholders and other cross-functional partners.
Manage tasks and proofs in Workfront with strong organizational discipline and attention to detail.
Flex across multiple brand personalities, adapting design styles while maintaining each brand’s unique identity.
Incorporate feedback effectively and iterate with speed and clarity while maintaining high standards.
Who You Are (Basic Qualifications)
5 years of design experience
Experience in Adobe Creative Cloud (Photoshop, Illustrator, InDesign, XD) and Figma
Familiarity with AI-enabled creative tools and a willingness to experiment
Portfolio showcasing conceptual thinking and execution across channels
Experience articulating design decisions and connect them to business impact
Experience with Typography, layout, and composition skills
Understanding of brand guidelines, governance, and multi-brand systems
What Will Put You Ahead
Motion/3D experience, eCommerce design knowledge, shopper/retail experience, Workfront familiarity, or experience using data/insights to refine creative
CPG or retail experience
Equal Opportunities Equal Opportunity Employer, including disability and protected veteran status. Except where prohibited by state law, some offers of employment are conditioned upon successfully passing a drug test. This employer uses E-Verify.
Seniority Level Mid-Senior level
Employment Type Full-time
Job Function Design, Art/Creative, and Information Technology
Industries Paper and Forest Product Manufacturing
#J-18808-Ljbffr