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Entreprenista

Social Media Manager

Entreprenista, Miami, Florida, us, 33222

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Overview Entreprenista Media is the leading community and media platform for women founders. With 3,000+ private members, a growing digital footprint, large‑scale events, and partnerships with brands, our mission is to help women build, scale, and operate their companies.

Position Summary We’re seeking a highly creative, analytical, and trend-driven Social Media Manager to own strategy, execution, and performance across Instagram and LinkedIn, with planned expansion into TikTok, YouTube, and Pinterest in 2026. This remote role requires strong copywriting, a strategic mindset, and a deep understanding of what drives engagement and conversions. The ideal candidate thrives in a fast‑paced environment and aligns with our mission. Preference is given to candidates based in South Florida (near Miami or Palm Beach).

Responsibilities Content Strategy & Creation

Own and evolve the social content strategy across all platforms.

Write conversion‑ready captions, scripts, and copy in Entreprenista’s brand voice.

Design carousels, static assets, and story graphics using Canva.

Build, ideate, and manage content calendars aligned to weekly and quarterly business goals.

Source and repurpose content from events, interviews, podcasts, and member wins.

Community Growth & Management

Manage daily posting, DMs, comments, and audience/community engagement.

Build and optimize automated flows that support membership growth, event registrations, giveaways, partnership deliverables and email collections.

Work closely with the membership, partnership, and growth team to support launches and campaigns.

Track community wins, updates, and member interactions to enhance and share community experience.

Trends, Social Listening & Brand Voice

Stay ahead of platform trends, algorithm updates, and emerging formats.

Pitch new series, concepts, and creative directions.

Protect and elevate Entreprenista’s storytelling and brand identity.

Conduct competitor analysis and track content formats driving high engagement/leads.

Analytics & Optimization

Track KPIs, growth metrics, and funnel conversions.

Identify high performers and under‑performers to guide strategy.

Run tests and experiments to improve content performance.

Present data‑backed insights and recommendations to leadership.

Requirements

2–5 years of experience in social media management & strategy (brand, media, or startup environment preferred).

Proven ability to grow and engage social communities.

Exceptional copywriting and storytelling skills.

Strong Canva proficiency with solid design instincts.

Highly fluent in platform trends and best practices.

Experience using ManyChat for automation building, lead capture, and funnel flows.

Analytical mindset with the ability to interpret dashboards and apply insights.

Ability to work independently, meet deadlines, and move quickly in a high‑posting cadence environment.

Strong organizational skills and comfort operating in a dynamic entrepreneurial setting.

Experience working with women‑focused audiences or founder communities.

Background in media or membership.

Mobile video editing skills (CapCut and similar tools).

Familiarity with workflow tools such as ClickUp, Later, or similar systems.

Strength in building and optimizing ManyChat sequences to support growth.

Knowledge of latest AI tools and advancements.

Success Metrics

Consistent month‑over‑month audience growth.

Higher engagement, saves, shares, and meaningful interactions.

Increased ManyChat conversions (applications, memberships, event sign‑ups, email capture).

Clear, repeatable content themes and series that build community recognition.

Reporting/monthly documentation that translates social performance into smarter business decisions.

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