Renesas Electronics
Principal Product Marketing Specialist
Renesas Electronics, San Jose, California, United States, 95199
Job Description
Actively promote Renesas products to strategic and key customers, internal sales teams and distributors
Identify strategic opportunities by working closely with memory ecosystem partners, Cloud Service Providers and enterprise solution providers
Provide technical and sales training to distributors
Perform top-down and bottom-up market analyses on existing and new markets
Develop business plans to forecast and drive increases of design-wins and revenue worldwide
Generate market communication materials: sales and marketing promotional collateral and training collateral, including ad copy, press releases, articles, brochures and other print pieces, and PowerPoint presentations
Influence cross‑functional team with customer feature requirements, develop clear marketing requirements document (MRD) and product requirements document (PRD)
Work with design, product, and test engineering groups to support products throughout its lifecycle
Solid product management and marketing experience of enterprise silicon products, with a good understanding of signal integrity products and memory products
Semiconductor product planning, technical marketing or application engineering experience with technical knowledge within mixed‑signal, logic or SI products
Understanding of distribution sales and how to motivate and incentivize demand creation
Strong interpersonal skills with ability to interact with customers, sales team, peers and management
Understand semiconductor product lifecycle
Strong analytical and business skills
Excellent oral and written communication skills
Up to 25% travel required
Qualifications
BSEE or equivalent required, MBA or Master’s in Engineering Management desirable
15+ years’ experience in Product Marketing
Compensation The expected annual base pay range for this position is $200,000 – $250,000. This position is also eligible for bonus opportunities. Final offer amount will depend on geographic location, applicable experience, and skillset of the candidate.
Benefits
Medical, health savings account (with applicable medical plan), dental, vision, health and/or dependent care flexible spending accounts, pre‑tax commuter benefits, life insurance, AD&D, and pet insurance
Company-paid life insurance and AD&D, LTD, short‑term medical benefits, paid sick time, paid holidays, and accrued paid vacation
Benefit orientation for new employees
Company Overview Renesas is an embedded semiconductor solution provider driven by its purpose “To Make Our Lives Easier.” With expertise in embedded processing and a portfolio that includes High Performance Computing, Embedded Processing, Analog & Connectivity, and Power, Renesas provides scalable and comprehensive semiconductor solutions for automotive, industrial, infrastructure, and IoT industries.
EEO Statement Renesas Electronics is an equal opportunity and affirmative action employer, committed to celebrating diversity and fostering a work environment free of discrimination on the basis of sex, race, religion, national origin, gender, gender identity, gender expression, age, sexual orientation, military status, veteran status, or any other basis protected by federal, state or local law. For more information, please read our Diversity & Inclusion Statement.
Renesas Electronics deals with dual‑use technology subject to U.S. export controls regulations. Export license requirements are at the company's discretion.
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Actively promote Renesas products to strategic and key customers, internal sales teams and distributors
Identify strategic opportunities by working closely with memory ecosystem partners, Cloud Service Providers and enterprise solution providers
Provide technical and sales training to distributors
Perform top-down and bottom-up market analyses on existing and new markets
Develop business plans to forecast and drive increases of design-wins and revenue worldwide
Generate market communication materials: sales and marketing promotional collateral and training collateral, including ad copy, press releases, articles, brochures and other print pieces, and PowerPoint presentations
Influence cross‑functional team with customer feature requirements, develop clear marketing requirements document (MRD) and product requirements document (PRD)
Work with design, product, and test engineering groups to support products throughout its lifecycle
Solid product management and marketing experience of enterprise silicon products, with a good understanding of signal integrity products and memory products
Semiconductor product planning, technical marketing or application engineering experience with technical knowledge within mixed‑signal, logic or SI products
Understanding of distribution sales and how to motivate and incentivize demand creation
Strong interpersonal skills with ability to interact with customers, sales team, peers and management
Understand semiconductor product lifecycle
Strong analytical and business skills
Excellent oral and written communication skills
Up to 25% travel required
Qualifications
BSEE or equivalent required, MBA or Master’s in Engineering Management desirable
15+ years’ experience in Product Marketing
Compensation The expected annual base pay range for this position is $200,000 – $250,000. This position is also eligible for bonus opportunities. Final offer amount will depend on geographic location, applicable experience, and skillset of the candidate.
Benefits
Medical, health savings account (with applicable medical plan), dental, vision, health and/or dependent care flexible spending accounts, pre‑tax commuter benefits, life insurance, AD&D, and pet insurance
Company-paid life insurance and AD&D, LTD, short‑term medical benefits, paid sick time, paid holidays, and accrued paid vacation
Benefit orientation for new employees
Company Overview Renesas is an embedded semiconductor solution provider driven by its purpose “To Make Our Lives Easier.” With expertise in embedded processing and a portfolio that includes High Performance Computing, Embedded Processing, Analog & Connectivity, and Power, Renesas provides scalable and comprehensive semiconductor solutions for automotive, industrial, infrastructure, and IoT industries.
EEO Statement Renesas Electronics is an equal opportunity and affirmative action employer, committed to celebrating diversity and fostering a work environment free of discrimination on the basis of sex, race, religion, national origin, gender, gender identity, gender expression, age, sexual orientation, military status, veteran status, or any other basis protected by federal, state or local law. For more information, please read our Diversity & Inclusion Statement.
Renesas Electronics deals with dual‑use technology subject to U.S. export controls regulations. Export license requirements are at the company's discretion.
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