Head of Business Development - Publisher & Affiliate Partnerships (Remote) Job a

Head of Business Development - Publisher & Affiliate Partnerships (Remote)

We are one of the top 5 mattress brands in the US and are looking for a partnership strategist who can build revenue engines, not just manage relationships.

Role Overview

The role focuses on driving significant revenue growth through premium editorial placements and strategic affiliate relationships that convert at scale. You will establish and scale performance‑driven partnerships with tier‑1 publishers, content sites, and affiliate networks—turning editorial relationships into measurable revenue while maintaining a 3:1 ROAS constraint.

What Is On the Table?

• Build a Revenue Engine, Not Just Relationships – Structure deals with Forbes, CNET, Sleep Foundation, and Wirecutter/NYT that generate millions in attributable revenue. Negotiate terms, optimize attribution models, and refine campaigns based on EPC, ROAS, and conversion data.
• Partner with the 1 % – Work with a leading mattress brand that has over $1 billion in sales, partner with executive leaders, and influence high‑velocity global brand decisions.
• Embrace Radical Flexibility – Remote‑first culture with genuine work‑life integration. Design your day around peak performance hours rather than arbitrary office schedules.
• Gain Competitive Advantage Through Speed – Test, iterate, and scale winning partnerships in weeks instead of months, developing instincts for what converts before most teams finish planning.

What You’ll Need

Core Requirements

• 5+ years of business development or partnership management experience in B2C/D2C e‑commerce.
• Proven track record recruiting and activating publisher partnerships with measurable revenue outcomes.
• Experience with premium publishers – securing editorial placements or partnerships with tier‑1 publishers.
• Performance marketing mindset – deep understanding of EPC, ROAS, CPA, attribution models, and data‑driven optimization.

Technical Capabilities

• Proficiency in affiliate tracking and partnership management platforms (Impact, Partnerize, or similar).
• Experience with competitive intelligence tools (BrandVerity, Similarweb, Ahrefs, or Visual Ping).
• Strong analytical skills and the ability to build financial models and ROI projections.
• Comfortable working with attribution frameworks and multi‑touch conversion analysis.
• Exceptional negotiation skills with a track record of structuring win‑win partnership terms.
• Strong relationship management across diverse partner types (editorial teams, affiliate managers, content creators).
• Ability to balance strategic, high‑touch partnerships with scalable program growth.
• Outstanding written and verbal communication skills.

Operational Excellence

• Entrepreneurial approach – self‑starter who thrives in fast‑paced, high‑growth environments.
• Comfortable navigating ambiguity and making data‑driven decisions with incomplete information.
• Strong project management skills with the ability to manage multiple partnership tracks simultaneously.

Good‑to‑Have Skills

• Background running or optimizing paid acquisition campaigns.
• Startup or scale‑up experience – comfortable with lean operations and rapid pivots.
• International partnership experience – coordinating with global partners and tailoring programs to diverse markets.
• Publisher/editorial background – understanding of content creation cycles, editorial calendars, and newsroom dynamics.

The Puffy DNA

• Be the Owner – Accountable for results, not activity.
• Execute with Urgency – Make thoughtful decisions quickly and act decisively.
• Demand Excellence – Solve hard problems and push the boundaries of our craft.
• Be AI‑First – Engage in daily multi‑turn AI conversations that challenge assumptions.
• Go All‑In – Rally as one team to cross the finish line when the mission demands it.
• Monthly performance bonuses (up to 30 %).
• The Leaders Club – opportunity for premium wellness memberships, exclusive networking events, and annual retreats.
• “We Are” Champion – monthly recognition program with gift vouchers and company‑wide celebration.
• Comprehensive medical, dental, and vision insurance.
• Generous paid time off (PTO) + U.S. public holidays.
• Remote first – work from home office.
• International team collaboration (14+ nationalities).

Other Benefits

• 401(k) with company match.
• Free Puffy mattress after 6 months.
• $1,000 Puffy/Halo Board store credit after 1 year.

Ready to Shape Your Story?

Click “Apply” and take the first step.