Head of Business Development - Publisher & Affiliate Partnerships (Remote) Job a

Head of Business Development - Publisher & Affiliate Partnerships (Remote)

Join to apply for the Head of Business Development - Publisher & Affiliate Partnerships (Remote) role at Puffy

Base pay range: $100,000.00/yr - $130,000.00/yr

Compensation: USD $100,000 - $130,000 per annum + up to 30% Performance Bonus. Total Annual Package: Up to USD $167,800. Location: Remote.

Role Overview

We’re one of the top 5 mattress brands in the US, and we’re looking for a partnership strategist who can build revenue engines, not just manage relationships. This role will drive significant revenue growth through premium editorial placements and strategic affiliate relationships that convert at scale.

You’ll establish and scale performance‑driven partnerships with tier‑1 publishers, content sites, and affiliate networks—turning editorial relationships into measurable revenue while maintaining our 3:1 ROAS constraint.

What’s In It For You

• Build a revenue engine, not just relationships—structure deals with Forbes, CNET, Sleep Foundation, Wirecutter/NYT that generate millions in attributable revenue. Negotiate terms, optimize attribution models, and refine campaigns based on EPC, ROAS, and conversion data.
• Partner with the 1%—work with top publishers and industry leaders to drive a global brand.
• Embrace radical flexibility—remote‑first culture with genuine work‑life integration. Design your workday around peak performance hours.
• Gain competitive advantage through speed—test, iterate, and scale winning partnerships in weeks.

Core Requirements

• 5+ years of business development or partnership management experience in B2C/D2C e‑commerce (any vertical).
• Proven track record recruiting and activating publisher partnerships with measurable revenue outcomes.
• Experience with premium publishers—successful placements with tier‑1 publishers (Forbes, CNET, major review sites, or equivalent authority publications).
• Performance marketing mindset—deep understanding of performance metrics (EPC, ROAS, CPA), attribution models, and data‑driven optimization.

Technical Capabilities

• Proficiency in affiliate tracking and partnership management platforms (Impact, Partnerize, or similar).
• Experience with competitive intelligence tools (BrandVerity, Similarweb, Ahrefs, or Visual Ping). 
• Strong analytical skills with ability to build financial models and ROI projections.
• Comfortable working with attribution frameworks and multi‑touch conversion analysis.
• Exceptional negotiation skills with a track record of structuring win‑win partnership terms.
• Strong relationship management across diverse partner types (editorial teams, affiliate managers, content creators).
• Ability to balance strategic, high‑touch partnerships with scalable program growth.
• Outstanding written and verbal communication skills.

Operational Excellence

• Entrepreneurial approach: self‑starter who thrives in fast‑paced, high‑growth environments.
• Comfortable navigating ambiguity and making data‑driven decisions with incomplete information.
• Strong project management skills with the ability to manage multiple partnership tracks simultaneously.

Good‑to‑Have Skills

• Background running or optimizing paid acquisition campaigns.
• Startup or scale‑up experience—comfortable with lean operations and rapid pivots.
• International partnership experience—coordinating with global partners and tailoring programs to diverse markets.
• Publisher/editorial background—understanding of content creation cycles, editorial calendars, and newsroom dynamics.

The Puffy DNA

• Be the Owner: You’re accountable for results, not activity.
• Execute with Urgency: We make thoughtful decisions quickly and act decisively.
• Demand Excellence: We solve hard problems and push the boundaries of our craft.
• Be AI‑First: Daily AI conversations challenge your assumptions.
• Go All‑In: When the mission demands it, we rally as one team to cross the finish line.
• Monthly performance bonuses (up to 30%).
• Comprehensive medical, dental, and vision insurance.
• Generous Paid Time Off (PTO) + US Public holidays.
• AI‑First organization with access to an AI‑native tool stack.
• Remote first: work from the comfort of your home office.
• International team collaboration (14+ nationalities).

Other Benefits

• 401(k) with company match.
• Free Puffy mattress after 6 months of completion.
• $1,000 Puffy/Halo Board store credit after 1 year of completion.

Seniority Level

Mid‑Senior Level

Employment Type

Full‑time

Job Function

Business Development, Marketing, and Strategy/Planning

Industries

Retail

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