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SalaryGuide

Senior Media Buyer Job at SalaryGuide in Washington

SalaryGuide, Washington, DC, US, 20022

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Responsibilities Set-up, QA, implementation, and ongoing oversight of paid media campaigns across multiple advertising channels Monitor campaign delivery & performance, and flagging issues to the rest of the team Ensure campaigns meet and exceed client KPIs Work with the Media Planning and fellow Buying team members to support development of effective media plans Contribute to BPI's new-to-market products & services that help clients deliver more impactful campaigns Report on advertising performance metrics across platforms to assess campaign performance, inventory value, and opportunities for improvement Attend new vendor meetings to help assess the fast-changing digital media landscape and develop new buying solutions for clients Support Buying team members in developing the agency's buying product Assist Buying team members in designing, executing, and analyzing tests to improve the efficacy of our buying tactics Requirements 2-4 year(s) relevant work experience; exposure to digital media buying from internships, fellowships or coursework ideal Experience running campaigns for political, public affairs, and/or corporate clients Enthusiasm for Democratic and progressive politics, and excitement to work with our non-profit and corporate clients Analytical thinking skills, with knowledge of business intelligence dashboard software such as Google Analytics, Datorama or Tableau Hands-on experience with search & social buying platforms including Meta, LinkedIn, YouTube and Google Ads. Programmatic experience is a bonus Strong Microsoft Excel or Google Sheets skills Strong organization skills and attention to detail A readiness to work independently, grow quickly, learn new skills, think big, and get the job done Benefits 100% company-paid medical, dental, and vision insurance 401(k) program with employer match up to 4% generous time off for vacation $50 monthly phone reimbursement unlimited sick time 16 weeks of paid leave for new parents BPI's benefits prioritize employee wellness and progressive support to our diverse workforce #J-18808-Ljbffr