Sage
1 day ago Be among the first 25 applicants
Job Description We’re looking for a dynamic, forward-thinking product marketing leader who thrives at the intersection of global strategy and local market insight—someone who can turn global vision into local success stories, craft compelling narratives, energize sales teams, and partner closely with growth, partner, and customer success teams to drive pipeline and revenue.
Location: Hybrid – 3 days in‑office at our Atlanta office (Ponce City Market) and 2 days from home.
Reporting To Global Senior Product Marketing Director
What Will I Be Doing? You’ll play a pivotal role in localising and activating Sage’s product marketing strategy in North America.
Deliver innovative value propositions that speak to CAS/outsourced finance practices and midmarket CFO priorities.
Localize global product positioning for US & Canadian markets—aligning to regional needs and collaborating with local sales, marketing, and partner teams.
Build messaging frameworks that articulate differentiation, ROI, and business outcomes for accountants and BPOs.
Collaborate with growth teams to design country-specific GTM strategies, vertical plays, and partner programs across the region.
Produce customer‑facing content (case studies, presentations, web assets) and enablement materials for sales and partners.
Collaborate with enablement teams to design exceptional partner experiences and strategies that empower firms to seamlessly integrate cutting‑edge AI and automation into their finance practices.
Provide sales with timely competitive intelligence, objection handling guidance, win/loss insights, and product trends for local markets.
Develop deep market, customer, and competitor insights—informing regional strategy and influencing the global roadmap.
Act as the voice of the customer, ensuring product‑market fit and local relevance across diverse markets.
Measure and optimize performance, iterating based on data and feedback.
What We’re Looking For We are seeking a strategic, collaborative, and insight‑driven marketer who excels at blending global direction with local expertise. The ideal candidate will have at least 7 years’ experience in product or solutions marketing—preferably within SaaS or financial software—and possess a deep understanding of the North American market, with a proven ability to adapt global strategies to local needs. Strong storytelling, communication, and writing skills are essential, as is proficiency with generative AI tools and a solid grasp of AI/ML concepts. Success in developing go‑to‑market strategies and launching impactful products is required, alongside a collaborative mindset for working across global and regional teams. Analytical skills to transform data and insights into actionable plans are vital. A bachelor’s degree in marketing, business, or a related field is required; a master’s degree is preferred.
Benefits
Competitive annual bonuses
Comprehensive health, dental, and vision coverage
401(k) retirement match (100% matching up to 4%)
32 days paid time off (22 personal days & 10 national holidays)
18 weeks of paid parental leave (offered 1 year after the start date)
Work Away Program: Opportunity to work & play for 10 weeks from another country (Sage‑approved list)
Sage Foundation: 5 days paid yearly to volunteer
$5,250 tuition reimbursement per calendar year starting 6 months after the hire date
Sage Wellness Rewards Program ($600 wellness credit and $360 fitness reimbursement annually)
Seniority level Mid‑Senior level
Employment type Full‑time
Job function Marketing and Sales
Industries Software Development
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Job Description We’re looking for a dynamic, forward-thinking product marketing leader who thrives at the intersection of global strategy and local market insight—someone who can turn global vision into local success stories, craft compelling narratives, energize sales teams, and partner closely with growth, partner, and customer success teams to drive pipeline and revenue.
Location: Hybrid – 3 days in‑office at our Atlanta office (Ponce City Market) and 2 days from home.
Reporting To Global Senior Product Marketing Director
What Will I Be Doing? You’ll play a pivotal role in localising and activating Sage’s product marketing strategy in North America.
Deliver innovative value propositions that speak to CAS/outsourced finance practices and midmarket CFO priorities.
Localize global product positioning for US & Canadian markets—aligning to regional needs and collaborating with local sales, marketing, and partner teams.
Build messaging frameworks that articulate differentiation, ROI, and business outcomes for accountants and BPOs.
Collaborate with growth teams to design country-specific GTM strategies, vertical plays, and partner programs across the region.
Produce customer‑facing content (case studies, presentations, web assets) and enablement materials for sales and partners.
Collaborate with enablement teams to design exceptional partner experiences and strategies that empower firms to seamlessly integrate cutting‑edge AI and automation into their finance practices.
Provide sales with timely competitive intelligence, objection handling guidance, win/loss insights, and product trends for local markets.
Develop deep market, customer, and competitor insights—informing regional strategy and influencing the global roadmap.
Act as the voice of the customer, ensuring product‑market fit and local relevance across diverse markets.
Measure and optimize performance, iterating based on data and feedback.
What We’re Looking For We are seeking a strategic, collaborative, and insight‑driven marketer who excels at blending global direction with local expertise. The ideal candidate will have at least 7 years’ experience in product or solutions marketing—preferably within SaaS or financial software—and possess a deep understanding of the North American market, with a proven ability to adapt global strategies to local needs. Strong storytelling, communication, and writing skills are essential, as is proficiency with generative AI tools and a solid grasp of AI/ML concepts. Success in developing go‑to‑market strategies and launching impactful products is required, alongside a collaborative mindset for working across global and regional teams. Analytical skills to transform data and insights into actionable plans are vital. A bachelor’s degree in marketing, business, or a related field is required; a master’s degree is preferred.
Benefits
Competitive annual bonuses
Comprehensive health, dental, and vision coverage
401(k) retirement match (100% matching up to 4%)
32 days paid time off (22 personal days & 10 national holidays)
18 weeks of paid parental leave (offered 1 year after the start date)
Work Away Program: Opportunity to work & play for 10 weeks from another country (Sage‑approved list)
Sage Foundation: 5 days paid yearly to volunteer
$5,250 tuition reimbursement per calendar year starting 6 months after the hire date
Sage Wellness Rewards Program ($600 wellness credit and $360 fitness reimbursement annually)
Seniority level Mid‑Senior level
Employment type Full‑time
Job function Marketing and Sales
Industries Software Development
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