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FullyRamped

FullyRamped is hiring: Marketing Lead (San Francisco) in San Francisco

FullyRamped, San Francisco, CA, US

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FullyRampeds AI role-play turns passive training into real-world mastery, so your team is sharper, faster, and ready to win. Sales and Enablement leaders, your reps dont need more content they need more confidence.

Role Description

As FullyRampeds first marketer, youll own the full B2B marketing funnelfrom generating awareness to driving pipeline, product engagement, and expansion. Youll partner closely with the founder/CEO, our sales team, and product team to craft the campaigns, content, and lifecycle journeys that turn interest into revenue.

This is a builder role. Youll have the autonomy to design the marketing strategy, execute quickly, and establish the foundation for a best-in-class GTM function in an enterprise, sales-led motion.

What Youll Own

Demand Generation & Performance Marketing

  • Own MQL and SQL targets across paid and organic channels
  • Build and optimize paid campaigns across search, social, and relevant B2B channels
  • Develop landing pages, lead magnets, and conversion funnels that drive qualified pipeline
  • Evaluate channel performance and allocate budget based on CAC, payback, and ROI

Content & SEO

  • Lead our content strategy: blog, SEO, guides, playbooks, webinars, and newsletters
  • Write or commission high-quality content for sales enablement leaders, sales leadership, and revenue teams
  • Own the SEO strategy (technical + content) to grow organic traffic and inbound leads
  • Help define and evolve our brand voice for enterprise buyers
  • Work hand-in-hand with the sales team and founder/CEO to build outbound and inbound campaigns
  • Develop persona- and vertical-based campaigns tailored to sales enablement and sales leadership
  • Support a sales-led, enterprise motion with targeted programs that accelerate opportunity creation and close rates

Lifecycle & Product Engagement

  • Collaborate with product to build lifecycle journeys that improve activation, retention, and expansion
  • Design onboarding and feature-adoption campaigns across email, in-app, and other channels
  • Use segmentation and behavioral data to drive deeper product usage and customer advocacy

Who You Are

  • 37+ years experience in B2B SaaS marketing, ideally in sales tech, enablement, or revenue operations
  • Full-funnel marketer comfortable owning demand gen, content, and lifecycle
  • Strong writer who can translate complex concepts into clear, compelling messaging
  • Highly collaborative; you like sitting with sales, listening to customer gong calls, and thinking about product
  • Energized by early-stage startups: youre comfortable with ambiguity, biased to action, and excited to build from 0 1
  • Interested in enterprise, sales-led motions and how marketing can amplify them
  • Past experience as an individual contributor in sales is a plus

Seniority level: Mid-Senior level

Employment type: Full-time

Job function: Marketing and Sales

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