At Weave, our mission is to evolve how therapeutic knowledge is captured, transformed, and communicated throughout drug development. We do this by equipping human experts with AI instruments to enable drugs to be brought to patients as rapidly, safely, and inexpensively as possible.
The Weave Platform streamlines regulatory workflows from start to finish by intelligently, creatively, and effectively infusing every step with AI. Together with our customers, Weave is designing and building the AI workbench for the entire therapeutic lifecycle.
The Role & Your Mission
Reporting directly to Chief Executive Officer, the Head of Marketing will serve as a key member of the leadership team, responsible for driving all marketing strategy and pipeline impact. This operationally minded marketing leader will define and execute Weave Bios full-stack marketing function, ensuring scalable processes, predictable performance, and strong positioning and demand generation discipline. This leader will build and mentor a growing team, refine segmentation, personas, and channel strategy, and establish the foundation for sustained growth as Weave Bio expands globally.
What You'll Own
- Marketing Leadership: Lead, inspire, and scale Weave Bios marketing organization to elevate the companys presence across biotech and pharma, and CRO customer segments. Establish clear marketing goals, drive accountability, and foster a performanceoriented culture grounded in data and execution. Act as a handson leader capable of engaging strategically with executive stakeholders at top20 global pharma companies as well as emerging biotech firms, representing Weave Bios narrative and value proposition with credibility and precision.
- Growth & Scale: Build and evolve a highperforming marketing organization as Weave transitions from founderled and eventheavy marketing to a scalable, repeatable multichannel engine. Drive the company through its next phase of growth by refining segmentation, ICPs, and persona strategy, optimizing midmarket and enterprise engagement, and establishing integrated campaigns that support predictable, sustained growth.
- Complex SaaS Marketing: Bring experience managing multichannel marketing programs for complex, AIanddatadriven software products, ranging from lightertouch digital motions to highconsideration enterprise initiatives. Understand how to position and message solutionoriented SaaS for scientific and technical audiences including VPs of Regulatory Affairs, CMOs, and Program Managers through a consultative, insightled approach.
- Operational Rigor & Process Discipline: Evaluate and enhance existing marketing processes, tools, and metrics to drive consistency and forecast accuracy. Introduce structure around campaign management, funnel analytics, attribution, and performance measurement by segment. Build repeatable playbooks and dashboards to track marketing performance and translate company goals into clear, actionable targets across all levels of the team.
- Market Expansion & Global Growth: Partner closely with product and leadership to expand Weave Bios presence across international markets as the company builds coverage beyond the FDA into Europe, Japan, and Latin America. Develop marketing strategies to penetrate new customer segments and verticals while supporting the launch of additional modules that extend the companys platform across the full regulatory lifecycle (IND, NDA/BLA, postmarket).
- EarlyStage SaaS Growth Environment: Operate effectively in a fastpaced, venturebacked environment with high growth expectations and limited layers of structure. Collaborate with the CEO, CCO, and investors to shape marketing strategy, narrative, and positioning, ensuring Weave Bios continued leadership in AIdriven regulatory technology. Bring a bias toward execution, a focus on measurable impact, and an ability to scale systems and people as the company grows.
What Youll Bring
- Demonstrated marketing leadership in B2B, highgrowth SaaS environments, spanning product marketing, demand generation, content, and brand.
- Strong product marketing foundation ideally with a clear spike in positioning, messaging, competitive intelligence, and enabling sales for complex technical products; able to translate deep product understanding into differentiated GTM execution.
- Proven track record scaling marketing organizations from early commercial traction (~$35M ARR) through $20M+ ARR within venturebacked, fastgrowth environments.
- Experience leading diversified SaaS marketing motions across SMB, midmarket, and enterprise segments, supporting both shortercycle digital motions and longer enterprise consideration cycles.
- Demonstrated success marketing complex, AIenabled or datacentric platforms to technical and scientific audiences, ideally within life sciences, healthcare, or other regulated industries.
- Analytical and datadriven operator with strong command of forecasting, segmentation, persona development, channel performance, and funnel analytics to drive predictable pipeline contribution.
- Proven ability to build, coach, and retain highperforming marketing teams across functions using a metricsdriven and performanceoriented approach.
- Experienced collaborator across Sales, Product, and Customer Success to align GTM strategy, strengthen feedback loops, and maximize leadtorevenue conversion.
- Demonstrated success entering new markets and launching new product modules; experience balancing founderled marketing with scalable, repeatable programs.
- Processoriented, metricsdriven leader who creates clarity through KPIs and instills a culture of discipline, accountability, and continuous improvement.
- Strategic operator and thought partner to the executive team; able to influence direction while remaining grounded in data and execution.
- Handson, playercoach style. Comfortable rolling up sleeves while mentoring and developing others.
- Strong communicator and storyteller who can articulate Weave Bios value, narrative, and positioning to both technical and executive audiences.
- Missiondriven, empathetic leader who motivates through purpose and leads with transparency and integrity.
- Collaborative partner who builds trust across functions and operates effectively in a fastpaced, earlystage environment.
- Customercentric and audiencecentric mindset with a relentless focus on clarity, relevance, and longterm relationship building.
- Selfmotivated team player who leads by example, holds self accountable for performance, and takes absolute ownership of the marketing function.
What We Offer
🎯 The opportunity to work at a modern, cuttingedge healthcare technology company devoted to meaningful positive impact on human life. Collaboration, velocity, and customer obsession are our baseline, demonstrations of craftsmanship and ROI are celebrated.
🏆 Competitive salary ($200,000 to $250,000) and equity packages.
🧬 Comprehensive health, dental and vision insurance
🏝 Take care of you and yours: generous PTO, parental leave, OneMedical, TalkSpace, Teladoc.
🚀 Career development opportunities within a company entering a growth phase.
🌎 This position is based in SanFrancisco Bay Area, CA with flexibility to occasionally work remote.
Equal Opportunity Employer: We are committed to creating a diverse environment and are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
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