Manulife Financial
Position Overview
We're looking for a new Marketing Manager for our Global Wealth & Asset Management business to coordinate, develop and implement integrated marketing campaigns across multiple asset classes, distribution channels, and media to support sales efforts. Responsibilities
Coordinate and implement marketing materials/campaigns to support products and programs on time and within budget. Research, gather, and disseminate information for projects. Write and present integrated marketing plans that support sales efforts and generate repeatable results. Recommend and develop appropriate communication vehicles for achieving marketing objectives. Work with other departments to source information and data for projects across media (digital, print, email, etc.). Develop and maintain relationships across all departments, including sales, product, legal, compliance, and where applicable, external advisors and distributors. Collaborate with product management, internal and external sales management to ensure alignment of efforts. Monitor and report on effectiveness of ongoing/existing sales and marketing programs relative to competitor activities and current market conditions. Manage the development of materials for new and existing products and programs including advertising, sales brochures, sales ideas, e‑mails, web, direct mail and training pieces ensuring materials support business and marketing strategies. Manage operational processes to facilitate marketing campaigns such as compliance review, material creation and quality improvement. Creatively and effectively manage all media to drive marketing campaigns. Track ROI, evaluate campaign success using analytics. Create, track and manage budgets for areas of oversight. Develop and deliver effective presentations to key stakeholders. Required qualifications
Bachelor's Degree is required. 3-8 years of proven experience in a marketing manager or account management role. Experience in retirement, mutual fund industry, and/or investment industry is highly desired. Knowledge of industry, markets, investments and investment concepts. Excellent interpersonal and prioritization skills, including the ability to meet deadlines. Capacity to work in a fast‑paced, often changing environment. Excellent communication and presentation skills. Creative and innovative problem solver with a solution‑oriented approach. Ability to build and maintain positive relationships at all levels of the organization. Demonstrated experience handling internal and external client relationships. Ability to work independently and collaborate within a team environment. Ability to persuade, handle time, prioritize effectively and be results oriented. Comfortable using and learning new technologies. Preferred qualifications
Ad or digital agency experience is a plus. Series 6 or 7 is beneficial but not required. When you join our team
As part of our global team, we’ll support you in shaping the future you want to see. We’ll empower you to learn and grow the career you want. We’ll recognize and support you in a flexible environment where well‑being and inclusion are more than just words. Working Arrangement
Hybrid work. Salary range is expected to be between
$90,225.00 – $162,405.00 USD. Equal Opportunity Employer
Manulife/John Hancock is an equal opportunity employer.
Manulife and John Hancock are committed to fostering diverse, inclusive, and equitable workplace cultures. We do not discriminate on the basis of race, color, national origin, ancestry, age, gender (including pregnancy and related states), sexual orientation, gender identity, gender expression, religious or spiritual belief, creed, disability, veteran status or any other factor protected by applicable law.
Manulife/John Hancock supports a comprehensive range of accommodations and resources to provide equal access to all. For assistance with a reasonable accommodation request, please contact recruitment@manulife.com.
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We're looking for a new Marketing Manager for our Global Wealth & Asset Management business to coordinate, develop and implement integrated marketing campaigns across multiple asset classes, distribution channels, and media to support sales efforts. Responsibilities
Coordinate and implement marketing materials/campaigns to support products and programs on time and within budget. Research, gather, and disseminate information for projects. Write and present integrated marketing plans that support sales efforts and generate repeatable results. Recommend and develop appropriate communication vehicles for achieving marketing objectives. Work with other departments to source information and data for projects across media (digital, print, email, etc.). Develop and maintain relationships across all departments, including sales, product, legal, compliance, and where applicable, external advisors and distributors. Collaborate with product management, internal and external sales management to ensure alignment of efforts. Monitor and report on effectiveness of ongoing/existing sales and marketing programs relative to competitor activities and current market conditions. Manage the development of materials for new and existing products and programs including advertising, sales brochures, sales ideas, e‑mails, web, direct mail and training pieces ensuring materials support business and marketing strategies. Manage operational processes to facilitate marketing campaigns such as compliance review, material creation and quality improvement. Creatively and effectively manage all media to drive marketing campaigns. Track ROI, evaluate campaign success using analytics. Create, track and manage budgets for areas of oversight. Develop and deliver effective presentations to key stakeholders. Required qualifications
Bachelor's Degree is required. 3-8 years of proven experience in a marketing manager or account management role. Experience in retirement, mutual fund industry, and/or investment industry is highly desired. Knowledge of industry, markets, investments and investment concepts. Excellent interpersonal and prioritization skills, including the ability to meet deadlines. Capacity to work in a fast‑paced, often changing environment. Excellent communication and presentation skills. Creative and innovative problem solver with a solution‑oriented approach. Ability to build and maintain positive relationships at all levels of the organization. Demonstrated experience handling internal and external client relationships. Ability to work independently and collaborate within a team environment. Ability to persuade, handle time, prioritize effectively and be results oriented. Comfortable using and learning new technologies. Preferred qualifications
Ad or digital agency experience is a plus. Series 6 or 7 is beneficial but not required. When you join our team
As part of our global team, we’ll support you in shaping the future you want to see. We’ll empower you to learn and grow the career you want. We’ll recognize and support you in a flexible environment where well‑being and inclusion are more than just words. Working Arrangement
Hybrid work. Salary range is expected to be between
$90,225.00 – $162,405.00 USD. Equal Opportunity Employer
Manulife/John Hancock is an equal opportunity employer.
Manulife and John Hancock are committed to fostering diverse, inclusive, and equitable workplace cultures. We do not discriminate on the basis of race, color, national origin, ancestry, age, gender (including pregnancy and related states), sexual orientation, gender identity, gender expression, religious or spiritual belief, creed, disability, veteran status or any other factor protected by applicable law.
Manulife/John Hancock supports a comprehensive range of accommodations and resources to provide equal access to all. For assistance with a reasonable accommodation request, please contact recruitment@manulife.com.
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