Critical Sports and Entertainment
Chief Marketing Officer (CMO)
Critical Sports and Entertainment, New York, New York, us, 10261
Compensation : Equity-based executive role with salary to follow post-funding (Early 2026)
About Us
Critical Sports and Entertainment (CSE) is a fast‑scaling sports and entertainment company operating at the intersection of live events, media, culture, and talent representation. Our platform is built around owned sports properties, large‑scale live events, content, and an athlete representation arm that supports and amplifies our ventures across multiple disciplines.
CSE owns and operates a growing portfolio of event companies spanning combat sports, basketball, wrestling, and culturally driven live experiences, alongside a national event tour platform that merges sports, entertainment, and storytelling. As we expand, we are actively negotiating a wide range of commercial, venue, media, and partnership deals tied to our ventures and tour stops scheduled across 2026–2028.
With events already producing meaningful traction and attendance, and a robust pipeline of new markets and properties in development, CSE is entering a critical growth phase. We are currently in an active capital raise and are expanding our executive leadership team to support scale, structure, and long‑term value creation.
The Role
The Chief Marketing Officer (CMO) will lead the overarching marketing vision and brand strategy for CSE. This executive will shape the creative identity, cultural relevance, fan engagement strategy, and national positioning across sports, entertainment, and media.
You will oversee all marketing functions across athlete representation, live events, digital media, NIL partnerships, creator initiatives, and new venture launches. This role requires a marketing leader who understands how modern brands are built, how fans behave, and how to scale multi‑vertical marketing systems.
This is an equity‑first executive role with meaningful long‑term upside.
What You’ll Do
Define and execute CSE’s company‑wide marketing and brand strategy
Oversee brand, digital, social, creative, PR, media, and content development teams
Develop a unified marketing architecture across all management divisions and event companies
Lead national campaigns for events scaling from 1,000–7,000+ attendees
Build fan acquisition, retention, and engagement systems across sports and entertainment audiences
Oversee creative direction, brand identity, and messaging frameworks
Lead digital growth, paid media, influencer strategy, and performance marketing
Partner with the CEO, CRO, and executives across divisions on strategic initiatives
Build relationships with brands, agencies, media partners, and distribution networks
Create marketing pipelines connecting athlete IP, event franchises, and cultural storytelling
Manage senior marketing personnel, including the President of Marketing and departmental leads
Use analytics to drive decisions around growth, conversion, and brand expansion
Ideal Background
Mid‑career professionals currently in sports, entertainment, media, lifestyle, or culture‑first brands
Experience across brand, digital, content, partnerships, and/or event marketing
Strong instincts for audience and culture, with the ability to execute quickly
Comfortable in founder‑led environments where speed, ownership, and accountability matter
Ready to step into a senior leadership seat and grow with a scaling platform
Experienced Marketing Executives (Proven Operators)
Senior leaders with experience as VP/SVP/Head of Marketing/President of Marketing (or equivalent)
Track record of building brands and scaling audiences nationally
Strong understanding of live events, media, and creator‑driven growth
Experience leading multi‑disciplinary teams and managing cross‑functional priorities
Analytical, creative, and operational—able to set vision and drive execution
Why Join CSE
As Chief Marketing Officer, you will define the voice, identity, and marketing future of one of the most ambitious sports and entertainment companies in the country. You will lead national campaigns, multi‑vertical brand systems, and marketing strategies across athlete representation, live sports properties, and cultural content.
You’ll collaborate closely with the C‑suite, major partners, and high‑profile advisors while architecting the marketing engine fueling CSE’s national expansion. This role offers enormous creative freedom, strategic influence, and long‑term upside at a pivotal moment in our company’s growth.
If you’re ready to build a national sports and entertainment brand with cultural relevance and real scale, let’s connect.
Seniority level Executive
Employment type Other
Job function Marketing and Sales
Industries Entertainment Providers
#J-18808-Ljbffr
About Us
Critical Sports and Entertainment (CSE) is a fast‑scaling sports and entertainment company operating at the intersection of live events, media, culture, and talent representation. Our platform is built around owned sports properties, large‑scale live events, content, and an athlete representation arm that supports and amplifies our ventures across multiple disciplines.
CSE owns and operates a growing portfolio of event companies spanning combat sports, basketball, wrestling, and culturally driven live experiences, alongside a national event tour platform that merges sports, entertainment, and storytelling. As we expand, we are actively negotiating a wide range of commercial, venue, media, and partnership deals tied to our ventures and tour stops scheduled across 2026–2028.
With events already producing meaningful traction and attendance, and a robust pipeline of new markets and properties in development, CSE is entering a critical growth phase. We are currently in an active capital raise and are expanding our executive leadership team to support scale, structure, and long‑term value creation.
The Role
The Chief Marketing Officer (CMO) will lead the overarching marketing vision and brand strategy for CSE. This executive will shape the creative identity, cultural relevance, fan engagement strategy, and national positioning across sports, entertainment, and media.
You will oversee all marketing functions across athlete representation, live events, digital media, NIL partnerships, creator initiatives, and new venture launches. This role requires a marketing leader who understands how modern brands are built, how fans behave, and how to scale multi‑vertical marketing systems.
This is an equity‑first executive role with meaningful long‑term upside.
What You’ll Do
Define and execute CSE’s company‑wide marketing and brand strategy
Oversee brand, digital, social, creative, PR, media, and content development teams
Develop a unified marketing architecture across all management divisions and event companies
Lead national campaigns for events scaling from 1,000–7,000+ attendees
Build fan acquisition, retention, and engagement systems across sports and entertainment audiences
Oversee creative direction, brand identity, and messaging frameworks
Lead digital growth, paid media, influencer strategy, and performance marketing
Partner with the CEO, CRO, and executives across divisions on strategic initiatives
Build relationships with brands, agencies, media partners, and distribution networks
Create marketing pipelines connecting athlete IP, event franchises, and cultural storytelling
Manage senior marketing personnel, including the President of Marketing and departmental leads
Use analytics to drive decisions around growth, conversion, and brand expansion
Ideal Background
Mid‑career professionals currently in sports, entertainment, media, lifestyle, or culture‑first brands
Experience across brand, digital, content, partnerships, and/or event marketing
Strong instincts for audience and culture, with the ability to execute quickly
Comfortable in founder‑led environments where speed, ownership, and accountability matter
Ready to step into a senior leadership seat and grow with a scaling platform
Experienced Marketing Executives (Proven Operators)
Senior leaders with experience as VP/SVP/Head of Marketing/President of Marketing (or equivalent)
Track record of building brands and scaling audiences nationally
Strong understanding of live events, media, and creator‑driven growth
Experience leading multi‑disciplinary teams and managing cross‑functional priorities
Analytical, creative, and operational—able to set vision and drive execution
Why Join CSE
As Chief Marketing Officer, you will define the voice, identity, and marketing future of one of the most ambitious sports and entertainment companies in the country. You will lead national campaigns, multi‑vertical brand systems, and marketing strategies across athlete representation, live sports properties, and cultural content.
You’ll collaborate closely with the C‑suite, major partners, and high‑profile advisors while architecting the marketing engine fueling CSE’s national expansion. This role offers enormous creative freedom, strategic influence, and long‑term upside at a pivotal moment in our company’s growth.
If you’re ready to build a national sports and entertainment brand with cultural relevance and real scale, let’s connect.
Seniority level Executive
Employment type Other
Job function Marketing and Sales
Industries Entertainment Providers
#J-18808-Ljbffr