EMD
Senior Manager, US Fertility, Patient Marketing
EMD, Lake Preston, South Dakota, United States, 57249
Work Your Magic with us! Start your next chapter and join EMD Serono.
Ready to explore, break barriers, and discover more? We know you’ve got big plans – so do we! Our colleagues across the globe love innovating with science and technology to enrich people’s lives with our solutions in Healthcare, Life Science, and Electronics. Together, we dream big and are passionate about caring for our rich mix of people, customers, patients, and planet. That's why we are always looking for curious minds that see themselves imagining the unimaginable with us.
United As One for Patients, our purpose in Healthcare is to help create, improve and prolong lives. We develop medicines, intelligent devices and innovative technologies in therapeutic areas such as Oncology, Neurology and Fertility. Our teams work together across 6 continents with passion and relentless curiosity in order to help patients at every stage of life. Joining our Healthcare team is becoming part of a diverse, inclusive and flexible working culture, presenting great opportunities for personal development and career advancement across the globe.
This role does not offer sponsorship for work authorization. External applicants must be eligible to work in the US.
Your Role: The Senior Manager, US Fertility Patient Marketing, will develop and implement core US marketing launch activities directed at patients for a potential product approval in Fertility. This indication represents a significant opportunity to address an unmet need with patients in the US.
This role will partner across key stakeholders (global, medical affairs, regulatory, legal, compliance, patient services, market access, marketing operations, training, sales, market research, etc.) to develop patient brand strategy and execute programs and tactics. This position reports into US Fertility leadership and will work in close partnership with the broader Fertility teams. Additional responsibilities include but not limited to:
Help develop patient strategy and corresponding tactical plans for key market-shaping and branded activities, determine budgets, timelines and metrics for program success to ensure brand launch success in collaboration with cross-functional partners
Lead the Medical Legal Review process by monitoring and ensuring all Medical Legal Review (MLR) processes are followed, and all programs are compliant with MLR guidance and corporate policies
Interpret and translate clinical data and market research insights for use in patient marketing materials
Collaborate with broader Fertility marketing team to ensure strategic alignment and execution across the EMD Serono Fertility portfolio
Cultivate strong relationships with patient advocacy groups, brand ambassadors, and external strategic partners in collaboration with patient advocacy and patient services
Develop and execute full year patient advisory board plan to support business needs
Compliantly support the development and execution of a patient support program in collaboration with Patient Access Solutions
Partner with digital agency of record to develop strategy and execution for digital promotion and media
Work with internal and external partners to define success metrics and analyze performance of marketing programs on an ongoing basis, ensuring plans are optimized as needed to improve impact, and develop recommendations for future plans
Lead partner agency relationships, workflow, and related expense budgets, ensuring projects are completed on time and on budget
Other duties as assigned
This position offers flexible work arrangements, allowing for hybrid or onsite options at our Boston, MA (Seaport area) location .
Who You Are Minimum Qualifications:
5+ years (or 3+ years with advanced degree) proven experience in pharmaceutical and/or healthcare industry brand marketing or related agency experience
Bachelor’s degree in relevant field required
Prior in-line or equivalent patient marketing experience, with 2+ years in a product manager role strongly desired
Proficient in digital marketing and media tactics directed towards patients
Available to travel up to 30%
Preferred Qualifications:
Fertility experience
US product launch experience
Patient marketing experience
Experience managing or coordinating with speaker programming to patient / caregiver audiences
Experience partnering with patient support program hub to ensure optimal patient experience
Ability to lead projects and make key decisions without day-to-day oversight
Ability to effectively prioritize projects & initiatives based on aligned business objectives
Ability to think and act strategically, drive performance, foster relationships and build internal and external alignment
Strong communications skills and track record of effective and influential presentations to external and internal stakeholders
Initiative, creativity, and ability to work effectively in complex, rapidly changing environment
Possess strong business insight skills, as role is responsible for managing budgets, timelines, processes and procedures
High ethical standards and personal integrity
Ability to prioritize the needs and experiences of customers and patients in all decisions.
Acting in the best interest of the company and taking initiative to drive results.
Demonstrated ability to Embrace new ideas, challenging the status quo, and seeking innovative solutions.
Experience Streamlining processes to focus on what matters and acting quickly to adapt to changes.
Experience Encouraging constructive debate, making informed decisions, and ensuring commitment to outcomes.
Pay Range for this position: $132,600 – 198,800.
The offer range represents the anticipated low and high end of the base pay compensation for this position. The actual compensation offered will be determined by factors such as location, level of experience, education, skills, and other job-related factors. Position may be eligible for sales or performance-based bonuses. Benefits offered by the Company include health insurance, paid time off (PTO), retirement contributions, and other perquisites. For more information click
here .
What we offer: We are curious minds that come from a broad range of backgrounds, perspectives, and life experiences. We believe that this variety drives excellence and innovation, strengthening our ability to lead in science and technology. We are committed to creating access and opportunities for all to develop and grow at your own pace. Join us in building a culture of inclusion and belonging that impacts millions and empowers everyone to work their magic and champion human progress!
Apply now and become a part of a team that is dedicated to Sparking Discovery and Elevating Humanity!
#J-18808-Ljbffr
Ready to explore, break barriers, and discover more? We know you’ve got big plans – so do we! Our colleagues across the globe love innovating with science and technology to enrich people’s lives with our solutions in Healthcare, Life Science, and Electronics. Together, we dream big and are passionate about caring for our rich mix of people, customers, patients, and planet. That's why we are always looking for curious minds that see themselves imagining the unimaginable with us.
United As One for Patients, our purpose in Healthcare is to help create, improve and prolong lives. We develop medicines, intelligent devices and innovative technologies in therapeutic areas such as Oncology, Neurology and Fertility. Our teams work together across 6 continents with passion and relentless curiosity in order to help patients at every stage of life. Joining our Healthcare team is becoming part of a diverse, inclusive and flexible working culture, presenting great opportunities for personal development and career advancement across the globe.
This role does not offer sponsorship for work authorization. External applicants must be eligible to work in the US.
Your Role: The Senior Manager, US Fertility Patient Marketing, will develop and implement core US marketing launch activities directed at patients for a potential product approval in Fertility. This indication represents a significant opportunity to address an unmet need with patients in the US.
This role will partner across key stakeholders (global, medical affairs, regulatory, legal, compliance, patient services, market access, marketing operations, training, sales, market research, etc.) to develop patient brand strategy and execute programs and tactics. This position reports into US Fertility leadership and will work in close partnership with the broader Fertility teams. Additional responsibilities include but not limited to:
Help develop patient strategy and corresponding tactical plans for key market-shaping and branded activities, determine budgets, timelines and metrics for program success to ensure brand launch success in collaboration with cross-functional partners
Lead the Medical Legal Review process by monitoring and ensuring all Medical Legal Review (MLR) processes are followed, and all programs are compliant with MLR guidance and corporate policies
Interpret and translate clinical data and market research insights for use in patient marketing materials
Collaborate with broader Fertility marketing team to ensure strategic alignment and execution across the EMD Serono Fertility portfolio
Cultivate strong relationships with patient advocacy groups, brand ambassadors, and external strategic partners in collaboration with patient advocacy and patient services
Develop and execute full year patient advisory board plan to support business needs
Compliantly support the development and execution of a patient support program in collaboration with Patient Access Solutions
Partner with digital agency of record to develop strategy and execution for digital promotion and media
Work with internal and external partners to define success metrics and analyze performance of marketing programs on an ongoing basis, ensuring plans are optimized as needed to improve impact, and develop recommendations for future plans
Lead partner agency relationships, workflow, and related expense budgets, ensuring projects are completed on time and on budget
Other duties as assigned
This position offers flexible work arrangements, allowing for hybrid or onsite options at our Boston, MA (Seaport area) location .
Who You Are Minimum Qualifications:
5+ years (or 3+ years with advanced degree) proven experience in pharmaceutical and/or healthcare industry brand marketing or related agency experience
Bachelor’s degree in relevant field required
Prior in-line or equivalent patient marketing experience, with 2+ years in a product manager role strongly desired
Proficient in digital marketing and media tactics directed towards patients
Available to travel up to 30%
Preferred Qualifications:
Fertility experience
US product launch experience
Patient marketing experience
Experience managing or coordinating with speaker programming to patient / caregiver audiences
Experience partnering with patient support program hub to ensure optimal patient experience
Ability to lead projects and make key decisions without day-to-day oversight
Ability to effectively prioritize projects & initiatives based on aligned business objectives
Ability to think and act strategically, drive performance, foster relationships and build internal and external alignment
Strong communications skills and track record of effective and influential presentations to external and internal stakeholders
Initiative, creativity, and ability to work effectively in complex, rapidly changing environment
Possess strong business insight skills, as role is responsible for managing budgets, timelines, processes and procedures
High ethical standards and personal integrity
Ability to prioritize the needs and experiences of customers and patients in all decisions.
Acting in the best interest of the company and taking initiative to drive results.
Demonstrated ability to Embrace new ideas, challenging the status quo, and seeking innovative solutions.
Experience Streamlining processes to focus on what matters and acting quickly to adapt to changes.
Experience Encouraging constructive debate, making informed decisions, and ensuring commitment to outcomes.
Pay Range for this position: $132,600 – 198,800.
The offer range represents the anticipated low and high end of the base pay compensation for this position. The actual compensation offered will be determined by factors such as location, level of experience, education, skills, and other job-related factors. Position may be eligible for sales or performance-based bonuses. Benefits offered by the Company include health insurance, paid time off (PTO), retirement contributions, and other perquisites. For more information click
here .
What we offer: We are curious minds that come from a broad range of backgrounds, perspectives, and life experiences. We believe that this variety drives excellence and innovation, strengthening our ability to lead in science and technology. We are committed to creating access and opportunities for all to develop and grow at your own pace. Join us in building a culture of inclusion and belonging that impacts millions and empowers everyone to work their magic and champion human progress!
Apply now and become a part of a team that is dedicated to Sparking Discovery and Elevating Humanity!
#J-18808-Ljbffr