TEKsystems
Position Overview
We’re looking for a hands-on, detail-oriented Marketing Automation Specialist to join our team. In this role, you’ll help drive last-mile campaign delivery by building personalized and scalable experiences across email, messaging, and web touchpoints. You’ll own technical execution in Salesforce Marketing Cloud (SFMC), including journey building, automation and end-to-end execution.
Key Responsibilities
Build and optimize multi-step automation journeys in SFMC using Journey Builder, Automation Studio, Email Studio, and Content Builder.
Own dynamic content personalization using Movable Ink and SFMC scripting (AMPscript, SSJS).
Leverage audience creation, logic setup, and governance across multiple channels.
Manage and deploy Splash pages for webinars, events, and landing page experiences.
Implement web forms and tagging using basic front-end skills (HTML/CSS/JavaScript).
Coordinate QA/testing across devices and platforms.
Work with Salesforce Data Cloud to integrate real-time audience insights and segmentation into campaign execution.
Use SQL for audience segmentation, data extensions, and performance analysis within SFMC and external data environments.
Partner with teams using tools like Highspot for content upload & measurement attribution and reporting, ensuring performance insights are integrated into future campaigns.
Coordinate with cross-functional partners (MarTech, Analytics, Creative) to manage timelines, requirements, and technical delivery.
Ensure compliance with data governance, tagging standards, and campaign QA best practices.
Required Qualifications
5–7 years of hands-on experience in SFMC, with deep knowledge of Journey Builder, AMPscript, SQL, and cross-channel campaign execution.
Strong working knowledge of Salesforce CRM and Salesforce Data Cloud for campaign targeting and personalization.
Proficiency with Knack, including logic structuring and audience governance.
Experience with Splash, Zoom, and dynamic content tools like Movable Ink and Highspot.
Basic front-end development skills (HTML/CSS/JavaScript) for building and troubleshooting content and forms.
Familiarity with measurement and attribution platforms like Tableau.
Preferred Qualifications
Familiarity with campaign analytics, tagging strategy, and funnel conversion metrics.
Comfortable operating within a high-performing, fast-moving growth marketing team.
Job Type & Location This is a Contract position based out of San Francisco, CA. This role is fully remote.
Pay And Benefits Pay range: $40.00 - $55.00/hr.
Benefits may include:
Medical, dental & vision
Critical Illness, Accident, and Hospital
401(k) Retirement Plan – Pre-tax and Roth post-tax contributions available
Life Insurance (Voluntary Life & AD&D for the employee and dependents)
Short and long-term disability
Health Spending Account (HSA)
Transportation benefits
Employee Assistance Program
Time Off/Leave (PTO, Vacation or Sick Leave)
Application Deadline This position is anticipated to close on Dec 31, 2025.
Equal Opportunity Employer. The company is an equal opportunity employer and will consider all applications without regard to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.
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Key Responsibilities
Build and optimize multi-step automation journeys in SFMC using Journey Builder, Automation Studio, Email Studio, and Content Builder.
Own dynamic content personalization using Movable Ink and SFMC scripting (AMPscript, SSJS).
Leverage audience creation, logic setup, and governance across multiple channels.
Manage and deploy Splash pages for webinars, events, and landing page experiences.
Implement web forms and tagging using basic front-end skills (HTML/CSS/JavaScript).
Coordinate QA/testing across devices and platforms.
Work with Salesforce Data Cloud to integrate real-time audience insights and segmentation into campaign execution.
Use SQL for audience segmentation, data extensions, and performance analysis within SFMC and external data environments.
Partner with teams using tools like Highspot for content upload & measurement attribution and reporting, ensuring performance insights are integrated into future campaigns.
Coordinate with cross-functional partners (MarTech, Analytics, Creative) to manage timelines, requirements, and technical delivery.
Ensure compliance with data governance, tagging standards, and campaign QA best practices.
Required Qualifications
5–7 years of hands-on experience in SFMC, with deep knowledge of Journey Builder, AMPscript, SQL, and cross-channel campaign execution.
Strong working knowledge of Salesforce CRM and Salesforce Data Cloud for campaign targeting and personalization.
Proficiency with Knack, including logic structuring and audience governance.
Experience with Splash, Zoom, and dynamic content tools like Movable Ink and Highspot.
Basic front-end development skills (HTML/CSS/JavaScript) for building and troubleshooting content and forms.
Familiarity with measurement and attribution platforms like Tableau.
Preferred Qualifications
Familiarity with campaign analytics, tagging strategy, and funnel conversion metrics.
Comfortable operating within a high-performing, fast-moving growth marketing team.
Job Type & Location This is a Contract position based out of San Francisco, CA. This role is fully remote.
Pay And Benefits Pay range: $40.00 - $55.00/hr.
Benefits may include:
Medical, dental & vision
Critical Illness, Accident, and Hospital
401(k) Retirement Plan – Pre-tax and Roth post-tax contributions available
Life Insurance (Voluntary Life & AD&D for the employee and dependents)
Short and long-term disability
Health Spending Account (HSA)
Transportation benefits
Employee Assistance Program
Time Off/Leave (PTO, Vacation or Sick Leave)
Application Deadline This position is anticipated to close on Dec 31, 2025.
Equal Opportunity Employer. The company is an equal opportunity employer and will consider all applications without regard to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.
#J-18808-Ljbffr