Senior, Influencer Manager Job at DEPT® in San Francisco
DEPT®, San Francisco, California, United States
Senior, Influencer Manager
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Why DEPT®
We are a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, we create what is next by pioneering ideas, acting fast, and moving further because standing still just is not in our DNA.
We are drawn to people who stay curious, move with intent, and never stop inventing. Our culture runs on three values: better together, relentlessly curious, and get sh*t done. It is how we work, how we grow, and how we make things that matter.
At DEPT®, you will find the freedom to explore, the space to collaborate, and the trust to make a real impact for our clients, for each other, and for the world we are helping to build.
The Role
We are seeking a Senior Influencer Marketing Manager to design, execute, and lead influencer strategies and campaigns for our clients in partnership with social media creators. The ideal candidate knows how to source, excite, and engage creators in an authentic way using content, comms, and events to drive business goals.
We are looking for an influencer manager with sharpened skills in casting and managing producer partnerships between brands and creators and influencers across digital platforms like TikTok, YouTube, Instagram and more. This role will be a mid‑level position within our growing team, working within our broader creative, production, and analytics teams to round out our agency proposition.
This person will be hands‑on in projects and will be client facing, discussing casting strategies and leading outreach, negotiations, legal communication including contract negotiations and final deliveries between the agency and the selected content creators. This person also needs to understand and own the financial aspect of these partnerships, making sure to work with our internal operations team to get all creators paid accurately and on time.
For this role, you need to be willing to attend to the office in a hybrid scheme (Bay Area) or open to travel up to 50%.
What You’ll Do
- Collaborate with DEPT’s Director, Influencer Marketing to understand senior client’s vision and needs for influencer marketing programs.
- Participate in the new business process, creative concepting of programs, understanding and pitching DEPT’s influencer offering.
- Support day‑to‑day account management including influencer outreach, contracts, and budget management.
- Partner with production and creative teams to infuse creator thinking into overarching concepts and pitches.
- Oversee and author talent recap reports for clients, in collaboration with senior managers.
Outreach and Talent Sourcing
- Collaborate on creative brief creation for talent.
- Brief talent on specific projects and answer any questions.
- Sourcing new, diverse and innovative creators.
- Present casting recommendations to brands based on data and creative strategy.
- Manage initial outreach and ongoing communication.
- Maintain positive and communicative relationships.
- Maintain internal talent databases and trackers.
- Establish and maintain relationships with key talent agencies and talent managers.
Project Management
- Coordinate all final deliveries and manage timelines efficiently, in collaboration with senior management.
- Distribute all necessary briefs.
- Client‑facing communication.
- Organize all legal and financial paperwork.
- Monitor influencer content to ensure compliance with brand voice and guidelines.
- Monitor the success of campaigns across all influencers and update data reports regularly.
- Manage multiple programs across multiple clients; typical workload is 5–7 projects.
Third‑Party Management
- Develop and update roster of preferred talent and partnerships.
- Distribute contracts and aid talent negotiations.
- Communicate frequently with legal teams.
- Maintain relationships with key talent agencies and representatives.
Finance Management
- Distribute budgets across campaigns, with oversight and counsel from senior management.
- Act as mediator between legal and talent management.
- See through the invoicing process.
What You Bring
- 3+ years of work experience in casting, influencer marketing or related social media field.
- Deep knowledge of all major social platforms (TikTok, Meta, YouTube, Pinterest, Twitter, Snapchat).
- Solid understanding of tools such as CreatorIQ and Tagger.
- Experience working in a marketing, advertising, or talent agency setting.
- Experience working directly with clients and brands.
- Experience navigating creator partnerships.
- Extensive experience casting and vetting creators.
- Experience working in a social media based role.
- Familiarity with contracts or legal communication.
- Strong communication skills.
- Knowledge of the expanding creator landscape.
- Knowledge of creator and influencer performance benchmarks and metrics.
- Experience managing production elements of an influencer or creator campaign.
- Experience managing and coordinating projects in a fast‑paced environment.
- Strong organizational skills with the ability to multitask, detail‑oriented with attention to schedules and timelines, and maintenance of records and materials.
- Experience owning and managing talent budgets and pricing strategies.
What We Offer
- Healthcare, Dental, and Vision coverage.
- 401k plan, plus matching.
- PTO.
- Paid Company Holidays.
- Parental Leave.
Salary Range
The anticipated salary range for this position is $65,300 - $90,000. Salary is based on a range of factors that include relevant experience, expertise, and organizational impact. This is based on a 40‑hour workweek and leveling. Keep in mind, we’re flexible.
We Support You Being You
DEPT® is an equal opportunity employer (EOE). We believe our work is its best when our people feel safe and free to be themselves. We’re committed to an inclusive and barrier‑free recruitment and selection process and workplace, regardless of anyone’s identity, background, beliefs, lifestyle or disabilities. So tell us about any accommodations you need. It’s totally confidential and only used to make sure you feel fully supported at every step.
DEPT® participates in E‑Verify, meaning your Form I‑9 information will be sent to the federal government to confirm you are authorized to work in the U.S.
We are a B Corp‑certified company passionate about purpose‑driven work. Our hope is that you can feel good about the contributions DEPT® is making to the world and we always have an open door for your ideas in making the world a better place.
DEPT® is a pioneering technology and marketing services company that creates integrated end‑to‑end digital experiences for brands such as Google, KFC, Philips, Audi, Twitch, Patagonia, eBay and more. Its team of 2,500+ digital specialists across 30+ locations on 5 continents delivers pioneering work on a global scale with a boutique culture.
Diversity, Equity, & Inclusion
At DEPT®, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.
Not sure you meet all qualifications? Apply, and let us decide! Research shows that women and members of underrepresented groups tend not to apply for jobs when they think they may not meet every requirement, when in fact they do. We believe in giving everyone a fair chance to shine.
We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.
Want to know more about our dedication to diversity, equity, and inclusion? Check out our efforts here.
The anticipated salary range for this position is listed below. Salary is based on a range of factors that include relevant experience, expertise, physical location, and organizational impact. This is based on a 40‑hour workweek and leveling. Keep in mind, we’re flexible.
US Remote Range: $65,300—$90,000 USD.
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