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SalaryGuide

SalaryGuide is hiring: Creative Director, Performance in Miami

SalaryGuide, Miami, Florida, United States

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Responsibilities

  • Monthly creative insights + iteration roadmap delivered on time
  • 30% of creative assets across accounts are hit ads
  • 1 new top-performing concept per client per quarter
  • Maintain ≥ 95% on-time delivery
  • Achieve ≥ 95% client satisfaction
  • Define creative strategy and testing framework for paid social campaigns across platforms (Facebook/Instagram, TikTok, LinkedIn, YouTube) to maximize ROI.
  • Lead a team of designers and copywriters; mentor, critique, and elevate the quality of creative output.
  • Collaborate with growth managers to ensure creative aligns with targeting, funnel stages, and measurement.

Requirements

  • 10+ years of experience in paid social creative and campaign strategy
  • Proven leadership of design teams and creative projects
  • Strong understanding of performance marketing metrics and attribution models
  • Excellent storytelling and visual communication skills across multiple formats
  • Deep expertise with Meta and TikTok performance creative: hooks, formats, pacing, structures, and storytelling frameworks.
  • Hands‑on experience directing and/or producing UGC, motion, and social‑first content.
  • Ability to interpret creative performance data and turn insights into rapid iterations.
  • Exceptional communication skills—able to articulate creative rationale, present concepts, and influence stakeholders across functions.

Benefits

  • health care stipends
  • flexible time off
  • opportunities for growth within a fast‑growing, purpose‑led agency
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