Salesforce
Event Marketing Demand Generation Senior Coordinator
Salesforce, Denver, Colorado, United States, 80285
Event Marketing Demand Generation Senior Coordinator
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Event Marketing Demand Generation Senior Coordinator
role at
Salesforce
Role Overview Salesforce is seeking an
Event Marketing Demand Generation Senior Coordinator
to support execution of integrated marketing campaigns that drive registration, engagement, and pipeline across our strategic events portfolio. This role is ideal for an early‑career marketer who is eager to learn, highly organized, and excited to contribute to large- scale, cross-channel campaigns for industry-leading in‑person, hybrid, and virtual events.
As part of the Strategic Events Demand Generation team, you’ll work closely with cross‑functional partners across email, web, social, creative, performance marketing, and global teams to support campaign delivery. You’ll play a key role in day‑to‑day execution, coordination, and reporting while building foundational skills in demand generation, event marketing, and data‑driven decision‑making.
Responsibilities
Support execution of demand generation campaigns for in‑person, hybrid, and virtual events across website, email, organic, and paid digital channels
Assist with development and delivery of attendee acquisition and event communications programs under guidance from Demand Generation leadership
Execute assigned campaign tasks and timelines to support registration, attendance, and pipeline goals
Coordinate with cross‑functional partners across email, web, social, creative, performance marketing, and global teams to support integrated campaign delivery
Support deployment, QA, and updates of event websites to ensure accuracy, functionality, and launch readiness
Gather, organize, and maintain audience, registration, and campaign performance data to support reporting and insights
Assist in preparation of weekly, monthly, and quarterly campaign performance reports and goal tracking
Document processes, timelines, and best practices to support repeatable and scalable event marketing execution
Manage day‑to‑day campaign operations, including creation, tracking, and follow‑up of bills of materials, marketing requests, and tickets in Salesforce, Slack, and Asana
Minimum Qualifications
1–3 years of experience in marketing, communications, events, or a related field
Strong organizational and project coordination skills with high attention to detail
Ability to manage multiple tasks and priorities in a fast‑paced environment
Clear, concise written and verbal communication skills
Comfort working cross‑functionally and collaborating with diverse teams
Interest in learning omnichannel marketing strategies and demand generation fundamentals
Analytical mindset with the ability to work with basic data, reports, and performance metrics
Proficiency with collaboration and project management tools (e.g., Salesforce, Slack, Asana, or similar) or ability to learn quickly
Curious, proactive learner with a growth mindset and positive attitude
Ability to work a flexible schedule and travel 0–10%
Preferred Qualifications
Experience supporting marketing campaigns or events at a technology or B2B company
Familiarity with email, web, social, or paid media marketing
Experience with reporting, dashboards, or basic analytics
Strong attention to detail and interest in process improvement
Exposure to live or virtual event marketing (Salesforce+ experience a plus)
Benefits and Compensation Salesforce offers a variety of benefits including time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and employee stock purchasing program. The typical base salary range for this position is $73,900 - $101,700 annually.
Accommodation If you require assistance due to a disability, please submit a request via the Accommodations Request Form.
Equal Opportunity & Non‑Discrimination Statement Salesforce is an equal opportunity employer and maintains a policy of non‑discrimination with all employees and applicants for employment. ... (content truncated for brevity)
Seniority Level Not Applicable
Employment Type Full‑time
Job Function Marketing and Sales
Industries Software Development, IT Services and IT Consulting, Technology, Information and Internet
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Event Marketing Demand Generation Senior Coordinator
role at
Salesforce
Role Overview Salesforce is seeking an
Event Marketing Demand Generation Senior Coordinator
to support execution of integrated marketing campaigns that drive registration, engagement, and pipeline across our strategic events portfolio. This role is ideal for an early‑career marketer who is eager to learn, highly organized, and excited to contribute to large- scale, cross-channel campaigns for industry-leading in‑person, hybrid, and virtual events.
As part of the Strategic Events Demand Generation team, you’ll work closely with cross‑functional partners across email, web, social, creative, performance marketing, and global teams to support campaign delivery. You’ll play a key role in day‑to‑day execution, coordination, and reporting while building foundational skills in demand generation, event marketing, and data‑driven decision‑making.
Responsibilities
Support execution of demand generation campaigns for in‑person, hybrid, and virtual events across website, email, organic, and paid digital channels
Assist with development and delivery of attendee acquisition and event communications programs under guidance from Demand Generation leadership
Execute assigned campaign tasks and timelines to support registration, attendance, and pipeline goals
Coordinate with cross‑functional partners across email, web, social, creative, performance marketing, and global teams to support integrated campaign delivery
Support deployment, QA, and updates of event websites to ensure accuracy, functionality, and launch readiness
Gather, organize, and maintain audience, registration, and campaign performance data to support reporting and insights
Assist in preparation of weekly, monthly, and quarterly campaign performance reports and goal tracking
Document processes, timelines, and best practices to support repeatable and scalable event marketing execution
Manage day‑to‑day campaign operations, including creation, tracking, and follow‑up of bills of materials, marketing requests, and tickets in Salesforce, Slack, and Asana
Minimum Qualifications
1–3 years of experience in marketing, communications, events, or a related field
Strong organizational and project coordination skills with high attention to detail
Ability to manage multiple tasks and priorities in a fast‑paced environment
Clear, concise written and verbal communication skills
Comfort working cross‑functionally and collaborating with diverse teams
Interest in learning omnichannel marketing strategies and demand generation fundamentals
Analytical mindset with the ability to work with basic data, reports, and performance metrics
Proficiency with collaboration and project management tools (e.g., Salesforce, Slack, Asana, or similar) or ability to learn quickly
Curious, proactive learner with a growth mindset and positive attitude
Ability to work a flexible schedule and travel 0–10%
Preferred Qualifications
Experience supporting marketing campaigns or events at a technology or B2B company
Familiarity with email, web, social, or paid media marketing
Experience with reporting, dashboards, or basic analytics
Strong attention to detail and interest in process improvement
Exposure to live or virtual event marketing (Salesforce+ experience a plus)
Benefits and Compensation Salesforce offers a variety of benefits including time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and employee stock purchasing program. The typical base salary range for this position is $73,900 - $101,700 annually.
Accommodation If you require assistance due to a disability, please submit a request via the Accommodations Request Form.
Equal Opportunity & Non‑Discrimination Statement Salesforce is an equal opportunity employer and maintains a policy of non‑discrimination with all employees and applicants for employment. ... (content truncated for brevity)
Seniority Level Not Applicable
Employment Type Full‑time
Job Function Marketing and Sales
Industries Software Development, IT Services and IT Consulting, Technology, Information and Internet
#J-18808-Ljbffr