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Sr. Technical Specialist, Marketing Automation (REMOTE)

Remote Jobs, Burlington, Massachusetts, us, 01805

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Employer Industry: Healthcare, Life Science, and Electronics

Why consider this job opportunity:

Salary up to $172,600

Eligibility for sales or performance-based bonuses

Comprehensive benefits package including health insurance, paid time off (PTO), and retirement contributions

Opportunities for professional growth and development within a diverse and inclusive culture

Work with cutting-edge technology and innovative solutions in the marketing automation field

What to Expect (Job Responsibilities):

Design and deliver automation solutions within the Marketing Automation platform, gathering requirements and communicating progress

Build integrations between Marketing Cloud and other applications or data sources

Analyze digital marketing and lead generation activities, focusing on email marketing results and automated reporting

Implement automated customer journeys and lead generation activities within the Marketing Automation Platform

Collaborate with stakeholders to solve marketing automation challenges and manage various projects

What is Required (Qualifications):

Minimum of 5 years of experience working within a Marketing Automation Platform (e.g., Marketing Cloud, Marketo, Eloqua)

Bachelor's degree in a related field such as Business, Engineering, Marketing, or a technical discipline

Strong understanding of digital marketing and lead generation KPIs

Ability to communicate complex technical concepts in non-technical language

Experience with data visualization software, and knowledge of programming languages such as AMPScript, HTML, SQL, and APIs

How to Stand Out (Preferred Qualifications):

Certified Marketing Cloud Email Specialist or Administrator

Experience with Salesforce Marketing Cloud, Interaction Studio, Automation Studio, and Cloudpages

Familiarity with Customer Data Platforms such as RedPoint or Tealium

Knowledge of Google Analytics for reporting on digital marketing activities

Ability to understand and configure complex data relationships within Salesforce Marketing Cloud

#Healthcare #MarketingAutomation #CareerOpportunity #CompetitivePay #Innovation

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