QuickVisit Urgent Care
QuickVisit Urgent Care is seeking a contract Marketing Coordinator to promote QuickVisit’s healthcare services, drive patient engagement, and enhance brand awareness. The role involves grassroots marketing, designing internal and external materials, coordinating community events, evaluating marketing campaigns, and motivating the team. The coordinator collaborates with internal and external vendors to promote QuickVisit in the minds of consumers.
Essential Job Functions
Oversee all communication for QuickVisit, including internal and external webpages, social media, newsletters, and other communication avenues.
Develop promotional materials to meet objectives for all advertising and public‑facing communications, including print, digital, and video assets.
Monitor patient satisfaction feedback/surveys and share insights with the management team.
Lead and coordinate internal events to promote employee engagement and retention.
Set strategic marketing goals for the company.
Lead the planning and implementation of new and long‑term marketing strategies.
Coordinate and collaborate with both operational team and outside vendors (chamber of commerce, newspaper, and other local companies) for future clinic openings.
Oversee branding, advertising, and promotional campaigns.
Manage and update website content, physician bios, and service pages with the content and web teams.
Utilize leadership skills through delegation and communication with clinic managers and staff for grassroots marketing with the community.
Analyze consumer and market insights to develop outreach strategies, increase customer conversions, and generate more qualified leads.
Communicate with senior leaders about marketing programs, strategies, and budgets.
Follow budget guidelines.
Work independently and serve as a leader for the team.
Develop relationships with Employee Services and increase employer contracts within the clinic’s communities.
Represent the company at essential business functions, community events, industry training and events, and networking opportunities.
Ensure all marketing content and patient communications meet HIPAA and legal standards.
Travel between facilities and QVUC sites.
Perform other duties as assigned.
Examples of Distinct Duties and Core Responsibilities
Travel to clinic communities for marketing 3–4 days a week.
Participate in, host, or set up at community or chamber of commerce events.
Coordinate additional community event involvement with clinic managers and clinic staff.
Annual Fall Football Campaign Sponsorship – sponsor and attend one Friday night football game per location.
Ensure each clinic participates in supporting and/or hosting community events such as Back to School Bash, Summer Reading Program, Halloween Trick or Treat, and a main community event (e.g., Newton’s Iowa Speedway, Mount Pleasant’s Old Thrashers, Fort Madison’s Rodeo).
Maintain and track calendar of events to share with operation team for reporting.
Sponsor and attend Senior Center events in each community.
Involve with the local YMCA or other community center to promote the weight management program or other health services.
Update employer accounts in EMR and tracking spreadsheet when new employers request services; act as liaison between clinic staff and employers.
Maintain renewed employer contracts.
Analyze results/data from marketing efforts.
Host bi‑monthly Marketing Committee meetings.
Update company intranet monthly.
Pull weekly reports and analyze patient feedback; share with clinic managers and ensure proper follow‑up.
Round at various locations to ensure promotional materials are published in the community.
Ensure interior marketing collateral and designs are up to date, correct, and in good condition.
Maintain online digital presence through regular posting (at least 2–3 times per week).
Create monthly blog posts and publish on the website.
Send monthly email blasts to the patient base.
Run bi‑monthly marketing text campaigns.
Maintain the website, make minor updates, and work with digital web agency to make major changes.
Requirements Education
High school degree or equivalent.
Bachelor’s degree in Marketing, Communications, or a business‑related field preferred.
One year of relevant experience preferred.
#J-18808-Ljbffr
Essential Job Functions
Oversee all communication for QuickVisit, including internal and external webpages, social media, newsletters, and other communication avenues.
Develop promotional materials to meet objectives for all advertising and public‑facing communications, including print, digital, and video assets.
Monitor patient satisfaction feedback/surveys and share insights with the management team.
Lead and coordinate internal events to promote employee engagement and retention.
Set strategic marketing goals for the company.
Lead the planning and implementation of new and long‑term marketing strategies.
Coordinate and collaborate with both operational team and outside vendors (chamber of commerce, newspaper, and other local companies) for future clinic openings.
Oversee branding, advertising, and promotional campaigns.
Manage and update website content, physician bios, and service pages with the content and web teams.
Utilize leadership skills through delegation and communication with clinic managers and staff for grassroots marketing with the community.
Analyze consumer and market insights to develop outreach strategies, increase customer conversions, and generate more qualified leads.
Communicate with senior leaders about marketing programs, strategies, and budgets.
Follow budget guidelines.
Work independently and serve as a leader for the team.
Develop relationships with Employee Services and increase employer contracts within the clinic’s communities.
Represent the company at essential business functions, community events, industry training and events, and networking opportunities.
Ensure all marketing content and patient communications meet HIPAA and legal standards.
Travel between facilities and QVUC sites.
Perform other duties as assigned.
Examples of Distinct Duties and Core Responsibilities
Travel to clinic communities for marketing 3–4 days a week.
Participate in, host, or set up at community or chamber of commerce events.
Coordinate additional community event involvement with clinic managers and clinic staff.
Annual Fall Football Campaign Sponsorship – sponsor and attend one Friday night football game per location.
Ensure each clinic participates in supporting and/or hosting community events such as Back to School Bash, Summer Reading Program, Halloween Trick or Treat, and a main community event (e.g., Newton’s Iowa Speedway, Mount Pleasant’s Old Thrashers, Fort Madison’s Rodeo).
Maintain and track calendar of events to share with operation team for reporting.
Sponsor and attend Senior Center events in each community.
Involve with the local YMCA or other community center to promote the weight management program or other health services.
Update employer accounts in EMR and tracking spreadsheet when new employers request services; act as liaison between clinic staff and employers.
Maintain renewed employer contracts.
Analyze results/data from marketing efforts.
Host bi‑monthly Marketing Committee meetings.
Update company intranet monthly.
Pull weekly reports and analyze patient feedback; share with clinic managers and ensure proper follow‑up.
Round at various locations to ensure promotional materials are published in the community.
Ensure interior marketing collateral and designs are up to date, correct, and in good condition.
Maintain online digital presence through regular posting (at least 2–3 times per week).
Create monthly blog posts and publish on the website.
Send monthly email blasts to the patient base.
Run bi‑monthly marketing text campaigns.
Maintain the website, make minor updates, and work with digital web agency to make major changes.
Requirements Education
High school degree or equivalent.
Bachelor’s degree in Marketing, Communications, or a business‑related field preferred.
One year of relevant experience preferred.
#J-18808-Ljbffr