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Outdoor Adventures Inc.

Field Marketing Lead Generator

Outdoor Adventures Inc., Lansing, Michigan, United States

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Overview Outdoor Adventures is Michigan’s largest network of premier outdoor resorts and campgrounds. We are a multigenerational, family-owned business with over 25 years of experience creating unforgettable outdoor memories for families across Michigan.

About the Role As Field Marketing Lead Generator, you’ll be the face of Outdoor Adventures at traveling shows and events across Western Michigan. You’ll set up and maintain eye‑catching displays, engage with potential customers, and generate high‑quality leads. This role is ideal for someone who enjoys independent work, travel, and customer interaction, and takes pride in presenting a polished and professional brand image.

Compensation & Logistics

Hourly wage:

$15–$20

(based on experience)

Work vehicle is located in Kalamazoo.

Responsibilities

Set up and tear down event displays at traveling shows and expos.

Visit multi‑day shows daily to ensure displays remain clean, organized, and professional.

Restock lead pads, pens, and materials as needed.

Ensure all trash is removed and the booth area remains presentable.

Represent Outdoor Adventures with professionalism and enthusiasm.

Work independently while maintaining clear communication with leadership.

Schedule & Employment Type

Full‑time position (part‑time hours may be available).

Weekend availability required.

Requirements

Ability to work independently.

Clean driving record.

Reliable transportation.

High school diploma or equivalent.

Available to work weekends.

Skills & Qualities We Value

Professional attitude.

Dependable and punctual.

Strong communication skills.

Previous customer service or customer‑facing experience.

Excellent attention to detail.

Benefits

Generous compensation opportunities for strong customer connection and performance.

Promote‑from‑within culture—your success opens doors for advancement.

Immediate accrual of generous paid time off.

401(k) retirement plan with company match.

Life insurance.

Employee‑only discounted rates at all Outdoor Adventures locations.

A supportive, family‑oriented work environment.

Company Information Outdoor Adventures is Michigan’s largest network of premier outdoor resorts and campgrounds. We are a multigenerational, family‑owned business with over 25 years of experience creating unforgettable outdoor memories for families across Michigan. With nine resort locations, a corporate office in Bay City, and a sales office in Birch Run, we are growing rapidly while staying true to our founder’s philosophy: treat everyone like family. Our employees are our greatest asset, and we couldn’t do what we do without them.

Additional Details

Seniority level: Entry level

Employment type: Full‑time

Job function: Marketing and Sales

Industries: Travel Arrangements

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