Marketing & Communications Coordinator

This is a pivotal moment for building the brand of Buckeye Catholic into the future. Our vision is to evangelize the campus of Ohio State and form the next generation of leaders for the world. We are now searching for an innovative leader to help us amplify our voice and expand our impact on the rising generation. The Marketing & Communications Coordinator is responsible for developing and executing strategic marketing and communication initiatives that promote Buckeye Catholic’s mission, events, and outreach efforts. This role oversees key aspects of brand stewardship, digital and print media, internal and external communications, seasonal campaigns, and student engagement. The coordinator ensures that Buckeye Catholic’s message is vibrant, consistent, and far-reaching across all platforms while fostering a strong sense of belonging and inspiring deeper participation in the life of the campus community. Qualifications

Bachelor’s degree or higher, required. Passion, enthusiasm, and an affinity for the mission of the Catholic campus ministry, and the ability to effectively communicate it to a wide range of stakeholders. 2–5 years of experience in marketing, communications, or campus ministry Skills & Abilities

Proven ability to work independently with minimal supervision while maintaining a collaborative approach to team goals, adapting flexibly to shifting priorities in a fast-paced office environment. Strong writing, design, and project management skills Thoroughness in planning and implementing work, including goals, and formulating action steps to achieve objectives. Experience with student engagement or ministry preferred, but not required Ability to work under pressure, manage multiple projects, and meet tight deadlines. Availability to work evenings and weekends as needed. Familiarity with Canva, Adobe Suite, Google Suite, Flocknote, and social media platforms Key Responsibilities

Develop and implement a marketing plan to reach students, donors, and promote ministry events.

Design publications or coordinate design with an outside source. Develop working knowledge of Bloomerang (database) to build and pull queries based on project needs in collaboration with Advancement. Produce and verify the integrity of all mailing lists before mailing, in collaboration with Advancement. Coordinate the printing process with the outside printing vendor. Support written content for grant applications based on priorities determined in collaboration with Advancement. Develop periodic donor stewardship projects and other creative initiatives. Provide support to Advancement in implementing communications initiatives, events, and community projects.

Assist the Advancement team with event planning, donor communications, and campaign support. Lead the Buckeye Catholic Student Organization Communications sub-committee. Manage pulpit announcements (print, digital, spoken) and coordinate student communications. Design and produce signage, print materials, and special projects in collaboration with Buckeye Catholic staff. Write and manage content for website, social media, and community emails. Oversee photography acquisition and organization for publications and digital use. Serve as press contact for external media (e.g., Catholic Times, AM820). Ensure all communications reflect Buckeye Catholic’s brand and evangelization mission. Stay current with generational trends and student engagement strategies. Administrative Responsibilities (10%)

Attend staff meetings and collaborate cross-functionally. Prepare and monitor marketing/communications budget. Ensure compliance with Buckeye Catholic policies. Perform additional duties as assigned by the Director of Advancement. Work closely with the Communications Team Lead and other student team members. Assign roles for photography, social media, graphics, and calendars. Hold regular planning meetings with student comms team. Coordinate announcement writing and approval process weekly. Facilitate the branding of the building with support from the student org. Seasonal Campaigns & Event Support

Student Registration:

QR code-linked Google Form, announcements at Mass, data sharing with missionaries and student leaders, Flocknote import. Kickoff Week:

High-volume promotion with schedule cards and digital content. Ash Wednesday:

Handouts, potential ministry fair, photography, and social media coverage. Holy Week & Easter Vigil:

Schedule cards, photography, program support, and OCIA family recognition. Baccalaureate Mass:

Graduate and missionary photos, announcements, and graduation cord coordination. Implement Buckeye Catholic Tiers of Marketing. Maintain and update branding guidelines (2-page document). Lead the development of the Annual Report in collaboration with Donor Engagement. Collaborate on impact videos, glory stories, and seasonal campaigns. Develop About Buckeye Catholic materials: PowerPoint, one-pager, and video commercial. Explore and maintain marketing partnerships. Utilize Canva AI and Google Brand updates. Partner with Advancement on annual marketing plans while developing marketing plans fiscal year by fiscal year. Digital Platforms & Tools

Website:

Managed on the Nucleus platform; includes homepage banners, event pages, and historical content. Utilize all forms of social media:

(Instagram, Facebook, YouTube, LinkedIn, Snapchat, TikTok) Flocknote:

Strategic platform for student texts and emails; used sparingly for high-impact communication. LinkTree:

Used to consolidate multiple links for easy sharing. QR.io:

Platform for creating QR codes for events and registration. Canva Pro:

Free for nonprofits; used for all design needs including flyers, slides, and branding. Google Suite:

Used for organizing photos, forms, and shared documents. TV Slides:

Digital signage in Newman Center entrances for event promotion. Monthly Calendars:

Printed and distributed after Masses with upcoming events.

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