24 Seven Talent is hiring: SEO Specialist – freelance in Los Angeles

Job Description

Our client, a well known name in the beauty space is seeking an SEO Coordinator/Specialist. This is an ongoing freelance opportunity (40 hours a week) that is remote flexible. LA based candidates preferred who can go onsite as needed.

Key Responsibilities

• Assist with SEO Articles and Content Management.
• Article Briefing: Research relevant article topics, search phrases, and prompts that align with how audiences search about beauty products and trends across traditional search and AI-generated responses, ensuring our brand emerges as an authoritative and trusted source.
• Transform article concepts into comprehensive article briefs for copywriters through competitive research, search intent analysis, and AI discoverability optimization.
• Identify optimized headlines, key talking points, and strategic keyword phrases that maximize visibility across search engines (SEO), AI-powered platforms (AEO, GEO, AIO), aiming to position content to be mentioned/cited by Large Language Models (LLMs).
• Article Optimization & Editing: Review and enhance finalized copy from copywriters with strategic product linking, internal cross-references, and refinements that align with SEO, AEO, GEO, and AIO objectives, ensuring content is structured for maximum discoverability across traditional search and AI-powered platforms.
• Source and optimize images for each article with descriptive, keyword-rich alt text optimized for search engines and AI interpretation.
• Article Content Refresh & Maintenance: Update content library to reflect new product launches, seasonal trends, and evolving brand priorities, maintaining content accuracy and authority to sustain strong performance in both traditional and AI-driven search results.
• Article Content Localization: Adapt article copy for international markets (UK, EU, CA) with region-specific product SKUs and pricing if applicable.
• Reporting & Analytics: Support monthly reporting through Google Analytics 4 (GA4) and Google Search Console (GSC) to track performance and uncover insights.
• Cross-Functional SEO Support.
• Social Media Integration: Identify 4-5 high-performing SEO articles to promote monthly for an Instagram Story; prepare promotional assets and finalized creative deliverables; identify opportunities to repurpose SEO article content for Instagram Broadcast Channel engagement through polls and discussion prompts.
• Email Marketing Support: Integrate top-performing SEO articles into the content calendar to include in email send-outs and promotions.
• Go-To-Market (GTM) Support: Support content planning for product launches and campaigns, including SEO articles and FAQ development.

What You’ll Bring

• Proactive approach to identifying content opportunities and optimization improvements.
• Adaptability in a fast-paced, evolving digital landscape.
• Strategic thinking combined with hands-on execution capabilities.
• Passion for staying current with SEO trends and AI-driven search innovations.
• Experience in beauty a plus.

Send your resume today!