Chase
Marketing Strategy Sr. Associate
The Acquisition Marketing Campaign Management team is seeking an energetic, motivated and experienced marketing campaign manager to drive best-in‑class consumer experiences, serving as a creative marketing leader and executing multi‑channel marketing campaigns.
As a Marketing Strategy Sr. Associate, you will be responsible for developing, executing, and managing marketing programs/campaigns to support key retail marketing initiatives across multiple channels, with a heavy emphasis on digital channels. These programs could include awareness, product launch marketing, website‑specific marketing experiences, local listings management, acquisition, customer cross‑sell and retention campaigns.
Job Responsibilities
Serving as the creative marketing leader driving best‑in‑class consumer experiences
Leading internal and external agency briefing and creative development
Managing campaigns (digital and print, awareness and offer‑based) to ensure initiatives are on‑strategy, on time and within budget parameters
Thinking critically and making recommendations to optimize campaigns to improve results, drive efficiencies and reduce costs
Collaborating with marketing strategy managers to identify opportunities, campaign strategy and the framework for measurement and reporting
Ensuring strong focus on end‑to‑end customer experience, delivering exceptional customer experience overall, while also ensuring all the details of the experience are flawlessly executed
Effectively and efficiently working within multiple systems and processes throughout the creative development and campaign process to ensure proper approvals and controls required for a successful launch
Contributing innovative and creative ideas as well as channel best practices
Managing multi‑channel execution (from concept development to delivery) including working across multi‑functional teams, such as Product and Marketing Strategy team; Agencies for creative development and execution; Modeling team, list team and list brokers to influence and coordinate targeting; Analytics team to report campaign results and campaign optimization recommendations; Print / Production / Fulfillment Agencies (and or liaison); Legal and Compliance for approval of all marketing content
Required Qualifications, Capabilities and Skills
Proven track record in direct or digital marketing with 5 plus years of experience
Proven critical, outside‑the‑box thinker. Innovative mindset to build new channels and experience through the customer lens.
Digital consumer marketing experience in owned, earned and paid channels - Strong executional knowledge of social, paid display, email, SEO content and website creative
Knowledge of database marketing principles, segmentation, testing and results measurement
Ability to think strategically, but willingness to "roll up your sleeves" and manage the details of direct marketing project execution
High energy, solutions‑oriented individual with the ability to work in a fast‑paced environment, while managing multiple initiatives simultaneously, working well under pressure with tight deadlines, and prioritization
Strong relationship development and negotiating skills; able to earn respect and trust among internal and external business partners and team members
Team player with a positive, can‑do attitude; must be comfortable with continuously changing opportunities and priorities
Meticulous attention to detail and a curious mindset
Creativity and innovation with a focus on constant improvement
Strong knowledge of campaign execution and / or project management
Preferred Qualifications, Capabilities and Skills
2 plus years of agency / vendor management experience
Specific experience building premium / affluent financial campaigns
4-year college degree
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As a Marketing Strategy Sr. Associate, you will be responsible for developing, executing, and managing marketing programs/campaigns to support key retail marketing initiatives across multiple channels, with a heavy emphasis on digital channels. These programs could include awareness, product launch marketing, website‑specific marketing experiences, local listings management, acquisition, customer cross‑sell and retention campaigns.
Job Responsibilities
Serving as the creative marketing leader driving best‑in‑class consumer experiences
Leading internal and external agency briefing and creative development
Managing campaigns (digital and print, awareness and offer‑based) to ensure initiatives are on‑strategy, on time and within budget parameters
Thinking critically and making recommendations to optimize campaigns to improve results, drive efficiencies and reduce costs
Collaborating with marketing strategy managers to identify opportunities, campaign strategy and the framework for measurement and reporting
Ensuring strong focus on end‑to‑end customer experience, delivering exceptional customer experience overall, while also ensuring all the details of the experience are flawlessly executed
Effectively and efficiently working within multiple systems and processes throughout the creative development and campaign process to ensure proper approvals and controls required for a successful launch
Contributing innovative and creative ideas as well as channel best practices
Managing multi‑channel execution (from concept development to delivery) including working across multi‑functional teams, such as Product and Marketing Strategy team; Agencies for creative development and execution; Modeling team, list team and list brokers to influence and coordinate targeting; Analytics team to report campaign results and campaign optimization recommendations; Print / Production / Fulfillment Agencies (and or liaison); Legal and Compliance for approval of all marketing content
Required Qualifications, Capabilities and Skills
Proven track record in direct or digital marketing with 5 plus years of experience
Proven critical, outside‑the‑box thinker. Innovative mindset to build new channels and experience through the customer lens.
Digital consumer marketing experience in owned, earned and paid channels - Strong executional knowledge of social, paid display, email, SEO content and website creative
Knowledge of database marketing principles, segmentation, testing and results measurement
Ability to think strategically, but willingness to "roll up your sleeves" and manage the details of direct marketing project execution
High energy, solutions‑oriented individual with the ability to work in a fast‑paced environment, while managing multiple initiatives simultaneously, working well under pressure with tight deadlines, and prioritization
Strong relationship development and negotiating skills; able to earn respect and trust among internal and external business partners and team members
Team player with a positive, can‑do attitude; must be comfortable with continuously changing opportunities and priorities
Meticulous attention to detail and a curious mindset
Creativity and innovation with a focus on constant improvement
Strong knowledge of campaign execution and / or project management
Preferred Qualifications, Capabilities and Skills
2 plus years of agency / vendor management experience
Specific experience building premium / affluent financial campaigns
4-year college degree
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