Ally
Overview
Ally Financial only succeeds when its people do. We live this stuff — we see our people as individuals with interests, families, friends, dreams, and causes that matter to them. Our focus is on health and safety, work-life balance, and diversity and inclusion. From generous benefits to employee resource groups, we strive to help you grow, develop, and learn new things. You’re constantly evolving, so shouldn’t your opportunities be, too? Work Schedule and Eligibility
Ally designates roles as (1) fully on-site, (2) hybrid, or (3) fully remote. Hybrid roles are generally expected to be in the office a certain number of days per week as indicated by your manager. Your hiring manager will discuss this role\'s specific work requirements with you during the hiring process. All work requirements are subject to change at any time based on leader discretion and/or business need. At this time, Ally will not sponsor a new applicant for employment authorization for this position. The Opportunity
Ally is seeking a Sr Analyst, Advanced Analytics to join the Marketing Data, Measurement, and Analytics team. Reporting to the Marketing Analytics Director, this role will focus on quantifying the full impact of Ally\'s marketing efforts. This position involves understanding the complete path to conversion, identifying appropriate measurement of each stage, building a comprehensive KPI framework, and advancing attribution analysis to influence strategic marketing decisions across all business lines. The Work Itself
Perform hands-on data analysis to identify key insights and trends, continuously asking “How can we improve performance?” and working with cross-functional teams to advise on measurement (LOB Leads, Digital Marketing, CRM, Market Research, Content & Strategy teams). Develop subject matter expertise in all sources of marketing measurement data: digital channels, organic social trends, awareness trends, site activity, etc. Collaborate closely with channel leads and campaign owners to understand objectives and measurement plans. Leverage data science techniques and advanced quantitative methods (statistical modeling, machine learning, etc.) to generate actionable insights. Contribute to the development of KPIs to increase the effectiveness and efficiency of Ally marketing spend across all channels. Work closely with various data owners across business lines to create a fluid ecosystem of business and marketing metrics. Develop measurement approaches for online and offline channels, seeking appropriate sources and linkages. Prepare and present reports showing marketing performance and trends over time, across all channels to a range of audiences. Use advanced coding to create predictive statistical and analytical models from the ground up. The Skills You Bring
3+ years of experience in data science or advanced analytics required Proficiency in SQL required Proficiency in reporting & BI (Power BI, Tableau, Sigma), statistics, quantitative analysis required Proficiency in advanced programming languages such as Python, R, SAS preferred Experience with marketing metrics or measurements preferred Bachelors degree in Analytics/Statistics, Marketing or other related field preferred Clear understanding of conversion funnel metrics, analytics and levers for marketing success Experience in marketing analytics at a marketing agency or client-side marketing team preferred Strong analytical ability Proven ability to solve problems with data and improve business outcomes Comfortable managing through ambiguity Experience working across multiple teams to get the job done Excellent verbal and written communications skills Ability to work collaboratively with all levels of an organization Project and team management Self-starter with inquisitive nature Creative problem solver How We\'ll Have Your Back
Ally\'s compensation program offers market-competitive base pay and pay-for-performance incentives (bonuses) based on achieving personal and company goals. Our Total Rewards program includes industry-leading compensation and benefits plus additional incentives designed to meet your needs and those of your family. Details include: Time Away: 20 paid time off days, 11 paid holidays, and 8 hours of volunteer time off yearly (varies by start date, status, and management level). Planning for the Future: 401K with matching and company contributions, student loan pay downs, 529 educational savings, tuition reimbursement, employee stock purchase plan, and financial coaching resources. Health & Well-being: flexible health and insurance options, life insurance, disability coverage, Health Savings Account with employer contributions, Healthcare FSA, critical illness, accident & hospital indemnity insurance, and a total well-being program. Building a Family: adoption, surrogacy and fertility assistance, paid parental and caregiver leave, Dependent Day Care FSA backup, and childcare discounts. Work-Life Integration: Mental Health support, discounted wellness programs, and other employee discounts. Other compensations: travel allowances, relocation assistance, signing bonus and/or equity, depending on role. For more details, see Ally Total Rewards: https://www.ally.com/content/dam/pdf/corporate/ally-total-rewards-snapshot.pdf Who We Are
Ally Financial is a customer-centric, leading digital financial services company focused on doing things right and being a trusted provider to consumer, commercial, and corporate customers. For more information, visit www.ally.com. Ally is an equal opportunity employer committed to diversity and inclusion. All qualified applicants will receive consideration for employment without regard to age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity or expression, pregnancy status, marital status, military or veteran status, genetic disposition or any other reason protected by law. We are committed to providing reasonable accommodations to applicants with disabilities. For accommodation requests, please email hrpolicy@ally.com. Ally will not discriminate against any qualified individual who can perform the essential functions of the job with or without reasonable accommodation. Base Pay Range : $85,000 - $150,000 USD. This position may be eligible for an annual incentive plan. Job Details
Seniority level: Mid-Senior level Employment type: Full-time Job function: Marketing and Sales We are not listing additional postings here. The opening details above reflect current opportunities with Ally.
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Ally Financial only succeeds when its people do. We live this stuff — we see our people as individuals with interests, families, friends, dreams, and causes that matter to them. Our focus is on health and safety, work-life balance, and diversity and inclusion. From generous benefits to employee resource groups, we strive to help you grow, develop, and learn new things. You’re constantly evolving, so shouldn’t your opportunities be, too? Work Schedule and Eligibility
Ally designates roles as (1) fully on-site, (2) hybrid, or (3) fully remote. Hybrid roles are generally expected to be in the office a certain number of days per week as indicated by your manager. Your hiring manager will discuss this role\'s specific work requirements with you during the hiring process. All work requirements are subject to change at any time based on leader discretion and/or business need. At this time, Ally will not sponsor a new applicant for employment authorization for this position. The Opportunity
Ally is seeking a Sr Analyst, Advanced Analytics to join the Marketing Data, Measurement, and Analytics team. Reporting to the Marketing Analytics Director, this role will focus on quantifying the full impact of Ally\'s marketing efforts. This position involves understanding the complete path to conversion, identifying appropriate measurement of each stage, building a comprehensive KPI framework, and advancing attribution analysis to influence strategic marketing decisions across all business lines. The Work Itself
Perform hands-on data analysis to identify key insights and trends, continuously asking “How can we improve performance?” and working with cross-functional teams to advise on measurement (LOB Leads, Digital Marketing, CRM, Market Research, Content & Strategy teams). Develop subject matter expertise in all sources of marketing measurement data: digital channels, organic social trends, awareness trends, site activity, etc. Collaborate closely with channel leads and campaign owners to understand objectives and measurement plans. Leverage data science techniques and advanced quantitative methods (statistical modeling, machine learning, etc.) to generate actionable insights. Contribute to the development of KPIs to increase the effectiveness and efficiency of Ally marketing spend across all channels. Work closely with various data owners across business lines to create a fluid ecosystem of business and marketing metrics. Develop measurement approaches for online and offline channels, seeking appropriate sources and linkages. Prepare and present reports showing marketing performance and trends over time, across all channels to a range of audiences. Use advanced coding to create predictive statistical and analytical models from the ground up. The Skills You Bring
3+ years of experience in data science or advanced analytics required Proficiency in SQL required Proficiency in reporting & BI (Power BI, Tableau, Sigma), statistics, quantitative analysis required Proficiency in advanced programming languages such as Python, R, SAS preferred Experience with marketing metrics or measurements preferred Bachelors degree in Analytics/Statistics, Marketing or other related field preferred Clear understanding of conversion funnel metrics, analytics and levers for marketing success Experience in marketing analytics at a marketing agency or client-side marketing team preferred Strong analytical ability Proven ability to solve problems with data and improve business outcomes Comfortable managing through ambiguity Experience working across multiple teams to get the job done Excellent verbal and written communications skills Ability to work collaboratively with all levels of an organization Project and team management Self-starter with inquisitive nature Creative problem solver How We\'ll Have Your Back
Ally\'s compensation program offers market-competitive base pay and pay-for-performance incentives (bonuses) based on achieving personal and company goals. Our Total Rewards program includes industry-leading compensation and benefits plus additional incentives designed to meet your needs and those of your family. Details include: Time Away: 20 paid time off days, 11 paid holidays, and 8 hours of volunteer time off yearly (varies by start date, status, and management level). Planning for the Future: 401K with matching and company contributions, student loan pay downs, 529 educational savings, tuition reimbursement, employee stock purchase plan, and financial coaching resources. Health & Well-being: flexible health and insurance options, life insurance, disability coverage, Health Savings Account with employer contributions, Healthcare FSA, critical illness, accident & hospital indemnity insurance, and a total well-being program. Building a Family: adoption, surrogacy and fertility assistance, paid parental and caregiver leave, Dependent Day Care FSA backup, and childcare discounts. Work-Life Integration: Mental Health support, discounted wellness programs, and other employee discounts. Other compensations: travel allowances, relocation assistance, signing bonus and/or equity, depending on role. For more details, see Ally Total Rewards: https://www.ally.com/content/dam/pdf/corporate/ally-total-rewards-snapshot.pdf Who We Are
Ally Financial is a customer-centric, leading digital financial services company focused on doing things right and being a trusted provider to consumer, commercial, and corporate customers. For more information, visit www.ally.com. Ally is an equal opportunity employer committed to diversity and inclusion. All qualified applicants will receive consideration for employment without regard to age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity or expression, pregnancy status, marital status, military or veteran status, genetic disposition or any other reason protected by law. We are committed to providing reasonable accommodations to applicants with disabilities. For accommodation requests, please email hrpolicy@ally.com. Ally will not discriminate against any qualified individual who can perform the essential functions of the job with or without reasonable accommodation. Base Pay Range : $85,000 - $150,000 USD. This position may be eligible for an annual incentive plan. Job Details
Seniority level: Mid-Senior level Employment type: Full-time Job function: Marketing and Sales We are not listing additional postings here. The opening details above reflect current opportunities with Ally.
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