SalaryGuide
Responsibilities
Manage overall retail media advertising campaigns for Harry's and Flamingo across Brick and Click RMNs (Walmart.com, Target.com, Instacart, Kroger.com, CVS.com) based on budget allotted Support Retail Leads of Walmart, Target, Drug, and Grocery in creating long term strategy for Ecommerce Performance Marketing for their respective accounts Independently manage the Walmart.com and Target.com retail media budget and define performance media activities across on platform and off platform tactics with the strategic purpose of incremental sales and efficient return Manage external agencies in terms of campaign delivery, strategy briefing, measurement KPI goal setting. Distill Brand Strategies to Retail Media strategies Instill a performance marketing mindset, by setting clear KPIs and managing a reporting process alongside agency partners to effectively measure eComm marketing performance. This includes but isn’t limited to tracking Digital Penetration, ROAS, TACOS, CPCs, CVR & CTR. Subject Matter Expert between Retail Leads for performance marketing reporting and insights Develop insightful performance reports, analysis and insights Strategically plan, analyze and optimize campaign performance at the keyword, audience, placement and creative level Requirements
2+ years of experience managing and executing retail media campaigns across Walmart Connect, Criteo, Roundel, and Amazon (inclusive of Pay-Per-Click Search, Roundel Media Buys, AMS, DSP, etc) Preferred 1+ years experience managing Walmart Connect Advertising and/or Criteo Ads. Experience working in tight collaboration with multiple people and departments across our organization Comfortable with data and performing campaign/cohort analysis Experience leading cross-functional projects with successful outcomes Proven track record of success working autonomously in a fast-paced environment while maintaining a high-level of communication Highly organized with strong project management skills Strong writing skills and outstanding attention to detail Preferred
You are a learner - always seeking to improve yourself, your team, and the world around you You thrive on direct, honest, and supportive communication You are always thinking about how to help the teammates around you excel To you, there’s nothing more exciting than a new challenge Sense of humor -- we take our work seriously and ourselves un-seriously Experience in eCommerce SaaS platform tools like Helium10, Skai and Profitero. Experience in Walmart Scintilla Charter Experience in Amazon Vendor Central Experience with Amazon Marketing Cloud Experience in Looker Understanding of IRI/Circana Syndicated Data Benefits
Medical, dental, and vision coverage 401k match Equity in Mammoth Brands Flexible time off and working hours Wellness and L&D stipends 4 weeks sabbatical after 5 years, 6 weeks after 10 years, and 8 weeks after 15 years 20 fully paid weeks off for parents who give birth, or 16 fully paid weeks off for all other paths to parenthood Fun IRL and virtual events including happy hours, team building events, and parties on our rooftop Free products from all of our brands
#J-18808-Ljbffr
Manage overall retail media advertising campaigns for Harry's and Flamingo across Brick and Click RMNs (Walmart.com, Target.com, Instacart, Kroger.com, CVS.com) based on budget allotted Support Retail Leads of Walmart, Target, Drug, and Grocery in creating long term strategy for Ecommerce Performance Marketing for their respective accounts Independently manage the Walmart.com and Target.com retail media budget and define performance media activities across on platform and off platform tactics with the strategic purpose of incremental sales and efficient return Manage external agencies in terms of campaign delivery, strategy briefing, measurement KPI goal setting. Distill Brand Strategies to Retail Media strategies Instill a performance marketing mindset, by setting clear KPIs and managing a reporting process alongside agency partners to effectively measure eComm marketing performance. This includes but isn’t limited to tracking Digital Penetration, ROAS, TACOS, CPCs, CVR & CTR. Subject Matter Expert between Retail Leads for performance marketing reporting and insights Develop insightful performance reports, analysis and insights Strategically plan, analyze and optimize campaign performance at the keyword, audience, placement and creative level Requirements
2+ years of experience managing and executing retail media campaigns across Walmart Connect, Criteo, Roundel, and Amazon (inclusive of Pay-Per-Click Search, Roundel Media Buys, AMS, DSP, etc) Preferred 1+ years experience managing Walmart Connect Advertising and/or Criteo Ads. Experience working in tight collaboration with multiple people and departments across our organization Comfortable with data and performing campaign/cohort analysis Experience leading cross-functional projects with successful outcomes Proven track record of success working autonomously in a fast-paced environment while maintaining a high-level of communication Highly organized with strong project management skills Strong writing skills and outstanding attention to detail Preferred
You are a learner - always seeking to improve yourself, your team, and the world around you You thrive on direct, honest, and supportive communication You are always thinking about how to help the teammates around you excel To you, there’s nothing more exciting than a new challenge Sense of humor -- we take our work seriously and ourselves un-seriously Experience in eCommerce SaaS platform tools like Helium10, Skai and Profitero. Experience in Walmart Scintilla Charter Experience in Amazon Vendor Central Experience with Amazon Marketing Cloud Experience in Looker Understanding of IRI/Circana Syndicated Data Benefits
Medical, dental, and vision coverage 401k match Equity in Mammoth Brands Flexible time off and working hours Wellness and L&D stipends 4 weeks sabbatical after 5 years, 6 weeks after 10 years, and 8 weeks after 15 years 20 fully paid weeks off for parents who give birth, or 16 fully paid weeks off for all other paths to parenthood Fun IRL and virtual events including happy hours, team building events, and parties on our rooftop Free products from all of our brands
#J-18808-Ljbffr