Harvard Graduate School of Education is hiring: Marketing Specialist in Cambridg

Marketing Specialist – Harvard Graduate School of Education Join to apply for the Marketing Specialist role at Harvard Graduate School of Education . Company Description By working at Harvard University, you join a vibrant community that advances Harvard's world‑changing mission in meaningful ways, inspires innovation and collaboration, and builds skills and expertise. We are dedicated to creating a diverse and welcoming environment where everyone can thrive. Job Summary Harvard Education Press (HEP) is a mission‑driven, independent, university press affiliated with the Harvard Graduate School of Education. Our mission is to provide practitioners and policymakers with the knowledge, tools, and information they need to understand and address the educational issues facing our society today and tomorrow. As a forum for the variety of thought in the field, we drive the conversation about education. The Marketing Specialist is responsible for executing marketing efforts that drive brand awareness, audience engagement, and revenue growth. Key Responsibilities Digital Marketing & Analytics (30%) Develop and execute email marketing campaigns targeting unique audiences and sales goals using marketing automation tools Assume lead responsibility for marketing planning for a selection of titles each season Collaborate to develop visually compelling marketing materials Develop and track key marketing metrics and prepare regular performance reports Monitor, analyze, and optimize campaign performance using analytics platforms (Google Analytics, Marketing Cloud) Event Marketing & Partnership Development (30%) Coordinate promotional events, webinars, and virtual engagements Manage conference marketing materials, booth displays, and promotional giveaways Manage and build relationships with HGSE key partners to support marketing efforts Build relationships with industry influencers, media contacts, and thought leaders Develop partnerships with industry organizations, educational institutions, and complementary brands Author Relations, Marketing & Content Partnership (25%) Build and maintain strong relationships with authors, serving as the primary marketing contact from manuscript to post‑publication Collaborate with authors on marketing strategies, press outreach, promotional opportunities, and content development to support blogs, newsletters, case studies, and thought leadership pieces Support author events, book launches, webinars, and speaking engagements Work with authors to develop compelling marketing materials, including author bios, book descriptions, blurbs, media plans, and promotional content Manage author questionnaires and gather marketing intelligence for campaign development Project Management & Operations (15%) Manage marketing project timelines, budgets, and resource allocation Develop communication strategy to keep all parties informed of projects Coordinate with external vendors including designers, copywriters, and agencies Leverage automation to improve processes and outcomes, documenting best practices and contributing to process improvements Qualifications Bachelor’s degree in marketing, communications, English, journalism, or related field, or equivalent work experience Minimum of 5 years’ work‑related experience in marketing, advertising, or communications Marketing Automation: experience with platforms like Marketing Cloud, HubSpot, or Constant Contact Design Software: previous experience with Canva, Adobe Creative Suite, or similar design tools CRM Systems: familiarity with Salesforce or similar customer relationship management platforms Event Management: experience planning and executing marketing events and conferences Occasional travel as needed Ability to work overtime, including nights and weekends, when needed Any candidate wishing to be considered must supply a cover letter in addition to their resume Additional Qualifications and Skills Analytics: proficiency with Google Analytics and ability to interpret marketing performance data Project Management: strong organizational skills with the ability to manage multiple projects simultaneously SEO/SEM: understanding of search engine optimization and digital advertising best practices Experience with proven results in marketing, advertising, or communications Additional Information Standard hours/schedule: 35 hours per week Compensation range: $75,000 – $81,000, commensurate with experience Visa sponsorship: Harvard University is unable to provide visa sponsorship for this position Pre‑employment screening: identity Work Format Details This position is eligible for hybrid or remote work with conditions. When not at a Harvard‑registered state, employees must comply with the University’s policy on employment outside of Massachusetts. Details of location, schedule, and visa requirements will be discussed during the interview process. Salary Grade and Ranges This position is salary grade level 056. Please visit Harvard's Salary Ranges to view the corresponding salary range and related information. Benefits Generous paid time off including parental leave Medical, dental, and vision health insurance coverage starting on day one Retirement plans with university contributions Wellbeing and mental health resources Support for families and caregivers Professional development opportunities including tuition assistance and reimbursement Commuter benefits, discounts and campus perks EEO/Non‑Discrimination Commitment Statement Harvard University is committed to equal opportunity and non‑discrimination. We seek talent from all parts of society and the world, and we strive to ensure everyone at Harvard thrives. Our differences help our community advance Harvard's academic purposes. Harvard has an equal employment opportunity policy that outlines our commitment to prohibiting discrimination on the basis of race, ethnicity, color, national origin, sex, sexual orientation, gender identity, veteran status, religion, disability, or any other characteristic protected by law or identified in the university’s non‑discrimination policy. Harvard's equal employment opportunity policy and non‑discrimination policy help all community members participate fully in work and campus life free from harassment and discrimination. Seniority Level Not applicable Employment Type Full‑time Job Function Marketing and Sales Industries Higher Education #J-18808-Ljbffr