SalaryGuide is hiring: Content Marketing Manager in El Paso

Responsibilities Strategy + Planning: Map content to pipeline: top-of-funnel → sales enablement → customer onboarding Strategy + Planning: Work with GTM, Product, and CS to prioritize initiatives (example: new feature launch → case study → outbound one‑pager) Strategy + Planning: Identify content gaps based on customer feedback and competitor analysis Strategy + Planning: Translate positioning into campaigns across owned and paid channels, particularly social media and video. Creation + Production: Manage the full editorial calendar (across blog, social, newsletter, sales collateral, video, and more) Creation + Production: Partner with marketing and GTM teams to deliver high-quality content on tight timelines Creation + Production: Write some pieces (and/or edit ghostwriters + freelancers) Creation + Production: Use AI tools (e.g. Jasper, Descript, ChatGPT) to scale output without sacrificing quality Requirements Owned B2B content for 4–6 years (at least 2 of those in SaaS) Created content that has directly contributed to pipeline (not just impressions or MQLs) Worked closely with sales and/or CS teams before Tested AI content workflows — and know how to blend scale + quality Managed freelancers or cross‑functional collaborators Comfortable editing fast and clearly (not just writing from scratch) Built multi‑format campaigns: whitepapers, landing pages, social, video, etc. Uses data to make decisions — but doesn’t wait forever to launch something new Benefits Health Benefits: Medical, Dental, Vision coverage, HSA Commuter Benefits Home‑Office Stipend Sports Leagues subsidies for employees and their children Cell phone and gym subsidies Mental Health Resources; Talk Space #J-18808-Ljbffr