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Gen Group

Gen Group is hiring: CONTENT CREATOR in El Paso

Gen Group, El Paso, TX, US, 88568

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Role Overview We are seeking a highly creative and versatile Content Creator to join our marketing and media team. This role involves developing engaging content across multiple platforms, narrating stories, editing videos, and gathering public reviews to enhance brand visibility. The ideal candidate will have strong storytelling ability, video editing skills, and an understanding of social media trends to produce compelling content that resonates with diverse audiences. Key Responsibilities Content Creation & Story Narration Create engaging written, visual, and video content for social media, websites, and campaigns Develop story-based content, scripts, and narratives that align with brand messaging Conceptualize innovative ideas for reels, posts, and promotional videos Collaborate with the team to brainstorm creative concepts Video Editing & Production Edit and produce high-quality videos for platforms like Instagram, YouTube, and Facebook Add voiceovers, subtitles, transitions, and effects to enhance storytelling Work with production teams during shoots when required Ensure videos meet brand guidelines and are optimized for engagement Public Reviews & Audience Interaction Collect and record public reviews through interviews and on-ground interactions Convert raw feedback into structured content such as testimonials, posts, or videos Engage with audiences to increase brand reach and visibility Maintain a repository of public opinion content for marketing use Social Media Management & Optimization Assist in planning and managing content calendars Write captions, scripts, and promotional content tailored for social platforms Stay updated with trends and viral content ideas to enhance performance Ensure content is SEO‑friendly and aligned with audience interests Coordinate with marketing, design, and video teams for seamless content production Participate in brainstorming and campaign planning meetings Provide insights and creative suggestions for improving content quality Support brand communication with consistent and engaging messaging Preferred Skills & Qualifications Proven experience as a Content Creator, Video Editor, or Storyteller Strong skills in storytelling, scriptwriting, and creative writing Proficient in video editing tools (Adobe Premiere Pro, CapCut, Filmora, etc.) Knowledge of social media algorithms and audience engagement strategies Ability to collect and convert public feedback into engaging content Creative mindset with strong attention to detail Ability to multitask and deliver content under tight deadlines Bachelor’s degree in Media, Journalism, Communications, or related field Tools & Platforms Adobe Premiere Pro, CapCut, Filmora, Instagram, YouTube, Facebook, SEO tools, and media management platforms. #J-18808-Ljbffr