SalaryGuide
Responsibilities
Create and monitor reporting and KPI progress, including metrics for loyalty, engagement.
Translate data points into actionable insights around coverage and how we reach audiences.
Collaborate with journalists to develop tactics and best practices to help reporters and editors remain focused on the content our audiences seek, no matter the platform.
Actively participate in the newsroom, monitor story selection and trends; help plan and elevate coverage decisions.
Host trainings on best practices, data-informed decision making and use of analytics tools.
Partner with product, consumer marketing for holistic audience growth.
The right candidate deeply understands data tools and knows how to apply their analytical mindset to content. This is a hands‑on data job, and digging skills are required. But it's just as important that this leader understand how insights relate to modern digital journalism, newsroom deployment and pace and audience development.
Requirements
Experience as a digital leader in a news operation. Prior experience in a digital, print or television news operation is required. Journalism experience is mandatory.
7+ years of journalism digital or leadership experience and understanding of the modern digital media landscape.
3‑5 years of experience in analytics, with a preference for content analytics.
Passion for helping local editors and reporters craft indispensable journalism that serves the local community.
Aptitude for and experience validating, collecting and interpreting data.
Pro‑active leader that can manage their time and prioritization of tasks.
Experience using and building reports with Google Analytics and Parse.ly or similar tools.
Advanced skill in Microsoft Excel, including creating pivot tables from complex datasets and understanding of basic Excel formulas.
Preferred
SQL and experience with using AI to analyze data
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